3. I OVERVIEW
• Introduction
• Why I Choose
• Leadership Style
• Learning Objectives for
Project Manager
• Success Story
• Conclusion
• References
4. I Introduction
• American information technology :entrepreneur and inventor.
• Apple Inc. : Co-founder, chairman, and chief executive officer (CEO)
• Pixar Animation Studios :CEO and majority shareholder
• The Walt Disney Company (Pixar): Member of 's board of directors
• NeXT Inc. : Founder, chairman, and CEO
• Revolution : Microcomputer (1970,1980)
• Revolutionized six industries: Personal computers, animated movies, music, phones, tablet
computing, and digital publishing
6. #1 .Follow Your Heart
“Your work is going to fill a large part of your life,
and the only way to be truly satisfied is to do
what you believe is great work. And the only way
to do great work is to love what you do. Pf you
haven’t found it yet, keep looking. Don’t settle.”
7. #2. Make a Dent in the Universe
“Being the richest man in the cemetery doesn’t matter to me.. Going to the bed at night
saying we’ve done something wonderful.. That’s what matters to me.”
8. #3.
“Kick start your brain. New ideas come from watching something, talk to
people, experimenting, asking questions and getting out of the office!”
9. #4. Sell Dreams, Not Products
“ Your Customers dream of a happier and better life.
Don’t move products. Enrich lives.”
10. # 5. Make
Products for
Yourself
“ We think the Mac will sell zillions, but we didn’t build the Mac for anybody
else. We built it for ourselves. We were the group of people who were to
judge whether it was great or not. We weren’t going to go out and do market
research. We just wanted to build the best things we could build.”
11. #6. Say No to 1,000 Things
“It’s only by saying no that you can
concentrate on the things that are
really important.”
12. # 7. Keep it Simple
“ That’s been one of my mantras-
focus and simplicity.
Simple can be harder than complex:
You have to work hard to get your
thinking clean to make it simple.
But it’s worth it in the end because
once you get there,
you can move mountains.”
13. # 8. Go For Excellence
“ Be a yardstick of quality. Some people aren’t used to an environment
where excellence is expected.”
14. # 9. Break The Rules
“ Here’s to the crazy ones , the misfits, the rebels, the troublemakers,
the round pegs in the square holes.. The ones who see things
differently- they’re not fond of rules.. Because the ones who are crazy
enough to think that they can change the world, are the ones who do.”
15. #10. You Only Live Once
“ If today were the last day of my life, would I want to do what I am
about to do today?’ And whenever the answer has been “No” for too
many days in a row, I know I need to change somethings.”
16. I Leadership Style
• Transformational Leadership
• An Unconventional Leader
• Charismatic Leadership
• Visionary Leadership
17. Transformational Leadership
“Innovation distinguishes between a leader and a follower” - Steve Jobs
• His ability to take on challenges of being successful in a world of
many competitors with the rapid capability to replicate ideas.
• His ability to inspire individuals and audiences, employees and
investors, the public and competitors.
• He always knew what the public wanted before they did, leading the
market rather than relying on market research
18. An Unconventional Leader
• Steve Jobs was an Unconventional Leader. His management style wasn’t
the stuff of university Textbooks, he wasn’t known for his consultative or
consensus building approach.
• He was a “High-maintenance Co-worker” who demanded excellence from
his stuff and was known for his blunt delivery of criticism.
• But it was his sheer genius combined with his ability to articulate his vision
and bring stuff, investor and customers along on the journey; plus the
lessons learned in a major career setback, that made it work. The results
indisputable.
19. Charismatic Leadership
• Brilliance and idealistic vision of “providing computers as a tool to
change the world,” drew other talented people to him.
• By the same token, his management style tended towards throwing
tantrums and to berating and humiliating employees who disagreed
with his ideas.
• Also his habit of making decisions and then suddenly changing his
mind has been given as a part of the reason he is difficult to work for.
20. Visionary Leadership
• “Visionary” is how he is most often described in relation to apple, the
company he founded wit high school buddy Steve Wozniak in 1976,
was effectively fired from in 1985, and then returned to in 1997 with
a renewed sense of purpose.
• According to LA Times, the market value of Apple’s shares has grown
from about $US5 Billion in 2000 to $US351 Billion today making it one
of the biggest publically listed companies in the US.
21. Learning Objectives for
Project Manager
• Stimulates innovation & creativeness
• Challenges followers
• Supportive climate
• Act as coaches & advisors to encourage self-actualization &
focuses on ‘transforming’
• Creates valuable & positive change
22. I Success Story
• 39 Forbes 400 (2011) ,42
in 2010
• 110 Billionaires (2011)
• 17 Powerful People
(2010)
23. I Conclusion
• Best example of leadership.
• Main quality was Humility.
• Inspire other and make them dream rather then making them
believing in their own dream .
• Steve was an ordinary man. But he did an extra-ordinary
• work by inspiring ordinary people.
