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Mobile Payment Services
                    June 2009




1
Mobile payment p
                                         p y     prerequisite
                                                      q

    Amid the excitement and hype surrounding the emergence of
                              yp             g          g
    mobile Payments, to achieve critical mass, launching a mobile
    payment service in countries with
      pre dominant prepaid customers would reduce issues of
      customer acceptance and experience.
                   p            p

      A large population base, geographically dispersed and lack of
      infrastructure would make mobile payment services appealing
      as it will lower transaction cost.

      A consumer bbase with multiple bank accounts and th
                            ith    lti l b k         t    d the
      inconvenience of visiting a bank branch and paying bills.

2
3 main issues with mobile payments
                                               p y

    1. Who owns the customer? Telco or Bank?

    2. Can it work on all handsets?

    3. Is SMS secured?




3
3 major reasons why mobile payment is not working
         j             y        p y                  g

    1. Who owns the customer? Is it the Bank or the Telco?
       •   The potentially lucrative business of mobile payments is waiting for
           banks and telecom operators to agree on each one's role and possible
           revenue flow in the future. Technology for paying with mobile phones by
           just flashing them near reading equipment in stores or in public transport
           is ready, and consumers have appreciated the ease of its use in trials
                   y,                       pp
           around the world. .

       •   The never ending struggle to determine who owns the consumers
                            g       gg
           wallet will go on till one party ends being a service provider (a utility
           provider per se) and another party being the custodian of the
           consumers wallet in which the natural choice is the bank.




4
3 major reasons why mobile payment is not working
         j             y        p y                  g
    2. Is there a ubiquitous payment solution for existing as well
       as future handsets? The ideal situation for all financial
       institutions is to have a mobile banking / payment services that
       can cover all handsets, includes roaming and at the lowest
       possible cost. S
             ibl      t Several attempts h
                               l tt    t have b
                                              been made t t and
                                                      d to try d
       provide such a solution;
       •   WAP or 3G mobile payment services which unfortunately are handset
           dependent. Data charges are also very expensive.
       •   J2ME applications that can be uploaded into the handset. Unfortunately
           this brings the issue of software maintenance and updates. What about
           future handsets?
       •   A SIM card with digital identity for secure payment services. An
                                                                 services
           innovative idea however consumers might be reluctant to change their
           SIM as it entails transferring across vital contact and data.


5
3 major reasons why mobile payment is not working
         j             y        p y                  g

    3.
    3 Is current SMS banking secured? The current answer is NO!
       •   Telco’s can view both MO and MT. Current solution offering does not
           p
           provide end to end security for all SMS. It is also not to the telco’s benefit
                                        y
           to invest significantly into end to end security for SMS as there is no
           business model to justify this investment.




6
Introducing Simprox’s“mPOD”
                                          g    p

    mPOD is a simcard-based service that provides easy migration
    for both retail and corporate accounts to a mobile payment
    channel. It does not require any registration with the telco’s and
    enables b k t own each i di id l simcard h
        bl banks to            h individual i     d hence
    controlling the wallet.
          Convenient                          Easy Adoption
    Send and receive payments             No change of handset, sim
    anytime you want by using              or even network. No 3G or
        your mobile phone                 WAP connection needed
        anywhere, anytime

          Secured
          S     d                            Cheap to deploy
    Payment messages are
                                              No infrastructure or
     encrypted and money
                                          application cost to the bank
    deposited directly into
                                              or consumer
     issuing bank account
7
mPOD embedded chip security
                                                p        y

    Confidentiality P i
    C fid ti lit / Privacy
    • 2 level encryption for OTA transmission providing end to end
      data encryption security.
                y             y
    Identification & Authentication
    • mPOD DNA algorithm provides a private digital signature unique
      to each individual
    • Enable multifactor authentication option for bank and end-user’s,
      ensuring high level of authentication assurance
    Encryption
    E     ti
    •   Encryption capability non reliant on mobile processor
    •   Scalable to WAP,3G,USSD and NFC
    •   Messages are encrypted with TDES 192-bit encryption
    •   Unique encryption key for every embedded chipset


8
Market comparison
              p




9
Simprox payment system architecture
     “CAN USE GSM NETWORK ONLY OR BOTH GSM & IP”




10
Potential top 5 mobile payment services
                 p          p y


                  Mobile Banking

       Remittance               Prepaid
                                Top-
                                Top-up



       m-Commerce              Bill
                             Payment




11
Target market segment
        g            g




12
Deployment overview
       p y




13
Summary
                                                               y

     No cost to the bank
     • mPOD sim can be issued free based on agreed business model
     • No application, deployment or customization cost
     • Revenue share model hence no risk to bank bottom line
     • Increase mPOD issuance = increase floats and cheap source of funds

     Reduce bank’s cost to serve
            bank s
     • Low cost delivery channel without large CAPEX investment
     • Two way interactive banking without expensive branches
             y                   g            p
     • Reduce OPEX cost by reducing cash and cheque handling


     New easy t use services
     N        to        i
     • Compliments existing ATM and Internet Banking investments
     • Wide range of new services such as Top-up’s Ticketing etc
                                          Top-up s,

14
Summary
                                                              y

     Alternative Channel for Merchants
     • Instant Clearance, Payment happens in real-time
     • There’s no need to mess around with bad cheques
     • No waiting for bank cheque clearance
                                   clearance.
     • Removes all risk of cash-collection handling
     • Cost savings with low electronic payments rates

     Convenience for Consumers
     • No need to find a CDM/CQM or branch to deposit payments
     • Present mobile bills directly to their mobile for payment.
     • Direct payment via mobile from anywhere, anytime

     Guaranteed Settlement by Banks
     G     t d S ttl     tb B k
     • Secured as Wallets are owned by issuing bank
     •AAccounts are fully insured b participating b k
             t      f ll i      d by   ti i ti bank
15
Proposed business model
                                         p
     Revenue share model to reduce bank’s exposure to
     OPEX and CAPEX
             d
     No application, deployment or customization cost to the
         pp            p y
     bank
     Cost of mPOD sim is dependent on the number of
     customer acquired. (Price ranging from USD 15 to 25)
     mPOD sim can be offered free based on a pre agreed
     customer acquisition plan, go to market strategy and the
     number of mPOD issued
     Simprox will undertake jointly with BAY to acquire
     merchants

16
Thank you…
           you




17

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Simprox M Pod Introduction

  • 2. Mobile payment p p y prerequisite q Amid the excitement and hype surrounding the emergence of yp g g mobile Payments, to achieve critical mass, launching a mobile payment service in countries with pre dominant prepaid customers would reduce issues of customer acceptance and experience. p p A large population base, geographically dispersed and lack of infrastructure would make mobile payment services appealing as it will lower transaction cost. A consumer bbase with multiple bank accounts and th ith lti l b k t d the inconvenience of visiting a bank branch and paying bills. 2
  • 3. 3 main issues with mobile payments p y 1. Who owns the customer? Telco or Bank? 2. Can it work on all handsets? 3. Is SMS secured? 3
  • 4. 3 major reasons why mobile payment is not working j y p y g 1. Who owns the customer? Is it the Bank or the Telco? • The potentially lucrative business of mobile payments is waiting for banks and telecom operators to agree on each one's role and possible revenue flow in the future. Technology for paying with mobile phones by just flashing them near reading equipment in stores or in public transport is ready, and consumers have appreciated the ease of its use in trials y, pp around the world. . • The never ending struggle to determine who owns the consumers g gg wallet will go on till one party ends being a service provider (a utility provider per se) and another party being the custodian of the consumers wallet in which the natural choice is the bank. 4
  • 5. 3 major reasons why mobile payment is not working j y p y g 2. Is there a ubiquitous payment solution for existing as well as future handsets? The ideal situation for all financial institutions is to have a mobile banking / payment services that can cover all handsets, includes roaming and at the lowest possible cost. S ibl t Several attempts h l tt t have b been made t t and d to try d provide such a solution; • WAP or 3G mobile payment services which unfortunately are handset dependent. Data charges are also very expensive. • J2ME applications that can be uploaded into the handset. Unfortunately this brings the issue of software maintenance and updates. What about future handsets? • A SIM card with digital identity for secure payment services. An services innovative idea however consumers might be reluctant to change their SIM as it entails transferring across vital contact and data. 5
  • 6. 3 major reasons why mobile payment is not working j y p y g 3. 3 Is current SMS banking secured? The current answer is NO! • Telco’s can view both MO and MT. Current solution offering does not p provide end to end security for all SMS. It is also not to the telco’s benefit y to invest significantly into end to end security for SMS as there is no business model to justify this investment. 6
  • 7. Introducing Simprox’s“mPOD” g p mPOD is a simcard-based service that provides easy migration for both retail and corporate accounts to a mobile payment channel. It does not require any registration with the telco’s and enables b k t own each i di id l simcard h bl banks to h individual i d hence controlling the wallet. Convenient Easy Adoption Send and receive payments No change of handset, sim anytime you want by using or even network. No 3G or your mobile phone WAP connection needed anywhere, anytime Secured S d Cheap to deploy Payment messages are No infrastructure or encrypted and money application cost to the bank deposited directly into or consumer issuing bank account 7
  • 8. mPOD embedded chip security p y Confidentiality P i C fid ti lit / Privacy • 2 level encryption for OTA transmission providing end to end data encryption security. y y Identification & Authentication • mPOD DNA algorithm provides a private digital signature unique to each individual • Enable multifactor authentication option for bank and end-user’s, ensuring high level of authentication assurance Encryption E ti • Encryption capability non reliant on mobile processor • Scalable to WAP,3G,USSD and NFC • Messages are encrypted with TDES 192-bit encryption • Unique encryption key for every embedded chipset 8
  • 10. Simprox payment system architecture “CAN USE GSM NETWORK ONLY OR BOTH GSM & IP” 10
  • 11. Potential top 5 mobile payment services p p y Mobile Banking Remittance Prepaid Top- Top-up m-Commerce Bill Payment 11
  • 14. Summary y No cost to the bank • mPOD sim can be issued free based on agreed business model • No application, deployment or customization cost • Revenue share model hence no risk to bank bottom line • Increase mPOD issuance = increase floats and cheap source of funds Reduce bank’s cost to serve bank s • Low cost delivery channel without large CAPEX investment • Two way interactive banking without expensive branches y g p • Reduce OPEX cost by reducing cash and cheque handling New easy t use services N to i • Compliments existing ATM and Internet Banking investments • Wide range of new services such as Top-up’s Ticketing etc Top-up s, 14
  • 15. Summary y Alternative Channel for Merchants • Instant Clearance, Payment happens in real-time • There’s no need to mess around with bad cheques • No waiting for bank cheque clearance clearance. • Removes all risk of cash-collection handling • Cost savings with low electronic payments rates Convenience for Consumers • No need to find a CDM/CQM or branch to deposit payments • Present mobile bills directly to their mobile for payment. • Direct payment via mobile from anywhere, anytime Guaranteed Settlement by Banks G t d S ttl tb B k • Secured as Wallets are owned by issuing bank •AAccounts are fully insured b participating b k t f ll i d by ti i ti bank 15
  • 16. Proposed business model p Revenue share model to reduce bank’s exposure to OPEX and CAPEX d No application, deployment or customization cost to the pp p y bank Cost of mPOD sim is dependent on the number of customer acquired. (Price ranging from USD 15 to 25) mPOD sim can be offered free based on a pre agreed customer acquisition plan, go to market strategy and the number of mPOD issued Simprox will undertake jointly with BAY to acquire merchants 16
  • 17. Thank you… you 17