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Is SMS dead?

SMS in 2015

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Is SMS dead?

  1. 1. SMS 2015 SMS maintains the highest engagement rate in comparison to emails and OTT apps. Lower barriers to communication let users receive messages quickly, making it ideal for sending short, time-sensitive content. Unlike OTT apps like Whatsapp, Viber, a user does not need to be connected to the Web or have membership to the same app to receive an SMS. No pre-existing connections required, such as accepting friend requests or requiring two parties to download the same app. SMS is a one- size- fits- all solution which makes anybody (with a mobile number) reachable I N WHY SMS IS STILL BEING USED Both Transactional and Promotional SMS are going to stay SMS has become the key in two-factor authentication has become the go-to method for companies to protect its users. Most effective way to reach users, with a 90% read rate in minutes Web: Digital & Creative Agency Facts : The Next Web