Created by Jeff Hilimire (@jeffhilimire), Chief Digital Officer at Engauge. Delivered at the eM9 Conference in Atlanta on 10/28/09. Focusing on the "Why" and the "What", practical uses, and "Do's" and "Don'ts". For more go to www.jeffhilimire.com.
8. Small experiment
It worked!
Tweet @KevinSpacey
with something like,
“Give us a shout-out at
the
#ematlanta
conference!”
9. Average age of social networkers...
MySpace: 26
Facebook: 33
LinkedIn: 39
Twitter: 31
9
10. “It ain’t over till “No one goes to
it’s over.” the ballparks anymore
because they’re too
crowded.”
“It’s deja vu -- Yogi Berra
all over
again.”
“Twitter’s not going
“When you to last because
“90% of the there’s too much
come to a fork
game is half NOISE.”
in the road,
mental.” -- most marketers
take it.”
10
14. One out of five
internet users
use Twitter or some
other service
to share updates
about themselves.
15. What I’m thinking right now.
16% 16%
Why Fletch is the best movie ever
5%
Can’t believe my daughter is crawling already
Digital marketing...stuff
Falcons blew that game to the Cowboys
26% 37% What’s for dinner?
@jeffhilimire My Facebook
persona persona
15
16. We all
have
A.D.D.
It’s time to
embrace
it.
16
19. Twitter is...
... a Broadcast medium
... a way to express yourself
... a way to share & consume information
... a new, real-time search engine
... a customer service tool
... a chat room
... a listening & analytics tool
... a traffic driver
... a way to meet new people, make new connections
... what you make of it