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REAL-TIME WEB
The future web in the enterprise




        June 2009
     Teemu Arina
                           tar1na
What we do




New Eyes    New Tools   New Practices
Social Media Opportunity Space

Objective: Seeing things in new ways.

Tools: Presentations, research and
strategic development.




              New Eyes
Social Technologies

Objective: Enterprise 2.0 capabilities.

Tools: Dicole Community Platform
and related Web 2.0 tools.




               New Tools
New Ways of Working

Objective: New practices and
business models.

Tools: Consultation and coaching.




            New Practices
INTERNET


Technology as an extension of man.
Man as an extension of technology.
Organic Enterprise
Organizational Skeleton


          Automation:
operative technologies
Back-bone for business processes.
Organizational Senses


(Micro)blogs and
social bookmarking
Reflection in and on action.
Organizational Nervous System

Feeds, search and APIs
Sharing, discovering and
tapping into reflections.
Organizational Brain



        Wikis and tags
      Connecting and remixing reflections.
Organizational Blood System



Social networking
Optimizing interaction flow.
Organic Enterprise


  Feeds, search, APIs                        Wikis and tags
  Sharing, discovering and                   Connecting and
  tapping into reflections                    remixing reflectons


(Micro)blogs and social
bookmarking
Reflection in and on action

                                         Social networking
                                         Optimizing interaction flow

 Automation:
 Operative technologies
 Back-bone for business processes
INTERNET



Independence of...
Time > No-time
Space > No-Space
Schizophrenic’s:
No Sense of Time
        or Space
TIME
Time == Change




 Linear     Complicated      Complex
 Known        Knowable    Perceive and adapt
< Mechanic Age of Speed
> Digital Age of Real-time
The web is transitioning from mere interactivity to a more
dynamic, real-time web where read-write functions are
heading towards balanced synchronicity.

The real-time web is the next logical step in
the Internet’s evolution.

   – OM Malik, Giga OM (17.5.2009)
From Pages to Streams
News      Activity             Media             Search
       Drivers




                                 Consumer Market Paradigm Shift
        2009                   Real-time web: from pages to streams




                                 Enterprise Market Paradigm Shift
        2010                       Real-time sense of colleagues,
                                customers and business intelligence




Real-time enabled digitalization of business processes

      Transactions                        Information                          Interaction
SPACE
Digital + Analog = Double Helix




Digital




                aNAlog
Digital+Analog at the Physical Workplace
"Time and space are modes by
   which we think and not
 conditions in which we live"
          Albert Einstein
"It is the framework which changes
 with each new technology and not
 just the picture within the frame."
             Marshall McLuhan
Thanks!
                               Teemu Arina
                               ceo - dicole ltd.


                               mail   teemu@dicole.com
                               blog   tarina.blogging.fi
                               web    www.dicole.com




      “Imagination is more
   important than knowledge”
        – Albert Einstein


                                                     tar1na

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