1.
FAST AFFORDABLE IMPACTFUL
p o i ng he
T st nd s t
e d u ng Up co a
Spe keti ! Br hit ye!
r ! 0% shed
9 a t e
ma 50% sl t ha ll's
by bu
Proven speed-to-market From $70/day*, access the Every word, visual & content,
solutions, gaining exposure & full expertise of an enterprise will serve to deeply engage
conversions earlier marketing department your clients.
* Based on annual Value Plan packages

2.
Integrated Packages Most Popular
VALUE STANDARD COMPREHENSIVE
Small, home Small, medium Medium
Recommended enterprises/Startups
for businesses enterprises
& matured businesses
Design & 2 design options & 1 2 design options & 1 Unlimited
Pre
Copywriting copywriting suite for 1st mth copywriting suite for 1st mth ongoing copywriting
Campaign
Content 3 hrs for Photo, Video, 6 hrs for Photo, 10 hrs for Photo, Video,
Acquisition Journalism/mth Video, Journalism/mth Journalism/mth
Content 1 online story/mth 2 online story/mth 4 online story/mth
During Facebook 1 Facebook post 1 Facebook post 1 Facebook post
Campaign
Posting /day /day /day
Public 2 PR pitches / 3 PR pitches / 6 PR pitches /
Relations month month month
Online Daily monitoring: Daily monitoring: 24/7 monitoring:
Monitoring Weekly report Weekly report Daily report
Campaign
Maintanence Online Basic tracking of Advanced tracking Advanced tracking
Analytics analytics* of analytics** of analytics**
Weekly direct 2 x weekly update/ 24 hr
Administation Weekly email update update dedicated assistance
Price $2,000 / mth $3,500 / mth $5,000 / mth
* Track fan growth / retention
** User engagement, track leads / conversions, fan growth / retention, metrics from brand awareness, interest, activation, advocacy

3.
of Icon Intergrated Marketing
Immediate & direct cost savings
Be the real entrepreneur you wanted
Leave the strategy & operational issues to the marketing & communications experts
while you focus on being your own boss.
Best bang for the buck
Bespoke services customised for each individual because no two contexts & brands are alike. We can
offer the best available options to you, not one that droves our margins the highest.
Speed-to-market
The earlier you get your branding & marketing right, the faster & earlier you turnover
We don’t relieve the symptoms,
One-stop shop
From strategy to campaign execution, we’ve got you covered.

4.
p les
Sam Mobile Apps
IRAS PIC Customer relationship
management, online
reservation, ordering, billing
CLAIMABLE
& collection*
Digital
Websites
Customer relationship
management, record,
management & registration*
resource planning, customer relationship managementsuch as reservations, registration, queue management, ordering, billings and collections, inventory
such as accounting and assets management, and personnel business travel request, information and management.
*Terms & conditions apply.

5.
Example
Company XXX wishes to engage in digital website services which cost $30,000.
According to the PIC scheme, Company XXX will enjoy a 60% cash payout, along
with $16,000 PIC bonus, adding up to $33,00. With the administation fees for the PIC
claim added to the service cost, Company XXX’s payment would total up to $32,000.
productivity & innovation at virtually zero costs.
Cost PIC Grant
6 Months $30,000 -
60% of Project Expenditure - $18,000
PIC Bonus - $15,000
Admin Fees for PIC Claim $2,000 -
Total $32,000 $33,000
Nett - Zero costs

6.
Our Integrated
Marketing Services

7.
PR Pitching & Increase
Management Brand Exposure
Features
Client
International Gain wide exposure with international PR
Relationship
PR Pitching pitching and media management experience
Management
Print/trade Social media and
Consolidate & research non-exhaustive
publications and direct face-to-face avenues for pitching and wide reach
magazines brand advocacy
management
TV/Radio broadcast Professional in-house writers that research
media
Starting from $500/pitch

8.
Digital & Social turn Fans to
Media Marketing real customers
Features
Website Monitoring & Fast turnover
Marketing Analytics
SEO via copywriting User engagement
& SEM via google Track leads / Wide audience coverage
adwords conversions & fan
growth / retention
User Experience Real practical intelligence
Metrics from
Optimisation
brand awareness,
Planning to product interest, activation &
testing advocacy
Starting from $3000/campaign

9.
2000+
Conversations
3000
Av. Monthly Visits
3.5
Av. Page Visits
1:58 min
600+ Av. Visit Duration
Conversations
Online Campaign Management & Monitoring
NS45 -­ From Fathers to Sons, Singapore Armed Forces

10.
Editorial Planning
Online Campaign Management & Monitoring
Life Before Death, Lien Foundation

11.
Copywriting & One-­to-­one
Design services brand advice
Features
Below the Line Digital Experienced designers & writers that develop
persuasive and actionable content
Content Content
Annual reports & Website design &
Speed to market
catalogues copywriting
Posters / brochures / Social media
sales kits activation & social In-house dedicated account manager
directly managing your content needs
Newsletters/ EDM media content
generation /
On site consultation to apprise on design
Ambient Brand copywriting
needs (ambient brand marketing)
Marketing E Newsletters
Signages, Murals /
Starting from $3000/page
walls

12.
Photos Courtesy of MINDEF
& Mandate Advertising
Copywriting Services
NS45 Commemorative Book, Launched by PM Lee Hsien Loong

13.
Commercial Speed to
Videography market
Features
Event Promotion Brand & content experts that deliver
Videography Videos persuasive, impactful stories
Conference, seminar Product & service
Reliable coverage of
& meeting video launches
CEO/ministries interviews
documentation
Event summary /
highlight video
Event
resources and speed to market
Videography
Corporate & Content From pre-production storyboarding,
development & scripting to post-production.
Instructional/
Training content marketing
Videos and promotion Starting from $300/hr

14.
Corporate Videography
NS45 Appreciation Video

15.
Commercial Speed to
Photography market
Features
Corporate Event & VIP Diverse industry portfolio with
Photography Photography dedicated support
Products & services Product launches
Turnkey service, from planning to post
shoots production and speed-to-market delivery
Press conferences
Variety of Stock
Seminars /
images Content optimised for client’s needs for
conferences
web and full resolution
Media planning &
operation Digital proof of best pictures
within 12 hours
Starting from $300/hr

16.
VVIP Event Photography
State Function, Istana, Singapore

17.
VVIP Event Photography
Carrier UTC, Singapore

18.
Multinational Seminar & Conference Coverage
Asean Children’s Forum

19.
Advertising & Maximise
Media Planning brand value
Features
Media Fast turnover
Advertising Planning
Print, radio and TV Print, radio and TV Vast media coverage
broadcast media broadcast media
advertising planning and
budgeting Communicative visuals
Ask for quote

20.
Journalism Fast coverage
Services guaranteed
Features
VVIP Highly experienced team covering
Employer / 49 CEO / Minister interviews
Interviews Employee
interviews
CEO / Ministerial Validated portfolio of over 300 interviews,
interviews client stories / testimonials
For full spectrum
of print-to-digital
Client content generation Content optimised for client’s needs for
Testimonials web and full resolution
Interviews for web /
Speed to market turnover
print content
Starting from $300/hr

21.
Interviews & Testimonials
On-­site Interviews

22.
Our Clients & Stakeholders
A *STAR Lien Foundation National Parks
Agri-Food & Veterinary Authority McGraw-Hill Companies Nautical Boating Pte Ltd
Building & Construction Authority MA Consulting Pte Ltd Ngee Ann Polytechnic
Brunei Narcotics Control Bureau Maritime Port Authority Urban Redevelopment Authority
Carrier Media Development Authority Singapore People’s Association
(United Technologies Corporation)
Ministry of Social & Family Development
Casino Regulatory Authority
Ministry of Communications &
Central Narcotics Bureau Information
Central Provident Fund Board Ministry of Defence
Republic Polytechnic
Competition Commission of Ministry of Education
Singapore Singapore Land Authority
Ministry of Health
Eagle Services Asia Pte Ltd (Subsidiary Singapore Philatelic Museum
of Pratt & Whitney & SIA Engineering) Ministry of Home Affairs
Singapore Police Force
Health Promotion Board (HPB) Ministry of Law
Singapore Polytechnic
Hong Kong Police Force Ministry of National Development
Singapore Science Centre
Housing & Development Board Nanyang Polytechnic
Singapore Sports Council
Inland Revenue Authority of Singapore National Environment Authority
Singapore Tourism Board
Land Transport Authority National Heritage Board
Standard & Poors

23.
?
Frequently Asked Questions
Products & Services
Marketing Team for a fraction of the price? Does that mean that if you have 10
concurrent clients, we get only 10% of the time of the team?
Our mission is clear, responsive, effective service from start to last mile delivery. No
different stages of your campaigns. We make a pledge never to take in more accounts at
the expense of what our teams can handle.

24.
?
Products & Services
Others claim to give great effects, visuals etc. You can, right?
Certainly. But we’ll be frank. We’de rather focus a major effort on effective content,
because we, in our polite opinion, strongly believe that if we go the major effects route,
second.

25.
?
Pricing
For real? How do you offer such volume discounts?
We admit, it’s a business risk we are taking. But we do our homework, that includes
diversifying our service offerings; to maintaining quality control to clinch repeated long-
term sales. We are reminded that when our clients are successful as a result of our
services, you’ll spread word-of-mouth & are likely to engage us further. Take it as a long
term investment horizon.

26.
?
Background
What’s your size? When you say a Marketing Team, exactly how many?
management wise, you’re permanently assigned a Director / Account Manager + an
marketing services, you’re minimally getting the equivalent of - a MarComms Planner/
Strategist; a content/editorial planner; a content developer; designer; media operator;
copywriter; marketer. No discount on effort.

27.
?
Background
You’ve delivered services to Fortune 500 & public-private enterprises, now you
serving SMEs. For real?
solutions smack in the middle of our faces, & we’re asking - why not SMEs? To us, it’s
win-win. We’re bringing validated, proven solutions across the food chain. A spade is a
spade, if it works - it works, SME or not. We ICONians are not high-nosed snobs.

28.
The Future In Brand Value
Your Trusted Brand Partner of Choice
Address: 237A Joo Chiat Road Email: admin@iconmedia.com.sg
Singapore 427494
Website: www.iconmedia.com.sg
Tel: (+65) 6344-­4608
Fax: (+65) 6344-­6810