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International Joint-Venture:
Building High Performance Team in the Top Management
by Prof. Dr. Hora Tjitra & Daisy Zheng
Excellence through Culture, Talent and Change




                                                            With the increasing Globalization and international merger and
                                                            acquisition, the number of International Joint-Venture (IJV) in
                                                            the recent years increasing strongly.




                                 Why some IJVs become Successful
                                 while the others Failed?


IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07                                                      2
Excellence through Culture, Talent and Change




   The Success of IJV depends very much on:
   How Successful the Top Management could ...

                   Communicate


                                                                    Interact




                                                                                     Collaborate

                                                                               as a High Performance Team
IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07                                    3
Critical Challenges for
           Top Management Team in IJV

            The content presented below is based on recent studies and best practice examples from
            Asia (China) on the challenges and potentials in building high-performance team in an IJV.



IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07                                 4
Excellence through Culture, Talent and Change




   Critical Challenges for Top Management Team in IJV


                                            Shareholders Influences & IJV Structure


                                                                    Organizational
                                                                    Identification


                               Business                                                 Efficient
                                Focus                                                Communication




                                                                    Cross-Cultural
                                                                    Understanding




IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07                             5
Excellence through Culture, Talent and Change




   Shareholder Influences & IJV Structure



                                                      Different objectives and strategies
                                                      • Development history and plan
                                                      • Structure of cost, profit, market, etc.
                                                      IJV organizational structure
                                                      • Decision making power (equal/unequal)
                                                      • Counter part system
                                                      Historical background of IJV
                                                      • Historical background of different countries
                                                      • Development track in the specific industry
                                                      International assignment
                                                      • Candidate select and assignment process
                                                      • Performance management system




IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07                               6
Excellence through Culture, Talent and Change




   Organizational Identification of IJV Top Management Team



                                                                   Meaning of “WE”
                                                      • Self-perception of “where I belong to”
                                                      • Guest-Host role perception
                                                      • Organization mission, vision and value


                                                                  Factionalism

                      Perception of counter part A                                     Perception of counter part B
                           to counter part B                                                to counter part A
                      • Counter part B “Comes First”                                   • Counter part A “Comes First”
                      • No sacrifice for IJV                                           • Little obvious contribution to IJV
                      • etc.                                                           • etc.



IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07                                                      7
Excellence through Culture, Talent and Change




   Cross-Cultural Understanding


                                         Different Cultural Background and Orientation


                          Root, tradition and environment                  Inappropriate cultural expectation
                                                                                  to the counter part
                           Different cultural backgrounds
                                                                             Difficulties in local adaptation
                         Different working ethics and styles
                                                                             Different understanding and
                                   Other differences                        conflict in “being professional”




                                                           Misunderstanding

IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07                                        8
Excellence through Culture, Talent and Change




   Efficient Communication


                Language barriers                                          Information intransparency
                • Limited English proficiency                              • Limited communication channel
                • Lost in translation                                      • Unclear communication process


       “original                                                                                      “received
       message”                                                                                       message”

                Communication platform                                     Communication nourishment
                • Negotiation skills                                       • Willingness & Initiative
                • Conflict management                                      • Cross-function relationship building
                • Feedback rules                                           • Cultural and diverse interests




IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07                                            9
Excellence through Culture, Talent and Change




   Business Focus


                   Market focus                                                       Leading position in industry
                   • Involvement, understanding and                        • Follow / Lead industrial trends
                       support from both counter parts                     • Contribution / Input from both counter parts
                   •   Identify key account


                                                                   Ambivalent
                                                                    focuses

                   Align with strategy
                   • International expansion                                                Management efficiency
                   • Customer distribution                                 • Keep cost and productivity balance
                   • Short-term and long-term profitability                • Updated leadership and management skills




IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07                                                    10
Suggested Actions for
           Top Management Team in IJV



IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07   11
Excellence through Culture, Talent and Change




   Chance and Challenge:
   Higher Potential Needs a Better Competence in Team Work


                Current Productivity                               Potential Productivity            Process Loss

                                                                                                                 Adler, 1997




                                                                   An important element here is how the Top Management
                                                                   Team identify themselves as well as their competence
                                                                   and sensitivity in dealing with cross-cultural
                                                                   differences.




IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07                                                       12
Excellence through Culture, Talent and Change




   Intercultural Team Performance Curve




                                                                                                • Normally intercultural
                                                                                                  teams show either a
                                                                                                  below or above
                Intercultural                  Monocultural                     Intercultural     average performance.
                   teams                         teams                             teams
                                                                                                • This results amongst
                                                                                                  other things from the
                                                                                                  handling of different
                                                                                                  cultures.
                   Below average           Performance average             Above average




IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07                                                   13
Excellence through Culture, Talent and Change




   Characteristics of Chinese Counter Part




                                   Pragmatic result driven
                                                                           Select & Assign someone who has:
                                                                           •   professional strong competence
                                                                               (e.g. with a good track record)
                                                                           •   affinity of Chinese culture
                                   Hierarchy power relationship
                                                                           Suggestion for Top One from two
                                                                           counter parts (e.g. GM):
                                                                           •   Come with clear objective
                                                                           •   The identity should belong to the IJV
                                   Personal relationship and trust             but not their mother companies




IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07                                               14
Excellence through Culture, Talent and Change




   Collaboration with Chinese:
   Differences between Nowadays and 10 Years Ago


                Limitation of           •   Language
                                        •   Knowledge                                                                                             hina
                                                                                                                                             in C
                                        •   Physical                                                                               0y
                                                                                                                                      ears
                                                                                                                                 ·1
                                                                                                                            na
                                                                                                                     n   Chi
                                                                                                                   si
                Chinese:                                                                                     y ear
                                                                                                      · 10
                adapt to the other counter part more                                             na
                                                                                         in   Chi
                                                                                    rs
                                                                           10
                                                                                yea                                                 Chinese:
                                                                        a·                               start to take the leading role more
                                                                     hin
                                                                   nC
                                                               rs i
                                                         yea
                                                  · 10
                                            hi na
                                   sinC                                                                                                •     Economy
                               ear
                         10
                              y
                                                                                                                                       •     Knowledge
                                                                                                             Development of            •     Language




IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07                                                                                 15
Thank You
contact us at h.tjitra@tjitra.com

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International Joint Venture

  • 1. International Joint-Venture: Building High Performance Team in the Top Management by Prof. Dr. Hora Tjitra & Daisy Zheng
  • 2. Excellence through Culture, Talent and Change With the increasing Globalization and international merger and acquisition, the number of International Joint-Venture (IJV) in the recent years increasing strongly. Why some IJVs become Successful while the others Failed? IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07 2
  • 3. Excellence through Culture, Talent and Change The Success of IJV depends very much on: How Successful the Top Management could ... Communicate Interact Collaborate as a High Performance Team IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07 3
  • 4. Critical Challenges for Top Management Team in IJV The content presented below is based on recent studies and best practice examples from Asia (China) on the challenges and potentials in building high-performance team in an IJV. IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07 4
  • 5. Excellence through Culture, Talent and Change Critical Challenges for Top Management Team in IJV Shareholders Influences & IJV Structure Organizational Identification Business Efficient Focus Communication Cross-Cultural Understanding IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07 5
  • 6. Excellence through Culture, Talent and Change Shareholder Influences & IJV Structure Different objectives and strategies • Development history and plan • Structure of cost, profit, market, etc. IJV organizational structure • Decision making power (equal/unequal) • Counter part system Historical background of IJV • Historical background of different countries • Development track in the specific industry International assignment • Candidate select and assignment process • Performance management system IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07 6
  • 7. Excellence through Culture, Talent and Change Organizational Identification of IJV Top Management Team Meaning of “WE” • Self-perception of “where I belong to” • Guest-Host role perception • Organization mission, vision and value Factionalism Perception of counter part A Perception of counter part B to counter part B to counter part A • Counter part B “Comes First” • Counter part A “Comes First” • No sacrifice for IJV • Little obvious contribution to IJV • etc. • etc. IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07 7
  • 8. Excellence through Culture, Talent and Change Cross-Cultural Understanding Different Cultural Background and Orientation Root, tradition and environment Inappropriate cultural expectation to the counter part Different cultural backgrounds Difficulties in local adaptation Different working ethics and styles Different understanding and Other differences conflict in “being professional” Misunderstanding IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07 8
  • 9. Excellence through Culture, Talent and Change Efficient Communication Language barriers Information intransparency • Limited English proficiency • Limited communication channel • Lost in translation • Unclear communication process “original “received message” message” Communication platform Communication nourishment • Negotiation skills • Willingness & Initiative • Conflict management • Cross-function relationship building • Feedback rules • Cultural and diverse interests IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07 9
  • 10. Excellence through Culture, Talent and Change Business Focus Market focus Leading position in industry • Involvement, understanding and • Follow / Lead industrial trends support from both counter parts • Contribution / Input from both counter parts • Identify key account Ambivalent focuses Align with strategy • International expansion Management efficiency • Customer distribution • Keep cost and productivity balance • Short-term and long-term profitability • Updated leadership and management skills IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07 10
  • 11. Suggested Actions for Top Management Team in IJV IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07 11
  • 12. Excellence through Culture, Talent and Change Chance and Challenge: Higher Potential Needs a Better Competence in Team Work Current Productivity Potential Productivity Process Loss Adler, 1997 An important element here is how the Top Management Team identify themselves as well as their competence and sensitivity in dealing with cross-cultural differences. IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07 12
  • 13. Excellence through Culture, Talent and Change Intercultural Team Performance Curve • Normally intercultural teams show either a below or above Intercultural Monocultural Intercultural average performance. teams teams teams • This results amongst other things from the handling of different cultures. Below average Performance average Above average IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07 13
  • 14. Excellence through Culture, Talent and Change Characteristics of Chinese Counter Part Pragmatic result driven Select & Assign someone who has: • professional strong competence (e.g. with a good track record) • affinity of Chinese culture Hierarchy power relationship Suggestion for Top One from two counter parts (e.g. GM): • Come with clear objective • The identity should belong to the IJV Personal relationship and trust but not their mother companies IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07 14
  • 15. Excellence through Culture, Talent and Change Collaboration with Chinese: Differences between Nowadays and 10 Years Ago Limitation of • Language • Knowledge hina in C • Physical 0y ears ·1 na n Chi si Chinese: y ear · 10 adapt to the other counter part more na in Chi rs 10 yea Chinese: a· start to take the leading role more hin nC rs i yea · 10 hi na sinC • Economy ear 10 y • Knowledge Development of • Language IJV: Building High Performance Team in the Top Management_v1.0 / 2010-07 15
  • 16. Thank You contact us at h.tjitra@tjitra.com