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Lean Product design is the New Marketing

Lean Product design is the New Marketing

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This is the talk I gave at MarTech San Francisco, March 31, 2015.

It focuses on the principles of lean product design as the foundation for driving great relationships that build true consumer value.

This is the talk I gave at MarTech San Francisco, March 31, 2015.

It focuses on the principles of lean product design as the foundation for driving great relationships that build true consumer value.

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Lean Product design is the New Marketing

  1. L E A N P R O D U C T D E S I G N 
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  15. – N AT H A N S H E D R O F F “Marketing is the ‘inhale’. It’s how you learn.” @ J B O O G I E
  16. W E ’ R E U S I N G T H E W R O N G T O O L S T H E PA C E O F L E A R N I N G H A S T O R E F L E C T M A R K E T R E A L I T I E S @ J B O O G I E
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  29. T H A N K Y O U J E F F G O T H E L F | | N E O . C O M | | @ J B O O G I E
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