![Web 2.0 and Libraries November 19, 2009 Web 2.0 is: “Web applications which facilitate interactive information sharing, interoperability, user-centered design and collaboration on the World Wide Web.” ,[object Object],Web 2.0 is different because: “Traditionally, information flowed in one or two directions. Through the new Web, content flows in a variety of directions that depend on the behavior of those who produce the information and those who use it.” -Paul Bausch; Keynote Speech for “Northwest Online” library technology conference Web 2.0 works in libraries because of: -Openness, Ease of Use, Innovation, Social Interaction, Creation of Content, Sharing, Decentralization, Participation, and Trust Blogs ,[object Object]](https://image.slidesharecdn.com/ltr2-handout-091119011248-phpapp02/85/ltr-2-handout-1-320.jpg)
![Staff blogs centralize communication, reduce email, and increase staff proficiency in using 2.0 technology.Best Practices for Library Blogs ,[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
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- 3. Hold off on full-scale publicity until there are significant posts and comments on the blog.
- 6. Great for reference services; patrons may feel more comfortable seeking information anonymously.
- 7. Makes it easier for librarians to collaborate, build connections, and build bridges across staff/faculty divide.
- 8. Staff need to be trained in IM reference. Many standard reference skills still apply.
- 10. Involve! Staff should be involved in all planning stages.Tell! Tell stories about how the new tools are being used; don’t rely on statistics. Share! Don’t be secretive about future changes. Report! Share information gained from conferences and meetings. Research! Know what the technology you are adopting is and its best use. Manage! Make changes in a timely fashion and keep meetings productive. Meet! Have official meetings to discuss technology. Play! Have staff play and experiment with new technology. Celebrate! Observe new changes and celebrate their creation.