The document proposes enviropreneurs as a model for implementing green chemistry. Enviropreneurs are entrepreneurs focused on environmental sustainability. They view the environment as an asset, not a problem, and aim to make profits while benefiting the environment. Newreka is presented as an example enviropreneur company that has developed green chemistry solutions to reduce waste and improve yields for pharmaceutical and other industrial clients. Their methods include recycling of aqueous and solvent streams to decrease fresh water usage and waste generation.