jagadeshacharip

39) cargill although several competitors have come out with re inc. is finally earning a profit on the unique pro 38) during the market introduction stage of the pr 37) an industry's sales have leveled off and profi but a new one entered recently. firms in the indus 36) the product life cycle: a. describes the stag 35) the product life cycle has four stages. which 34) which of the following is a demographic segmen 33) the first step in market segmentation should b 32) ______________ is the process of naming broad 31) which is the first step in market segmentation including intermediaries to see if he has correctly defined the problem. d 30) a small manufacturing firm has just experience 29) the observing method in marketing research: a 28) which of the following statements about consum 27) marketing research which seeks structured resp 26) the part of the relevant population that is su so the research questions may not be answered. 25) one of the major disadvantages of the focus gr 24) a ______________ is an organized way of contin 23) procedures that develop and analyze new inform 22) ________________ ________________ utilizes qua 21) clustering techniques applied to segmenting ma 20) ______________ is the process of naming broad 19) the process of naming broad product-markets an 18) good marketing strategy planners know that: a 17) marketing strategy planners should recognize t target and procter & gamble are too large to aim at clear in contrast to mass marketing 16) target marketing a. is limited to small market segments. b. focuse 15) which of the following is part of a complete m 14) a marketing plan is: a. a marketing program. 13) the main difference between a marketing strate 11) big fizz co. wants to add packaged fruit juices to its existing a manufacturer of cola-flavored drinks 10) when one considers the strategy decisions orga branding is related to packaging as: a. branding 9) product is not concerned with: a. quality leve