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Desktop Transformation

     Chris McDuffie
Manager, Application Delivery
Agenda
•   Desktop Transformation
•   Vision and Direction
•   Potential Challenges
•   Funding
•   How to Get Started
Agenda
•   Desktop Transformation
•   Vision and Direction
•   Potential Challenges VDI, An Airline and a
•   Funding                 Bag of Chips
•   How to Get Started
VDI =
Client Side Projects
•   Focus is Tactical
•   Focus is on Things
•   Political
•   Increasing Pressure of “Consumerization”
    – Bring-Your-Own-Device (BYOD)
    – Bring-Your-Own-Access (BYOA)
What is Desktop Transformation?




Metamorphose…that is significant…
What We Hear


 Enable BYOD/BYOPC
                                                       Professional and
                        End User                       personal worlds are
                        Sat. must                      blurring
                        not suffer
  Help us achieve                        Reduce Costs….all around
  any, any, any


Tactical
projects                                           Need a roadmap to
must be                                            user-centric
simpler    ‘80% physical, 20% virtual’
                                         MUST be secure…
IT Staff Efficiency                                 End-User Productivity
           Image Standardization         Desktop Customization
           Locked-Down PC                  Flexibility and Agility
           Deployment Flexibility          Seamless Experience
           Infrastructure Cost Control    Optimal Performance
Observation #1 – Desktop is getting messy

                                                                                     What does all this mean?
                                                                                      Exponential IT burden




 New Personal Devices          More Applications        Unique Configurations            Mobile Workforce




1.4B user devices           Average user has 14         As soon as device is used,     67% of all workers use
by 2012                     business applications, 22   it becomes unique,             mobile and wireless
                            personal/mobile apps, 3     personalized                   computing
Average user has            computing platforms.
3 devices:                                              Average corporation has        Settings reconfigured for
tablets, smartphones, net                               over 1M unique user            every location
books                                                   configurations
Users are Complex


      Vs.
User Complexity is Driving Up IT Costs


                                                                User Costs

               User requirements are
   Cost




               scaling faster than budgets




                                                               Applications
                                                                 Devices
                                                                 Storage
                                                                               Time

Hidden Cost of Users … Migration, Support, Security, User Disruption, DR/ Business
                                   Continuity
Observation #2 IT is transforming…



Transformation to service-based, centrally-managed, people-centric model

                                     Win 7
        Now                           VDI                    Next
     Monolithic Desktops        Terminal Server              Stateless desktop
     Infrastructure-based                                   Component model
        Homogeneous
                                    App Virt                  Heterogeneous
                                                               Service-based
           Disparate                 SaaS                   Centrally managed
   Independently managed
                                 Mobile Device
                                 Personal Data


        From physical to combinations of physical and virtual delivery
Observation #3, Change can be cyclical…
               if we are not careful



                    “Rogue” IT                        People-centric
               Users doing what they want.
                     Little IT control
                                                           IT:
Self-service                                            A blend of corporate,
                                                      personal clouds & BYOD




                          1990‟s




                                                                 2010‟s
IT Managed
                Locked down:                 2000‟s
                                                      User-centric IT:
               Standard desktop image                    Corporate desktop
                  with no user focus                     with personalization



                   Fixed/dedicated                        Mobile/shared
                   infrastructure                         infrastructure
The Trouble with Desktop Transformation




•   Hosted Virtual Desktops
•   Application Streaming/Virtualization
•   Terminal Server
•   Local/Offline Desktops
•   OS Streaming
•   Physical PC‟s and Laptops
•   New devices
Users are Complex
Users are Complex




    You!
An Airline
• Standardization
• No Hub
• Customer Choice
Reducing complexity – get the user out of the machine!




                   How do you do it?– the transformation lifecycle




                                                     When you’re there – user liberation!
Reduce Complexity – remove the user…


                                                                                         Alex
   Thousands of unique, monolithic desktops –
   expensive to manage, inflexible and lack security
                                                                                                “User”
                                                                   Decouple ALL
                                                                   aspects of the user
 Bob            Sarah             John                 Alex        for ALL desktops
                                                                   and centralize
Apps            Apps              Apps                 Apps                                         Apply personality
                                                                                                    on-demand. A reliable,
 Bob           Sarah              John              Alex                                            secure and seamless
                                                                                                    user experience from
 OS             OS                 OS               OS                                              lower cost, standard
                                                                                                    desktops.
 Bob           Sarah              John              Alex
Device        Device             Device            Device                                       Apps

                                                                                                 OS

                                                          Enables transition                    Device
                                                          from traditional
                                                          stack to
                                                          standard, leverage
                                                          d images
Where does the user exist?




         Policy, Personalizati   Data    Consumable
         on




                                 User     User „DNA‟




                                 Apps   Categorized apps




                                  OS    Gold image
Where does the user exist?


                             The Persona


                      Data         Consumable




                       User         User „DNA‟




                       Apps       Categorized apps




                       OS         Gold image
Managing the digital personality of a user
                                    OS profile management
                 Personalization    Configuration of the machine
                                    Configuration of the corporate apps


                                    Which applications can be run?
                   User Rights      What privileges does the user have?
                                    What network access is available?

                 User
                                    Folder redirection
                    User Data       Local files and folders
                                    Synchronization of data


                                    Macros
                  User Installed    Plug-ins
                  Applications      ActiveX Controls
User Virtualization Platform
Centralized Management                  Flexible Delivery Options




    Administration and Reporting
  Policy Definition and Management
On-Demand Personalization Streaming
 Centralized „Digital DNA‟ Repository
    Support and Recovery Toolset
Remove User Complexity
• Decouple and centralize the digital personality of all users
• Seamless user roaming between deployment methods
• Physical and virtual desktops
   – Locally-installed, virtualized, and published applications
   – Windows XP and Windows 7
   – Online and offline
People Centric IT
The Doughnut!



              Policies      Applications



    Rights                           Favorites




   Personalization                  Data

                     Permissions
Do you have to eat the whole thing at once?
User Virtualization (UV) Journey


                Migration / Enabling
     Tactical      / Optimization       Full UV             Growth




User Rights?    Pick a use case:       BYOPC                More Use Cases
Slow Logins?    Windows 7              BYOD                 Data
Etc….           VDI                    Strategic            User Managed Apps
                App-Virtualization     Shift from device to
                                       user management.



                 The User unified across all platforms..
What’s the Alternative…
Questions?
Thank You
     Chris McDuffie
cmcduffie@structured.com
What is Desktop Transformation?
                                  Data
                                  Center
Post PC Era?
How do I pay for it? Where do I expect to save?

 • Help Desk Tickets 30-40%
 • Adds, Moves, Changes 50%+
 • Patching, reimaging 50%+
 • Configure/upgrade/repair hardware 75%
 • Application Rollout 50%+
Up to
                                                           42%
                                                         Savings!




Most Business




                Source: Gartner Total Cost of Ownership Comparison of PCs with
                Server-Based Computing, 2011 Update ID # G00209456
Source: Gartner Total Cost of Ownership Comparison of PCs with
Hosted Virtual Desktops, 2011 Update ID # G00209403
Agility
 • Self provisioning
 • Anywhere access
 • Data not tied to device
 • Work shifting
 • App and OS migrations
Security

 • Holistic approach to securing data
 • Encryption
 • Remote “wipe” for Loss/Theft
 • Backups
 • AV
Improved Management

 • Proactive management
 • Rapid response
 • Efficient IT
 • Empowered users
Potential Challenges
 • Political
 • Focus needs to be on delivering applications and data
 • POC – Prove it in your environment
 • Complicated printing scenarios
 • User expectations
Examples
 • Financial
 • Manufacturing
 • Engineering
 • Healthcare
Where to start
 • Business Drivers
 • Match use cases
 • Assessment
 • Proof of Concept
 • Start with Apps
 • Start with Users
 • Repurpose existing hardware

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Desktop Transformation

  • 1. Desktop Transformation Chris McDuffie Manager, Application Delivery
  • 2. Agenda • Desktop Transformation • Vision and Direction • Potential Challenges • Funding • How to Get Started
  • 3. Agenda • Desktop Transformation • Vision and Direction • Potential Challenges VDI, An Airline and a • Funding Bag of Chips • How to Get Started
  • 5. Client Side Projects • Focus is Tactical • Focus is on Things • Political • Increasing Pressure of “Consumerization” – Bring-Your-Own-Device (BYOD) – Bring-Your-Own-Access (BYOA)
  • 6.
  • 7.
  • 8. What is Desktop Transformation? Metamorphose…that is significant…
  • 9. What We Hear Enable BYOD/BYOPC Professional and End User personal worlds are Sat. must blurring not suffer Help us achieve Reduce Costs….all around any, any, any Tactical projects Need a roadmap to must be user-centric simpler ‘80% physical, 20% virtual’ MUST be secure…
  • 10. IT Staff Efficiency End-User Productivity Image Standardization Desktop Customization Locked-Down PC Flexibility and Agility Deployment Flexibility Seamless Experience Infrastructure Cost Control Optimal Performance
  • 11.
  • 12. Observation #1 – Desktop is getting messy What does all this mean? Exponential IT burden New Personal Devices More Applications Unique Configurations Mobile Workforce 1.4B user devices Average user has 14 As soon as device is used, 67% of all workers use by 2012 business applications, 22 it becomes unique, mobile and wireless personal/mobile apps, 3 personalized computing Average user has computing platforms. 3 devices: Average corporation has Settings reconfigured for tablets, smartphones, net over 1M unique user every location books configurations
  • 14. User Complexity is Driving Up IT Costs User Costs User requirements are Cost scaling faster than budgets Applications Devices Storage Time Hidden Cost of Users … Migration, Support, Security, User Disruption, DR/ Business Continuity
  • 15. Observation #2 IT is transforming… Transformation to service-based, centrally-managed, people-centric model Win 7 Now VDI Next Monolithic Desktops Terminal Server Stateless desktop Infrastructure-based Component model Homogeneous App Virt Heterogeneous Service-based Disparate SaaS Centrally managed Independently managed Mobile Device Personal Data From physical to combinations of physical and virtual delivery
  • 16. Observation #3, Change can be cyclical… if we are not careful “Rogue” IT People-centric Users doing what they want. Little IT control IT: Self-service A blend of corporate, personal clouds & BYOD 1990‟s 2010‟s IT Managed Locked down: 2000‟s User-centric IT: Standard desktop image Corporate desktop with no user focus with personalization Fixed/dedicated Mobile/shared infrastructure infrastructure
  • 17. The Trouble with Desktop Transformation • Hosted Virtual Desktops • Application Streaming/Virtualization • Terminal Server • Local/Offline Desktops • OS Streaming • Physical PC‟s and Laptops • New devices
  • 20. An Airline • Standardization • No Hub • Customer Choice
  • 21. Reducing complexity – get the user out of the machine! How do you do it?– the transformation lifecycle When you’re there – user liberation!
  • 22. Reduce Complexity – remove the user… Alex Thousands of unique, monolithic desktops – expensive to manage, inflexible and lack security “User” Decouple ALL aspects of the user Bob Sarah John Alex for ALL desktops and centralize Apps Apps Apps Apps Apply personality on-demand. A reliable, Bob Sarah John Alex secure and seamless user experience from OS OS OS OS lower cost, standard desktops. Bob Sarah John Alex Device Device Device Device Apps OS Enables transition Device from traditional stack to standard, leverage d images
  • 23. Where does the user exist? Policy, Personalizati Data Consumable on User User „DNA‟ Apps Categorized apps OS Gold image
  • 24. Where does the user exist? The Persona Data Consumable User User „DNA‟ Apps Categorized apps OS Gold image
  • 25. Managing the digital personality of a user  OS profile management Personalization  Configuration of the machine  Configuration of the corporate apps  Which applications can be run? User Rights  What privileges does the user have?  What network access is available? User  Folder redirection User Data  Local files and folders  Synchronization of data  Macros User Installed  Plug-ins Applications  ActiveX Controls
  • 26. User Virtualization Platform Centralized Management Flexible Delivery Options Administration and Reporting Policy Definition and Management On-Demand Personalization Streaming Centralized „Digital DNA‟ Repository Support and Recovery Toolset
  • 27. Remove User Complexity • Decouple and centralize the digital personality of all users • Seamless user roaming between deployment methods • Physical and virtual desktops – Locally-installed, virtualized, and published applications – Windows XP and Windows 7 – Online and offline
  • 29. The Doughnut! Policies Applications Rights Favorites Personalization Data Permissions
  • 30. Do you have to eat the whole thing at once?
  • 31. User Virtualization (UV) Journey Migration / Enabling Tactical / Optimization Full UV Growth User Rights? Pick a use case: BYOPC More Use Cases Slow Logins? Windows 7 BYOD Data Etc…. VDI Strategic User Managed Apps App-Virtualization Shift from device to user management. The User unified across all platforms..
  • 34. Thank You Chris McDuffie cmcduffie@structured.com
  • 35.
  • 36. What is Desktop Transformation? Data Center
  • 38. How do I pay for it? Where do I expect to save? • Help Desk Tickets 30-40% • Adds, Moves, Changes 50%+ • Patching, reimaging 50%+ • Configure/upgrade/repair hardware 75% • Application Rollout 50%+
  • 39. Up to 42% Savings! Most Business Source: Gartner Total Cost of Ownership Comparison of PCs with Server-Based Computing, 2011 Update ID # G00209456
  • 40. Source: Gartner Total Cost of Ownership Comparison of PCs with Hosted Virtual Desktops, 2011 Update ID # G00209403
  • 41. Agility • Self provisioning • Anywhere access • Data not tied to device • Work shifting • App and OS migrations
  • 42. Security • Holistic approach to securing data • Encryption • Remote “wipe” for Loss/Theft • Backups • AV
  • 43. Improved Management • Proactive management • Rapid response • Efficient IT • Empowered users
  • 44. Potential Challenges • Political • Focus needs to be on delivering applications and data • POC – Prove it in your environment • Complicated printing scenarios • User expectations
  • 45. Examples • Financial • Manufacturing • Engineering • Healthcare
  • 46. Where to start • Business Drivers • Match use cases • Assessment • Proof of Concept • Start with Apps • Start with Users • Repurpose existing hardware

Editor's Notes

  1. Consumerization It started with IT, but is now driven by executives and knowledge workers, because their tools are better than the ones given to them by the organization.
  2. Complete change…radical – an opportunity. Does anyone remember winframe? – or their first server the virtualziaed?
  3. When I talk to customers about desktop transformation this is what I hear…
  4. Additionally most all describe the struggle between the users and the company…and epic fight!!
  5. It was a simple world really, one PC, One os and few applications Then we app Multiple OS Then we have 32 and 64 bit we then add more devices, more delivery methods, more complexAnd before you know it we have an explosion \\Put yourself in the IT managers space. IT – as far as the desktop was concerned, started life pretty simple. We mass ordered a bunch of devices, we installed a few simple applications (sneakernet) and for the most part kept them until they died, or Intel told us it was time to buy something new…and if that didn’t work, Intel told Microsoft to tell us to buy something new 
  6. With all those devices….configurations…changes….things are bound to get complicated…and the burden of IT goes up…this transcends tactical projects. This goes beyond the simple projects…
  7. For that very reason the costs of the user continues to go up…as well as the hidden costs…behind every tactical project lies the hidden cost of the users…
  8. 80/20 – physical to virtual…what is driving that…win 7 VDI…rds…saas…etc…where will we land????
  9. I think that all things are cyclical…eventually we come right back around to where we started…that is unless we recoginze the path the markers…and make a marked change…
  10. Point out most transformation is really just a migration to a new architecture. We agree with MS that a better managed desktop has better TCO so believe this has to be a lifecycle that enables a desktop to transform to a managed service.
  11. How do we get there???
  12. Point out most transformation is really just a migration to a new architecture. We agree with MS that a better managed desktop has better TCO so believe this has to be a lifecycle that enables a desktop to transform to a managed service.