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New architecture of media

Notes used for discussion with faculty of CUNY Graduate School of Journalism

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New architecture of media

  1. New architecture of media Jeff Jarvis - CUNY - April 2008
  2. Page structure • Separation of content from presentation • Ability to change design, navigation, brand • Ability to adapt and personalize • Ability to distribute content via other means in other media (e.g., RSS, mobile, widgets) Jeff Jarvis - CUNY
  3. Ecology of links • Do what you do best, link to the rest: Curation as editing (edit the world) • Restructure stories (e.g., background is a link away) • Fosters collaboration • Readers as distributors (the Drudge phenomenon) Jeff Jarvis - CUNY