1. Social media marketing
Fall 2012
Jean-Philippe Carquet

2. Showcasing my blog
 On my blog I have :
 11 posts
 8 comments
 I find that when I post on Saturday or on Sunday I have
more comments or views.
 The post the more views is my first post.
 I think it’s because it’s was the beginning of the class and
everyone was curious about the others.

3. About the video
 The video is the more difficult exercise during this class.
 It takes me 3h to :
 Create the texte
 Record me
 Eddit the video
 For this post I have 4 views
 II would like to follow the advise : Use a better camera and
speak slower
 I think that to imporove this video I can do it with other
friends. Because alone it was very hard.

4. Keep my blog
 I think that I won’t keep my blog because :
 now, I don’t have any background to create posts
 It’s very hard to update a blog
 But I think for the future I'll create one, because it’s a
great way to market myself

5. Facebook
 I learnt that Facebook it’s not free. We pay facebook
with our time.
 Since I’m in this class I'm more concern about the fact
that nothing is private on facebook.
 This tools is very effective to launch a new product and
market it.
 Statistics :
 I have 415 friends
 I follow 37 brands / groups

6. Twitter
 I learnt how to use twitter and how it’s easy to keep in touch
with others.
 I will try to use this tool regularly in the future
 I follow :
 Friends : to know what they discuss about
 Brands (Critéo) : to know more about them for an future
interview
 The strength of Twitter is that we can only post a message
with 140 characters. So messages are very relevant.
 The weakness is, that we have always to post somethings

7. Linkedin
 I have already used Linkedin before class.
 I learnt that we can follow groups and how nmanage my
privacy.
 It’s a perfect tools to build a brand, because we are
connect with a lot a people, and we can find the person
that we need (suppliers, clients…)
 I follow groups in which I can apply for an internship. So
I will continue to follow them after the class.

8. Closing thoughts
 Another tools that I use a lot is Spotify. I think is the best tool
to share the music. Indeed, we can create an account with
the same data that our facebook account.
 My biggest take-aways of this class is how to manage my
privacy and how I can market myself.
 This might be valuable if I want to create one marketing
campaign.
 For a Professional use I think that Linkedin and Twitter are
the best tools. Indeed we can keep in touch very easily with
prefessional contact.
 For a professional use I won’t use Facebook. I think it’s for
our « private life ».