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1 of 9
Barriers To Thinking
           Big




Two Common Approaches To Innovation
That Actually Prevent You From Thinking
                  Big
Separate Worlds




In the universe of ideas, two worlds exist. The world of
   incremental ideas. And the world of breakthrough
                          ideas.
The Invisible Barrier




An invisible barrier exists between these two worlds.
     Preventing most ideas from ever becoming
                    breakthroughs.
Barrier Crashers




To break through this barrier, two common approaches
                 have been applied.
Approach 1: Ideas First




  In the “Ideas First” approach, inventors come up
  with an idea and then search for a market. They
    hope it lands in the world of breakthroughs...
Approach 2: Market
       First



 In the “Market First” approach, inventors identify a
market need and then search for an idea that meets
    that need. They hope it lands in the world of
                  breakthroughs...
Lost In Space




Neither of these approaches seem to work very well or
very often. What if there was some secret portal that
 could guide you to the world of breakthrough ideas...
The Breakthrough




Now there is... I’ve studied the patent portfolios of the greatest products,
companies and discovered three ways to come up with a breakthrough idea.
These approaches have been proven to work across industry, technology and time.

And they can work for your business too...
Winning Ideas
            Webinar
           Three Simple
        Innovation Strategies
             That Work
Presented By: Date: Thursday, January 10, 2013
                  Time: 12:00 PM Central Time

                         Registration
  Chris Frank      WinningIdeasWebinar.com
Idea Visor, LLC

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Winning ideas

  • 1. Barriers To Thinking Big Two Common Approaches To Innovation That Actually Prevent You From Thinking Big
  • 2. Separate Worlds In the universe of ideas, two worlds exist. The world of incremental ideas. And the world of breakthrough ideas.
  • 3. The Invisible Barrier An invisible barrier exists between these two worlds. Preventing most ideas from ever becoming breakthroughs.
  • 4. Barrier Crashers To break through this barrier, two common approaches have been applied.
  • 5. Approach 1: Ideas First In the “Ideas First” approach, inventors come up with an idea and then search for a market. They hope it lands in the world of breakthroughs...
  • 6. Approach 2: Market First In the “Market First” approach, inventors identify a market need and then search for an idea that meets that need. They hope it lands in the world of breakthroughs...
  • 7. Lost In Space Neither of these approaches seem to work very well or very often. What if there was some secret portal that could guide you to the world of breakthrough ideas...
  • 8. The Breakthrough Now there is... I’ve studied the patent portfolios of the greatest products, companies and discovered three ways to come up with a breakthrough idea. These approaches have been proven to work across industry, technology and time. And they can work for your business too...
  • 9. Winning Ideas Webinar Three Simple Innovation Strategies That Work Presented By: Date: Thursday, January 10, 2013 Time: 12:00 PM Central Time Registration Chris Frank WinningIdeasWebinar.com Idea Visor, LLC