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The Human Side
of UX Design
@jamesarcher | WordCamp Toronto
Design =
Empathy
(not the actual screen)
Design is a process,
not a skill set
Study
(assumptions, goals,
perception, emotions,
frustrations, etc.)
Study
(assumptions, goals,
perception, emotions,
frustrations, etc.)
Empathize
(models, stories,
personas, values,
priorit...
Prototype
(experience, interaction,
visual design, language,
implementation, etc.)
Study
(assumptions, goals,
perception, ...
Prototype
(experience, interaction,
visual design, language,
implementation, etc.)
Study
(assumptions, goals,
perception, ...
0
12.5
25
37.5
50
Before After
$
$$$$$
Functionality
Intuitiveness
Functionality
Intuitiveness
Functionality
Efficiency
Intuitiveness
Comfort
Functionality
Efficiency
Intuitiveness
Comfort
Functionality
Efficiency
Delight
Detektor
Design =
Empathy
Prototype
(experience, interaction,
visual design, language,
implementation, etc.)
Study
(assumptions, goals,
perception, ...
Prototype
(experience, interaction,
visual design, language,
implementation, etc.)
Study
(assumptions, goals,
perception, ...
@jamesarcher
jamesarcher.me
james@jamesarcher.me
@fortydesign | forty.co
@jamesarcher
jamesarcher.me
james@jamesarcher.me
@crowdfavorite | crowdfavorite.com
@fortydesign | forty.co
@jamesarcher
jamesarcher.me
james@jamesarcher.me
Thanks.
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
The Human Side of UX Design (WordCamp Toronto)
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The Human Side of UX Design (WordCamp Toronto)

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Talk given at WordCamp Toronto 2014

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The Human Side of UX Design (WordCamp Toronto)

  1. 1. The Human Side of UX Design @jamesarcher | WordCamp Toronto
  2. 2. Design = Empathy
  3. 3. (not the actual screen)
  4. 4. Design is a process, not a skill set
  5. 5. Study (assumptions, goals, perception, emotions, frustrations, etc.)
  6. 6. Study (assumptions, goals, perception, emotions, frustrations, etc.) Empathize (models, stories, personas, values, priorities, etc.)
  7. 7. Prototype (experience, interaction, visual design, language, implementation, etc.) Study (assumptions, goals, perception, emotions, frustrations, etc.) Empathize (models, stories, personas, values, priorities, etc.)
  8. 8. Prototype (experience, interaction, visual design, language, implementation, etc.) Study (assumptions, goals, perception, emotions, frustrations, etc.) Empathize (models, stories, personas, values, priorities, etc.)
  9. 9. 0 12.5 25 37.5 50 Before After $ $$$$$
  10. 10. Functionality
  11. 11. Intuitiveness Functionality
  12. 12. Intuitiveness Functionality Efficiency
  13. 13. Intuitiveness Comfort Functionality Efficiency
  14. 14. Intuitiveness Comfort Functionality Efficiency Delight
  15. 15. Detektor
  16. 16. Design = Empathy
  17. 17. Prototype (experience, interaction, visual design, language, implementation, etc.) Study (assumptions, goals, perception, emotions, frustrations, etc.) Empathize (models, stories, personas, values, priorities, etc.)
  18. 18. Prototype (experience, interaction, visual design, language, implementation, etc.) Study (assumptions, goals, perception, emotions, frustrations, etc.) Empathize (models, stories, personas, values, priorities, etc.)
  19. 19. @jamesarcher jamesarcher.me james@jamesarcher.me
  20. 20. @fortydesign | forty.co @jamesarcher jamesarcher.me james@jamesarcher.me
  21. 21. @crowdfavorite | crowdfavorite.com @fortydesign | forty.co @jamesarcher jamesarcher.me james@jamesarcher.me
  22. 22. Thanks.

Talk given at WordCamp Toronto 2014

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