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A NOTE ON MOBILE CRM PRESENTED BY- Saurabh Singh
INTRODUCTION ,[object Object], Mobile CRM is an extension of traditional CRM . ,[object Object], information flow to and among the sales force of an organisation. Increases business efficiency through automation. Provides better understanding of customers. Helps to identify profitable customers. Helps to identify most profitable customers.
[object Object]
Mobile CRM will allow a company to maximize its relationships with customers.
It will help to close the sale faster.
WAP and PDAs would contribute toward changing the face of CRM.,[object Object]
MOBILE CRM???? “Extension of traditional CRM wherein a mobile, remote access or wireless component has been incorporated in the standard CRM” ,[object Object]
Efficient,[object Object]
WHY MCRM&FUTURE GROWTH DRIVERS Increase in business functions enhanced by mobile devices Continuous need to access critical information in real time Development of high speed wireless and networking connectivity Since 2004, accounts for 10% of total revenue of CRM Proper analysis of dynamic data Data Quality
Functioning of mobile CRM
Factors driving the growth ,[object Object]

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Mobile Crm

  • 1. A NOTE ON MOBILE CRM PRESENTED BY- Saurabh Singh
  • 2.
  • 3.
  • 4. Mobile CRM will allow a company to maximize its relationships with customers.
  • 5. It will help to close the sale faster.
  • 6.
  • 7.
  • 8.
  • 9. WHY MCRM&FUTURE GROWTH DRIVERS Increase in business functions enhanced by mobile devices Continuous need to access critical information in real time Development of high speed wireless and networking connectivity Since 2004, accounts for 10% of total revenue of CRM Proper analysis of dynamic data Data Quality
  • 11.
  • 12.