Why Teams call analytics are critical to your entire business
Logo research
1.
2. Colour is bright and is therefore
The title is rememberable associable.
partly because it is all in FONT- Clear to read.
capitals. This emphasises the
logo.
3. The font is simply and
attractive. Capitals are
used again. Logo has a theme of being around the
sea. Lighthouse logo ties in with this
theme. Calming image given off.
4. Font is thick and therefore stand
Capitals are used.
out. The colour also ensures this.
Logo is rememberable and
prominent.
5. This is presented as being The title is in capitals. The font
much smaller but in a still is clear and thick so it stand
clear and simple font. out.
6. My Ident will feature characteristics from these two Idents. I feel when researching
into the Logos and fonts these will suit and work well with my trailer. I want a calm
and attractive Ident so the trailer that follows will contrast with the atmosphere
created at the beginning. Therefore emphasising the dramatic storyline. I wish to
make my extra piece of information relevant to the logo I will use. I wish to use
waves and then position smaller writing below (like the Columbia image) which reads
‘A seaside entertainment company’. This relates to the wave image. The wave idea
was inspired by the logo from the Castle rock Ident. The main title above the moving
wave will be in capitals and will be white. Therefore overall creating a clear
, rememberable I dent which will create a mellow atmosphere contrasting and
emphasising the dramatic tone of the trailer.