2. Lead Now:
Release Technophobia
Claim Your Message
Holly Duckworth, CAE, CMP
#wwl14 @hduckworth
CEO Leadership Solutions International

4. Technophobia
fear or dislike of advanced technology or complex devices and especially
computers
#wwl14 @hduckworth

6. #wwl14 @hduckworth

10. PLAY With Technology

11. Purpose & Policies
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12. #wwl14 @hduckworth

13. Build a Strategy
Technology Welcome Center
Post blogs on Linked In
Link new 30+ friends on Facebook
Live tweet 20 times to share excitement

14. Did NOT - Use Vine For Videos
Live Stream Content
On site conference app
#wwl14 @hduckworth

16. Policies To Over Come!
Technophobia
•
Why - tools were selected
•
How - tools will be used
•
What the tool will be used
•
Who can post
•
Measurable Goals
•
Reviewed often (every six months)
•
Try one new tool every 6 mo or with a
new project

17. Policies To Over Come!
Technophobia & Claim Your Message
•
Consistent Content as defined
by the tool
It’s authentic quality content that
build your technology presence
•
Flexible
•
Let go of tools that no longer
help you
•
Be willing to add new tools

18. #wwl14 @hduckworth

20. Leverage
#wwl14 @hduckworth

21. #wwl14 @hduckworth

24. Authenticity
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28. YES!
#wwl14 @hduckworth

29. Magic At Magic Kingdom
•
Beta Test First
•
Wearable Technology
•
Multipurpose (room key, park
pass, restaurant reservations)
•
Mobile applications
•
Personalized with Name

30. #wwl14 @hduckworth

31. PLAY - With Technology
Purpose
Leverage
Authentic
Yes!

32. #wwl14
#empower @hduckworth

33. #wwl14 @hduckworth