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Get Out to Get Them In
Marketing Outside Your Library
To boost your door count,
circ count, database use
count, and the use of your
library by the community...
...you have to say sayonara to the library
Where is your community?
Get out to get them in
Networking...
Get out to get them in
Get out to get them in
Get out to get them in
Get out to get them in
Get out to get them in
Things to remember:
● People will think you are selling something.
● It’s more fun for you and makes you more approachable
to bring a colleague (or two).
● People will be more interested in talking to you at the
end of the day, rather than first thing in the morning
unless you have free coffee.
● Think about how your presence can have a positive
impact on your host site, so it’s a win-win situation.
Get out to get them in
Get out to get them in
Get out to get them in
Follow me:
@erintheshea
Follow the Programming Librarian
Interest Group (recognized by ALA):
@pligala

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Get out to get them in

  • 1. Get Out to Get Them In Marketing Outside Your Library
  • 2. To boost your door count, circ count, database use count, and the use of your library by the community... ...you have to say sayonara to the library
  • 3. Where is your community?
  • 11. Things to remember: ● People will think you are selling something. ● It’s more fun for you and makes you more approachable to bring a colleague (or two). ● People will be more interested in talking to you at the end of the day, rather than first thing in the morning unless you have free coffee. ● Think about how your presence can have a positive impact on your host site, so it’s a win-win situation.
  • 15. Follow me: @erintheshea Follow the Programming Librarian Interest Group (recognized by ALA): @pligala

Notas del editor

  1. Are they in offices?
  2. Are they at the grocery store?
  3. Are they at the senior center?
  4. Are they at the beach?
  5. Are they at the bar?
  6. Are they commuting?
  7. Creat a to-go bag!
  8. How to staff your outreach efforts
  9. Host a block party!