My talk "Digital Park for SMEs" at the "Digital Thailand 2016" event on May 28, 2016. Venue: The Queen Sirikit National Convention Center, Bangkok, Thailand.

1. Digital Park
for SMEs
อุทยานดิจิทัลเพื่อการออกแบบ
วิศวกรรม และการผลิต
Thaweesak Koanantakool, Ph.D.
President of NSTDA
Digital Thailand 2016
May 28, 2016 at QSNCC

2. 2
Economic Growth of Thailand
Source: NSTDA, with data from http://api.worldbank.org/v2/en/indicator/ny.gdp.mktp.kd.zg?downloadformat=excel
-12
-10
-8
-6
-4
-2
0
2
4
6
8
10
12
14
1961
1962
1963
1964
1965
1966
1967
1968
1969
1970
1971
1972
1973
1974
1975
1976
1977
1978
1979
1980
1981
1982
1983
1984
1985
1986
1987
1988
1989
1990
1991
1992
1993
1994
1995
1996
1997
1998
1999
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010
2011
2012
2013
2014
Thailand
World
Out Lost Decade
 Sensitive to global crises
 Natural and Man-made disasters
 Lack of innovation, research &
development
Our Two Golden Decades
7-12 % growth per year
We recognize an urgent
need to raise productivity
and innovation
Year
GDP
Growth
(%)

3. 3
Source: https://en.wikipedia.org/wiki/Automotive_industry_in_Thailand#/media/
File:Thailand_Automotive_Sales_2008-2020.jpg
By Ulikaiser - Own work, CC BY-SA 4.0, https://commons.wikimedia.org/w/index.php?curid=44492240
Pushing for the growth is not simple.
Automotive Industry in Thailand

4. 4
Global Trends in Automotive Industry
Fewer internal-combustion engine vehicles
More Hybrid and
Electric vehicles
Source: Modern Electric Vehicle Technology, C.C.Chan and K.T.Chau

5. Global Trends in AgroTechnology
5
Source:
http://gizmodo.com/the-high-tech-farms-where-our-future-food-will-
grow-in-1687747888
http://openag.media.mit.edu/the-move-towards-
manufacturing/
Grow organic vegetables using aeroponic
with computer controlled climate. Food computer developed
at MIT Media lab.

6. Future Sustainable Urban Living
6
Vertical organic farming with
small amount of water.
Safe and smart city with
clean environment.

7. Thailand
1.0
Thailand
2.0
Thailand
3.0
Thailand 4.0
3D
Agriculture
Light
Industry
Low wages
Heavy
Industry
Advanced
Machine
Creativity + Innovation
Smart Thailand
Thailand 4.0
(Smart Industry + Smart City + Smart People)
7

8. End to end
Digital
Engineering
IOT Enabled
Manufacturing
IOT Service
Implementation
IOT Service
Operation Product Usage Data
Customer Relationshop
Management
Mass
Customization
of production
Servitization
Sales/Marketing
& Business Models
Work Environment Adaptive
Logistics
Aftermarket
Service
App store/
Digital Services
Connected
Products
Remote monitoring
Predictive Maintenance
De-Coupling,
Product memory
Batch-Size One
3D
Printing
Next-Gen
Robots Intelligent
Powertools
Industry 4.0
8

9. End to end
Digital
Engineering
Platforms
Internet of Things and Artificial Intelligence
as Nervous System
of Industry and Customer experience
Data Driven Economy
Mass
Customization
All made possible by
Connectedness
App store/
Digital Services
Connected
Products
Remote monitoring
Predictive Maintenance
3D
Printing
Next-Gen
Robots Intelligent
Powertools
Industry 4.0
9

10. Thailand 4.0 : New Growth Industry
Thailand 4.0
Driven by
Industry 4.0
Food
Tech
Health
Tech
Auto
Tech
Digital
Tech
Culture
Tech
Smart
Health
Smart
Car
Telemedicine
Smart
Farm
Silver
Economy
Robotic
Medical
/Wellness
Devices
Digital
Dentistry
Functional
Food
Smart
Devices
Smart
Logistic
FinTech
eCommerce
Smart Food
Factory
Smart
Tourism
Life Style
Biz Movie
Industry
E-service
Design Tech
Smart
Building
Smart
Energy
10
Education
Technology
Source: NSTDA

11. Thailand 4.0 : Transformation
11
New Industry StartUps
• Food, Agriculture and
Bio Technology
• Health, Wellness and
Biomedical Technology
• Smart Devices, Robotics
and Mechatronics
• Digital, IOT and
Embedded Technology
• Creative, Culture and
High-Value Services
Source: NSTDA, adapted from “Thailand 4.0”, by Dr. Suvit Maesincee
• AgriTech
• FoodTech
• HealthTech
• RobotTech
• FinTech
• EdTech
• eMarketplace
• eCommerce
• Service enhancement
• DesignTech
• Lifestyle Business
• TravelTech
Fall within scope
of
Digital
Manufacturing
Platform
and
Smart City
Platform

12. Digital Park For SMEs
Guiding Principles
• Supporting transformation of Thai SMEs
for Industry 4.0
• Unified government supports
• Global players engagement
• Financial institutions participation
• Full Integration from ideas to production
and services
12
Unified Government Supports
• NSTDA, Ministry of Science and
Technology
• CAT, Ministry of ICT
• BSID, Ministry of Industry
• The Board of Investment (BOI)
Global Players Engagement
• Incentives for investment
• Vast regional market and supply chain
• Areas: Design, Simulation, Engineering,
Internet of Things, Big Data Analytics,
Cyber Security and Artificial Intelligence
Financial Institutions Participation
• Investors and VCs
• Commercial Banks
• Accelerators
Missions of Digital Park
• A portal for all supports on
Digital Manufacturing Platform and
Smart City Platform
• Training and Retraining services in new
technology for design and engineering
in manufacturing
• Hub of high-level co-development space
for startups and designers
• Network of Tech Incubator and
accelerators
• One-stop services for getting
government incentives
Source: NSTDA

13. Full supports from ideas to production & services
Smart City
Platform
MOI
MOST
Digital
Manufacturing
Platform
MICT
Design Prototype Production Logistics Marketing ServicesR&D
All-Digital Enabled Value Chain in
Private Sector
13
Source: NSTDA

14. Collaboration between Ministry of ICT, Ministry of Industry
and Ministry of Science and Technology
14
MOU signing among three ministries to collaborate the projects in a unified
government support for Thailand Industry 4.0, May 26, 2016.
Launched Initiatives

15. 15
Global Players Engagement
NSTDA-Autodesk MOU signing to establish a Digital Manufacturing Platform
for Thailand on May 25, 2016.
Launched Initiatives

16. Thailand 4.0
Platforms for Industrial Players
16
Digital Park
for SMEs
Digital
Manufacturing
Platform
Smart City
Platform

17. BSC at Kluaynamthai and
branches all over Thailand
Industrial
Information
Services
Engineering
and
Production
Expert
Services
Product
Design and
Development
Services
Business
Consultancy
Business
Matching
Services
17
Services from
Bureau of Supporting Industries Development

18. CAT Telecom Building at Bang Rak
is designated as the location for
Digital Park for SME.
18
Services from
CAT Telecom Company

19. Search
19
Patients
Digitally Enhanced Business example from NSTDA:
Digital Dentistry
Dental
Clinic
Digital
Image
Design
Center
Fabric-
ation

20. Hospital Unit
Hospital Unit
Hospital Unit
Smart Factory
Hospital Unit
•Information
Data
• Scan
Data
• Picture
for Scan
20
Digitally Enhanced Business example from NSTDA:
Digital Footwear

21. Student Innovation Challenge (International)
i-CREATe Startup Program (Wellness Startup)
21

22. Thank You!
Thaweesak Koanantakool, Ph.D.
President of NSTDA
htk@nstda.or.th
Social: @htk999
Digital Thailand 2016
May 28,2016 at QSNCC
(Edited version)
22