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FOR IMMEDIATE RELEASE




   5th annual Zwickelmania returns offering visitors a
  unique look inside Oregon breweries around the state
   Celebrate the wood anniversary with tours, tastings and specials

PORTLAND, Ore. (January 30, 2012)—Over 23,000 visitors set their sights on
Oregon breweries during Zwickelmania in 2012 and that figure is projected to
grow on Saturday, February 16, 2013 at the fifth annual Zwickelmania.

Free Zwickelmania shuttle buses are located in Portland, Bend, Salem and
Eugene and entry is free at all participating breweries. A full list of shuttle
schedules will be added soon to the Oregon Brewers Guild website at
http://oregonbeer.org/zwickelmania.

“Each year, Oregon breweries are seeing a rising interest from people who are
excited to experience the inner workings of a brewery,” says Oregon Brewers
Guild executive director, Brian Butenschoen. “This is that rare time of the year
where people get a backstage pass to the brewers and their breweries.”

This is the fifth anniversary—or the wood anniversary. Attendees should be on
the lookout for barrel-aged beers, such as ones from Full Sail Brewing, Breakside
Brewery and the unveiling of Oakshire Brewing’s “Hellshire III.”

Visitors are encouraged to take pictures of the breweries while they’re touring
and to use the hashtag #Zwickel13 when posting to Twitter and Instagram.
Additionally, anyone who posts a photo from the event to the Zwickelmania
Facebook page at http://bit.ly/Zwickel13 will be entered for a chance to win a
prize package containing two glasses and 10 tickets each to the upcoming event
“Cheers to Belgian Beers” on Saturday, April 20th at Metalcraft Fabrication in
Portland. For more information head to http://oregonbeer.org/pctbb/.

About the Oregon Brewers Guild
The Oregon Brewers Guild is Oregon’s non-profit trade association for the state’s
independent breweries. The Guild, which receives no state funding, comprises 96
brewing companies, 75 associate or supplier members and more than 3,300 enthusiast
members or S.N.O.B.s (Supporters of Native Oregon Beer). For more information, see
www.oregonbeer.org.

Media Contact:
Watershed Communications
Lisa Donoughe / 503.827.6564 / Lisa@watershedcom.com

                                       ###

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Zwickelmania 2013 release

  • 1. FOR IMMEDIATE RELEASE 5th annual Zwickelmania returns offering visitors a unique look inside Oregon breweries around the state Celebrate the wood anniversary with tours, tastings and specials PORTLAND, Ore. (January 30, 2012)—Over 23,000 visitors set their sights on Oregon breweries during Zwickelmania in 2012 and that figure is projected to grow on Saturday, February 16, 2013 at the fifth annual Zwickelmania. Free Zwickelmania shuttle buses are located in Portland, Bend, Salem and Eugene and entry is free at all participating breweries. A full list of shuttle schedules will be added soon to the Oregon Brewers Guild website at http://oregonbeer.org/zwickelmania. “Each year, Oregon breweries are seeing a rising interest from people who are excited to experience the inner workings of a brewery,” says Oregon Brewers Guild executive director, Brian Butenschoen. “This is that rare time of the year where people get a backstage pass to the brewers and their breweries.” This is the fifth anniversary—or the wood anniversary. Attendees should be on the lookout for barrel-aged beers, such as ones from Full Sail Brewing, Breakside Brewery and the unveiling of Oakshire Brewing’s “Hellshire III.” Visitors are encouraged to take pictures of the breweries while they’re touring and to use the hashtag #Zwickel13 when posting to Twitter and Instagram. Additionally, anyone who posts a photo from the event to the Zwickelmania
  • 2. Facebook page at http://bit.ly/Zwickel13 will be entered for a chance to win a prize package containing two glasses and 10 tickets each to the upcoming event “Cheers to Belgian Beers” on Saturday, April 20th at Metalcraft Fabrication in Portland. For more information head to http://oregonbeer.org/pctbb/. About the Oregon Brewers Guild The Oregon Brewers Guild is Oregon’s non-profit trade association for the state’s independent breweries. The Guild, which receives no state funding, comprises 96 brewing companies, 75 associate or supplier members and more than 3,300 enthusiast members or S.N.O.B.s (Supporters of Native Oregon Beer). For more information, see www.oregonbeer.org. Media Contact: Watershed Communications Lisa Donoughe / 503.827.6564 / Lisa@watershedcom.com ###