The document outlines various creative design work done for clients by MS&L offices in different locations, including brochure design, PowerPoint templates, and presentation documents for clients like P&G, Oral-B, Wella, Lion Nathan, and others. It also mentions future collaboration between different MS&L offices for creative support.

1. Portfolio of In-sourcing / Outsourcing Creative Work

2. Brochure Design

3. Client Work: P&G through MS&L Hong Kong

4. Client Work: P&G through MS&L Hong Kong

5. Client Work: Oral B / Blend-a-med through MS&L London

6. Client Work: Oral B / Blend-a-med through MS&L London

7. MS&L London

8. MS&L London

9. MS&L London

10. MS&L London

11. MS&L London

12. MS&L London

13. MS&L London

14. MS&L London

15. MS&L London

16. MS&L London

17. MS&L Asia

18. MS&L Asia

19. MS&L Asia

20. MS&L Asia

21. MS&L Asia

22. MS&L Asia

23. MS&L Asia

24. Creatives for Olivier’s Visit

29. PPT Slides

31. About us At MS&L, we recognise that public relations in the 21st Century is dramatically different than the conventional PR that was central to our roots. To stay on the cutting edge of communication, we transformed our agency, reframed our brand and recalibrated our capabilities. Today, MS&L stands as a full-service partner in 21st Century public relations, bringing an exceptional offering that bridges the new channels of communication and traditional PR and media relations. Our goal is to champion transformational ideas, deliver business-critical advice and communications programmes that will help you achieve business success As advisors , we will offer strategic counsel based on rock-solid judgment and extensive experience to help you and your brands engage key audiences and customers. As advocates , we will aggressively represent your interests in both time-proven and creative ways. Through the use of new media, we also will be activists for you and your ideas. The effects of our activist communications in a digital age can be dramatic and powerful, helping us motivate influential audiences to become passionate for your brands and your company

32. August 12th 2009 European New Business Progress and Challenges

34. Empowering Europe To win local and regional business that will turn into our cornerstone clients of the future

35. PPT Template Design for Legal & General

36. MS&L Proposal for Legal & General General Insurance 20 May 2009

37. Online Adviser – taking ‘service’ online Traditionally our target audience bought insurance products from IFAs or brokers This traditionally enabled users to put a face to the business and create a close relationship of trust. MS&L suggests creating an online personality (a real person filmed offering L&G advice) that can directly answer questions posed by members of our target audience. Enables us to take a traditional approach but through a very modern medium. The personality used can be voted for by existing consumers and L&G employees – adding an element of interaction and driving people online The Online Avatar (L&G Adviser) offers the advice needed to support an online purchase Further recommendations Creates an opportunity to launch a new service to national personal finance and trade media Please note this idea is not accounted for in the budget or as part of the proposed retainer fee

38. PPT Template Design for Wella

39. SYSTEM PROFESSIONALS PICASSO ER PRODUCT STORY

40. RESULTS INFUSIONS WITH ANY MASK

42. PPT Template Design for MS&L HWC

43. Who are you to say that? The MS&L guide to credible health and wellness communicationin an increasingly hostile environment

44. Divider Slide Headline

46. PPT Template Design for Samsonite

48. Divider Slide

49. Divider Slide

50. Divider Slide

52. Hear will be Headline ACTIVITY CONSULTANT MD D ASD AD AM AE TOTAL 325 275 225 160 110 75 Fees Expenses PRESS OFFICE MANAGEMENT & REPORTING Administration Designated phoneline 1 2 8 1,605.00 Field Press Office Telephone 09.00 - 17.00; source products for fulfillment; prepare mailing labels and package products; input into product tracking report Client alerts of coverage; month end report, disc burn of all coverage; input to monthly tracker; reporting, cuttings 1 2 1.5 10 1,460.00 100.00 Total 0 275 675 320 1,045 750 3,065.00 100.00 PRESS OFFICE MEDIA ACTIVITY Media lists: compile and manage - trade, national, consumer, regional and online Press releases: Monthly product release, seasonal releases (x2), 1 5 20 2,275.00 500.00 Press releases: ad hoc, proactive creative mailers/email Annual news & feature calendar: produce, plan activity and action Seasonal feature calendar: produce, plan activity and action 5 20 2,050.00 1,000.00 Media bonding: meeting individual journalists, appointments at showroom Press event: Option 1 within showroom (twice yearly) Press event: Option 2 external venue (twice yearly) Showroom management/activity: integration of collections (twice yearly) Awards: Identify and manage entries trade and consumer Total 0 0 225 0 1,100 1,500 4,325.00 500.00 PROGRAMME TOTAL - 275.00 900.00 320.00 2,145.00 2,250.00 7,390.00 600.00 GRAND TOTAL 7,990.00 X 12 95,880.00 months

53. PPT Template Design for Lion Nathan

54. PR PRESENTATION

56. PR PRESENTATION

58. PPT Template Design for Sophos

59. Title Slide Option-01

60. Divider Slide Option – 01

61. Inside Slide, Option – 01 Inside Slide, Option - 01

62. Title Slide Option – 02

63. Divider Slide, Option – 02

64. Inside Slide, Option – 02 Inside Slide, Option - 02

65. PPT Template Design for Emirates NBD through Capital MS&L, Dubai

66. Working Draft Last Modified 10/6/2007 12:07:22 PM India Standard Time Printed 10/5/2007 11:08:14 AM India Standard Time 1Q 2009 Financial Results 29 APRIL 2009

67. Click to edit Master title style It is possible that this presentation could or may contain forward-looking statements that are based on current expectations or beliefs, as well as assumptions about future events. These forward-looking statements can be identified by the fact that they do not relate only to historical or current facts. Forward-looking statements often use words such as anticipate, target, expect, estimate, intend, plan, goal, believe, will, may, should, would, could or other words of similar meaning. There are several factors which could cause actual results to differ materially from those expressed or implied in forward looking statements. Among the factors that could cause actual results to differ materially from those described in the forward-looking statements are changes in the global. Emirates NBD undertakes no obligation to revise or update any forward looking statement contained within this presentation, regardless of whether those statements are affected as a result of new information, future events or otherwise.

68. Highlights: First Quarter 2009 

69. 1Q 2009 Financial Results 29 APRIL 2009

70. Forward Looking Statements It is possible that this presentation could or may contain forward-looking statements that are based on current expectations or beliefs, as well as assumptions about future events. These forward-looking statements can be identified by the fact that they do not relate only to historical or current facts. Forward-looking statements often use words such as anticipate, target, expect, estimate, intend, plan, goal, believe, will, may, should, would, could or other words of similar meaning. Undue reliance should not be placed on any such statements because, by their very nature. There are several factors which could cause actual results to differ materially from those expressed or implied in forward looking statements. Future exchange and interest rates, changes in tax rates and future business combinations or dispositions. Emirates NBD undertakes no obligation to revise or update any forward looking statement contained within this presentation, regardless of whether those statements are affected as a result of new information, future events or otherwise.

71. PPT Template Design for Capital MS&L, Dubai for Middle East Coal Pitch

72. June 17, 2009 Strategic Communications to Build Reputation and Business in Middle East and Asia

73. Contents Section Page 2 3 4 9 14 40 50

75. Why MS&L is the right partner

76. Why MS&L is the right partner

77. Why MS&L is the right partner

78. Why MS&L is the right partner CHINA

79. Why MS&L is the right partner SINGAPORE

80. Why MS&L is the right partner INDONESIA

81. Presentation Documents

95. Poster Design

99. E-mailers

103. Award Template

106. Middle East Coal Company Project work for Capital MS&L Dubai

112. Thank you