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Event Report - Salesforce Dreamforce 2022f

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Event Report - Salesforce Dreamforce 2022f

Holger Mueller of Constellation Research shares his key takeaways from Salesforce's Dreamforce user conference - held in San Francisco September 19th - 23rd 2022. There is genius in Genie - as it provides a platform strategy for Salesforce to evolved to be a modern CRM vendor - that can use BigData / Lakehouse, AI (Einstein) to the fullest - while integrating both of and new and acquired platforms of Salesforce.

Holger Mueller of Constellation Research shares his key takeaways from Salesforce's Dreamforce user conference - held in San Francisco September 19th - 23rd 2022. There is genius in Genie - as it provides a platform strategy for Salesforce to evolved to be a modern CRM vendor - that can use BigData / Lakehouse, AI (Einstein) to the fullest - while integrating both of and new and acquired platforms of Salesforce.

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Event Report - Salesforce Dreamforce 2022f

  1. 1. © 2010-2022HMCC & ConstellationResearch,Inc. All rights reserved. 1 #DF22 Event Report – Dreamforce 22 – The future gets clear MyPOV: Salesforce platform future was an uncertain path forward, with no answer to BigData and AI demands. That’s “genious- ly” addressed with Genie now, including an upgrade path. Dreamforce was back in person, 40k attendees, almost like pre pan- demic. Very strategic DF as it charts a platform future for Salesforce. • Genie enables a platform future, for BigData, AI & next Gen CRM • Great software makes good re-use – CDP is the base of Genie • Genie enables hybrid operation & data migration from old to new • Slack (finally) evolves into synchronous collaboration use cases

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