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It's always easier to join a conversation than start one.
What makes Social Media social?
 
Interactive Mobile Conversational Flexible Accessible Personal Constant
3 R’s of Social Media Reading Writing Relationships
Be good Be transparent Be smart Make good friends Protect your privacy Use good passwords Manage your identity Have a social media policy
Hands on PR & Social Media Crafting a Social Media Policy
Personal vs Public  Can you really separate them?  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Personal Social Media Policy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
1925-1941  Silent Generation 1942-1953  Baby Boomers  1954-1965  Generation Jones   primarily the offspring of the Silent Generation, and the parents of Generation Y.  1964-1979  Generation X   Most of this generation are children of The Baby Boomers and The Silent Generation.  1980-1997  Generation Y   also known as, Millennials the Echo Boom, and the First Digitals. These are usually the children of Generation Jones. growing up with many world-changing events including the rise of mass communication, the Internet, and the War on Terror.  1997-present  Generation Z  "Generation V" (for virtual), "Generation C" (for community, content or cell phone), "The New Silent Generation", the "Internet Generation", and "Gen @."  Active consumers, very connected, being born into a world of  digital  technology
Why Care About Gen Y?  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Recommendations to Organizations  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Use Social Media OFFENSIVELY, not DEFENSIVELY ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Trust vs Control
Concerns about Social Media in Workplace?  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],Social Media Policies in Schools/ Organizations w/ Youth
Social Media Policies in Non Profits

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A Social Media Primer

  • 1. It's always easier to join a conversation than start one.
  • 2. What makes Social Media social?
  • 3.  
  • 4. Interactive Mobile Conversational Flexible Accessible Personal Constant
  • 5. 3 R’s of Social Media Reading Writing Relationships
  • 6. Be good Be transparent Be smart Make good friends Protect your privacy Use good passwords Manage your identity Have a social media policy
  • 7. Hands on PR & Social Media Crafting a Social Media Policy
  • 8.
  • 9.
  • 10. 1925-1941 Silent Generation 1942-1953 Baby Boomers 1954-1965 Generation Jones primarily the offspring of the Silent Generation, and the parents of Generation Y. 1964-1979 Generation X Most of this generation are children of The Baby Boomers and The Silent Generation. 1980-1997 Generation Y also known as, Millennials the Echo Boom, and the First Digitals. These are usually the children of Generation Jones. growing up with many world-changing events including the rise of mass communication, the Internet, and the War on Terror. 1997-present Generation Z "Generation V" (for virtual), "Generation C" (for community, content or cell phone), "The New Silent Generation", the "Internet Generation", and "Gen @." Active consumers, very connected, being born into a world of digital technology
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16. Social Media Policies in Non Profits