This document provides a business quiz with 34 multiple choice questions related to business, brands, and current events. The quiz covers topics like marketing concepts, companies and their products, individuals in business, economic terms and systems, and innovations. It is presented by an online business quizzing forum called Brand Trivia Today to test and share business knowledge.

1. Business Quiz
Know More No Less
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QM: Hitesh Kamboj
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2. Lets Toss

3. Fill in the Blank….
Nagavara Ramarao________ ________

4. Q.No. 1
This marketing term was coined by Al Ries &
the concept which was first introduced by Jack Trout in
"Industrial Marketing" Magazine in 1969. Id this marketing
concept?

5. Answer is…….

6. Positioning

7. Q.No.2
This company was established back in 1929. Some of its
famous products are Suthol, Eleen and Penorub. Name its
another product which is more popular since the origin of
this company ?

8. Answer is…….

9. Boroline by GD Pharmactical

10. Q.No. 3
What came into existence in 1960s, when a small
group of passionate and committed individuals
signed a declaration that came to be known as the
“Morges Manifesto”.

11. Answer is…….

12. WWF ( World Widelife Fund)

13. Q.No. 4
Originally it was invented in 1918 by late Hakim Jayanti
Prasad a renowned Unani, in its initial period it was a dry
mixture of herbs and was not in ready to use form.
Subsequently in 1940, Radha Kishan Arora followed up
the product and improvised the same in ready to use form
and today it has been sold throughout the country and in
abroad. ID What I am talking about ?

14. Answer is…….

16. Q.No. 5
The Government decided employing it on an experimental
basis “to train personnel, and partly to discover & for
the development of particular community and formal
education. UNESCO grant of $20,000 & technical
assistance from the US was received by India back in
late 1950s. Federal Republic of Germany helped to set
up infrastructure for this. Id what i am talking about?

17. Answer is…….

18. Doordarshan

19. Q.No. 6
While he was in college he managed the football team,
worked on The Harvard Crimson newspaper as well as
the Harvard Advocate, He worked for two years as an
assistant product manager at Procter & Gamble. where
he shared an office with Jeffrey R. Immelt, Later he
went into Stanford Graduate School of Business but
drop the college before completion and joined a young
company. ID who I am talking about ?

20. Answer is…….

21. Steve Ballmer

22. Q.NO. 7
This clothing brand holds some of royal warrant which are:
Queen Elizabeth II , The Duke of Edinburgh, The
Prince of Wales & The late Queen Elizabeth, the
Queen Mother. But in a letter to the Daily Telegraph,
chairman of X, Mohamed Al-Fayed revealed that he had
burnt all X royal warrants, after taking them down in
2000. X had held the Royal warrants since 1910.
Describing the warrants as a "curse", Al-Fayed claimed
that business had tripled since their removal. Film of the
burning of the warrants in 2009 was shown in the final
scene of Unlawful Killing, a film funded by Al-Fayed. ID
this brand?

23. Answer is…….

25. Q.No. 8
X was founded by Alfred Escher in 1856 in order to fund
the development of Switzerland’s rail system. It issued
loans that helped create Switzerland’s electrical grid and
the European rail system. It also helped develop the
country’s currency system and funded entrepreneurship.
In the 1900s X began shifting to retail banking in
response to the elevation of the middle-class and the
growing popularity of savings accounts. ID X ?

26. Answer is…….

27. Credit Suisse

28. Q.No.9
An émigré from France, George Doriot was in the U.S.
Army's Military Planning Division during World War II. In
1946, he founded “American Research and Development
Corporation and credited with pioneering a concept in the
business, which famous concept he brought to this world?

29. Answer is…….

30. Venture Capital

31. Q.No. 10
This German food and beverage product previously sold
under the Lipton brand & now sold under different
product line by Uniliver. Which product is this ?

32. Answer is…….

34. Q.No.11
X started out a business in 1970s with 2000 rupee in
capital, a Lambretta scooter, a table, two chairs, a clerk
and an errand boy. Its company employees and agent
has never formed union. The group doesn’t declare any
dividends, 40% of the profit is spent on welfare of
workers called “kartvyayogi” 35% goes into the
company net owned funds and the rest is spent on social
work. He called his corporate philosophy “collective
materialism”. Id the X and Y ( Founder/company) ?

35. Answer is…….

37. Q.No. 12
The word "X" means “Trust”. It is an alternative or
parallel remittance system, which works outside the
circle of banks and formal financial systems. X is an
ancient system of money transfer which originated in
South Asia and is now being used across the globe.
This system mainly developed in India, before the
introduction of western banking practice. It is also
sometimes referred to as “Underground Banking”.
What is this existence system is or X here ?

38. Answer is…….

39. Hawala System

40. Q.No.14
Machu's Blend tea is from “California Tea House ”
is a once-a-day herbal tea comprised of
Chamomile, Ginger Root, Fennel Seed, Skullcap
and Calendula. This is good for the prevention of
bloat, seizures and motion sickness caused by car
rides to X.
For whom this tea is made for ?

41. Answer is…….

42. It is Herbal Tea made for Pet Dogs

43. Q.No.15
What is this was first established in 1920s due to the
initiative of H. Wakefield (the erstwhile royal family in
South India) and was meant exclusively for the
Jagirdars and Zamindars (wealthy noblemen and
landlords). And name of this institution named after
this “ Zamindari system”. Name of this institution was
changed in 1950s after Zamindari system was abolished
in India in 1950. Id what I am talking about ?

44. Answer is…….

45. Hyderabad Public School

46. Q. No. 16
He is Lewis Tappan the great
grand nephew of Ben Franklin,
he set up a company way back in
1841 named The Mercantile
Agency in NY in the wake of
the financial crisis of 1837. It was
the first of such kind of business
was started , later gave birth to
the billion dollar Industry. What
is this business or service was all
about started by him and how we
know this company today ?

47. Answer is….

48. Credit Rating Agency, and the company is Dun and
Bradstreet Company

49. Q.No.17
The birth of this programs can be traced back to 1957. When
eight young semiconductor engg. left Shockley Semiconductor
Laboratories because of poor management and started their
own company. However, they were short the funds. They
eventually received seed capital from Fairchild Camera &
Instrument, on the condition that the upfront equity would
provide a right to buy the new start-up if things went
well. Things did go well, and Fairchild bought out the
company and 8 engg. reap handsome return over it.
Inspired from this prospect many employees began
leaving various employers to start new companies in
Silicon Valley. Employers, in order to retain employees
and prevent a mass exodus were forced to adopt X
programme or practice. What is this practice that came
in existence and much used by various company in today
world ?

50. Answer is…….

51. Employee Stock Options

52. Q.No. 18
It is the first tea plantation company in India started
its tea garden in North East India in 1839. This
company was formed at a meeting of merchants in
London with a capital of £500,000. The company
initially was known as Bengal Tea Association. This
company is also pioneer and explored oil in India.
This the only non-government company that has
been exploring oil in north east India. Id this
company ?

53. Answer is…….

54. Assam Company Ltd

55. Q.No.19
It was originally developed by pharmacist James
Lofthouse in 1865 to relieve various
respiratory problems suffered by particular group of
people engaged in same profession. It is sold in over
100 countries worldwide. Over 4,000,000,000 X are
consumed each year. If X is laid end on end all of the X
consumed in one year would stretch around the world 4
times. Id this brand ?

56. Count…….. 19(b)

57. Answer is…….

59. Q.No. 20
X founded his company back in 1890s. The first product he
designed was surgical instruments. Rabindranath Tagore,
MK Gandhi, Annie Besant, King George V and Queen Mary
were some of his happy customer of his products. 36 patents
are credited to his name of range of products. His
innovations won Gold medals for meeting world standards.
His company products earned most of the fame from the
explosions took place in the country as his products
remained intact after that. And it is the reason BK Karanjia
wrote several books on its Group founder. Id the group and
founder ?

60. Count…. 20 (b)
It is special
postage stamp
released to
commemorate
100 years of its
existence.

61. Answer is…….

62. Ardeshir Godrej

63. Q.No.21
This former NBA star, a seven-time rebounding champion
and only ambassador form US to North Korea, is
marketing X Vodka, a brand that he says, is "a perfect
representation of whom I am and what I am all
about." In a press he even said “I'd love to see Obama
with a 'X Vodka' shot in his hand, toasting to Kim
Jong and me. That would be awesome.“ Id this brand
which is named after his cultural archetype ?

64. Count… 21(b)

65. Answer is…….

66. Denis Rodman Bad Boy

67. Q.No. 22
Andrew Yule a businessman who founded Andrew Yule
and Co in 1863, which managed 37 companies,
including tea gardens, power utilities, jute mills, coal
mines, a railway, and a steamship company. This is a
public sector company now comes under the Ministry of
Heavy Industries and Public Enterprises. Interestingly,
This Company is known for its unique contribution in
forming Indian Constitution. What is this unique feat
this company have ?

68. Answer is…….

69. India Paper Pulp Co, which in 1919 pioneered the
manufacture of paper from indigenous
bamboo, supplied the parchment on which
independent India’s Constitution was printed

70. Q.No. 23
This economic term is attributed to Paul
McCulley of PIMCO (Pacific Investment
Management Company), who coined it at Federal
Reserve Bank of Kansas City'. McCulley identified the
birth of this system is with the development of money
market funds in the 1970s, money market accounts
function largely as bank deposits, but money market
funds are not regulated as banks. What is term coined
by him ?

71. Answer is…….

72. Shadow Banking

73. Q.No. 24
In 1806, X was started as a ‘starch soap and candle
business’ on Dutch Street in New York City. It
entered in India in 1937 some of its product are Halo
shampoo, Charmis Cream . Id which company is this
?

74. Answer is…….

76. Q.No. 25
Jaydeep Barman IIM Lucknow passed out got the idea of
this restaurant in late 1990s. And founded it in 2004
with his friends in Pune, this restaurant claim to be the
world’s first restaurant to allow its customers to place
their order through Twitter ? Id which Pune based
restaurant is this operating in 3 cities in India ?

77. Answer is…….

78. Fanatic Activism Against Substandard Occidental Shit

79. Q.No. 26
Along with Ajai Chowdhry, Arjun Malhotra, Subhash
Arora, Yogesh Vaidya, S. Raman, Mahendra Pratap,
initially X started ‘Microcomp’ to sell teledigital
calculators in the Indian market. In mid 1970s founded
Y and ventured into the international market with the
opening of Far East Computers in Singapore to sell IT
hardware. Id X ?

80. Answer is…….

82. Q.No.27
Raghunath Dhondo Karve a professor of mathematics and
a social reformer from Maharashtra. He was the eldest
son of Bharat Ratna awardee Maharshi Karve.
Published a Marathi magazine “Samaj Swasthya” in
1927 until 1953. He is known for starting first of its
kind of service in India in 1921 in the same year such
service was also started in London. What is this, was
started in India?

83. Answer is…….

84. First birth control clinic in India

85. Q.No.28
In one of the publication of Sir Walter Scott's in "Anne of
Geierstein" in 1829. This Gem acquired a less auspicious
reputation in Scott's novel, a character of novel wore it as
talisman with supernatural powers. When a drop of holy water
falls on the talisman, the gem turns into a colorless stone and
the X dies soon thereafter.
Due to the popularity of this novel, people began to associate
this gem with bad luck and death. The sale of this gem in
Europe dropped by 50%, and remained low for the next twenty
years and in 20th century even in some part of Russia its trade
was refrained as it embodies the evil eye. Id this precious
gem?

86. Answer is…….

87. Opal ( Coober Pedy a city in
Australia known as capital of Opal

88. Q.No.29
 Vetiver is a fragrant grass from TN. This is used for
perfumes and cosmetics and so on. However, it is
commonly used in India for what household
purpose?

89. Answer is…….

90. Grass for Air Coolar or pads

91. Q.No.30
In Karachi its special variety is, called “kagazi”,
In Indonesia are known as “pastel”
In Goa and Portugal, it is known as “chamuças” and it is
staple food in the some of African countries
(Somalia, Eritrea, Ethiopia, Djibouti). What is this has
talked about ?

92. Answer is…….

93. Samosa

94. Q.No. 31
X is now a registered label of a clothing chain, jade Blue.
X sell in 20 colours and 12 style in it’s 18 retail outlet in
Gujurat, Madhya Pradesh, Maharastra and Andhra
Pradesh. There is reportedly a huge demand by a
particular region people in UK, US and East Africa
What is X that can be termed as a new trend in fashion?

95. Answer is…….

96. Modi Kurta

97. Q.No. 32
In a Citigroup report prepared by ‘Willem Buiter’ (Chief
Economist) and ‘Ebrahim Rahbari’ introduced a group
of 11 countries and a term is coined for these countries
in a view of their growth trajectory and growth
opportunity they have. There are 9 Asian Countries and
2 African countries in this list. What is this term coined
for these economies ?

98. Answer is…….

99. 3G countries or Global Growth Generators
countries the 11 countries which have the most
promising growth prospects. Bangladesh, China,
Egypt, India, Indonesia, Iraq, Mongolia, Nigeria,
Philippines, Sri Lanka and Vietnam are our 3G
countries)

100. Question: 33
X was strongly influenced by the socialists he befriended
while working in France in the 1970s. However, he was
disillusioned when he was arrested in Bulgaria over
espionage charges. Today, he is considered as one of the
leading capitalists in India, but with socialist
inclinations. As he says "I'm a capitalist in my mind, a
socialist in my heart” his company is the first Indian
companies to offer employee stock-option plans. Who I
am talking about ?

101. Answer is……

102. Nagavara Ramarao Narayana Murthy

103. Q.No. 34
It is known as a Walker in UK & Ireland, Smith’s in Australia,
Chipsy in Egypt, Pocain in Vietnam, Margarita in Coloumbia &
Sabritas in Maxico. Id what I am talking about?

104. Answer is…..

106. Visual Round

107. Q.No. 1
He is Aamir Patel
(20), created a
unique product
named ‘Silic’.
What is this
product all about
?

108. Answer is…….

109. Self Cleaning Clothing With Hydrophobic
Nanotechnology. Ultra Soft, Breathable Fabric
That Stops Stains From Sweat And Drink

110. Q.No. 2
Which popular brand came
up with this campaign for its
product. Depicting a calorie
committing suicide in a few
ultraviolent ways, including
a gunshot, a hanging, self-
immolation and even slitting
his little blue wrist with a
razor blade & drinking
poison. Id the brand and
product it came up with ?

111. Answer is…….

112. Pepsi Max

113. Q.No. 3
Which company
in India unveils
its maiden Brand
Mascot and
launches a first
of its kind
Children Safety
Program ?

114. Answer is…….

115. Yamaha

116. Q.No. 4
Jason Barber from
England, it took three
years to create the
vodka, according to the
Mail. He got the idea
by watching a
documentary about
Tuva, Siberia. Celebs
including Daniel Craig
and Liz Hurley are fans
of this vodka, what is
so special about this
Vodka ?

117. Answer is…….

118. Vodka made of Pure Milk

119. Q.NO. 5
This is an international timetable of
passenger rail schedules for every
country in Europe also known as
“Rail Bible”. This historic
timetable, which ran its final
edition this August following a
140-year long run, re-launched in
February 2014. And published
under a new company called
‘European Rail Timetable
Limited’, the book, first used to be
published as “___________”, &
has been published continuously
since 1873. ID its early name under
which it used to be published?

120. Answer is…….

122. Q.NO. 6
Id the campaign
of which airline
depicting two
tower of WTC ?

123. Answer is…….

124. Pakistan International Airline

125. Q.No. 7
ID the Logo of ?

126. Answer is…….

128. Q.No. 8
Id the
Campaign of
which
company

129. Answer is…….

131. Round-3

132. Q.No. 1

133. Answer is…….

134. Lalit Modi
 Exe director of GPI,
 Modi Entertainment Network
 Contract with ESPN,
 Sixo online lottery by Lalit modi in Kerela,
 Chris Carin NZ cricketer indulge in the controversy
with him over match fixing .

135. Connect : 2

136. Answer is…….

137. Kailash Satyarthi founder of Rugmark and known as
Goodweave in Euopean and US countries.
Rugmark:- a certification program that allows
companies that pass inspection to attach a logo
certifying that their product is made without child
labour

138. Q.No.3

139. Answer is…….

140. Lonely Planet Magazine BBC sold to NC2 and founder
Maureen Wheeler (left) and Tony Wheeler and space
Captain song from which the name of lonely planet
came in existence.

141. Q.No. 4

142. Answer is…….

143. Paul Allen
 Owned Vulcan Capital
 Seattle Seahawks of the National Football League
team,
 Octopus Paul Yaucht
 Video from a movie in which Josh Hopkins played a
role of Paul Allen in Pirates of Silicon Valley

144. Q.No. 5

145. Answer is…….

146. Volvo
 Geely owned it
 Ford sold it
 Bboss a Chinese Club earlier known as Volvo club,
Volvo sued on it for using its name and they had to
change its name to Bboss (after Big Boss)
 Jeev Milkha Singh brand ambassdor of Volvo in
India.

147. Q. No. 6

148. Answer is…….

149. DCM (Delhi Clothing Mill)
 Shiv Nadar left the company in 1976,
 Founder Rai Bahadur Ram Kishen Das Gurwale,
 Shri Ram College of Commerce,
 DCM's deal with Toyota, struck in 1983 to build light
commercial vehicles, ends abruptly, DCM then ties
up with Daewoo to make cars

150. Q.No. 7

151. Answer is …..

152. IBM
 Charles Ranlett Flint co-founder of IBM,
 Thomas J. Watson speech who led IBM from 1914 to 1956,
discussing the company's motto “THINK”,
 IBM and the Holocaust is a book by investigative
journalist Edwin Black which details the business dealings of
the American-based multinational corporation (IBM) and its
German and other European subsidiaries with the government
of Adolf Hitler during the World War II.