The document provides board theme suggestions for three brands - Blue Bottle Coffee, Humphry Slocombe ice cream, and American Giant clothing - to help them engage more effectively on Pinterest. It recommends Blue Bottle Coffee focus on the senses of coffee, the coffee making process, enhancing the coffee experience, and how coffee is consumed in different cultures. For Humphry Slocombe, it suggests highlighting different ways to enjoy ice cream and focusing on flavors, ingredients and pairings. And for American Giant, it proposes focusing on fitness and exercise, classic American style, hosting a tailgate party contest, and accessories and ways to wear their clothing.

1. Pinterest“new kid on the block”
Creative Idea Starters

2. Opportunity
Missed
people are already talking about them...

3. Opportunity
Missed
...but they haven’t joined the conversation.

4. Start
Good
needs more storytelling & engagement.

5. So, how can we help
these brands
be more effective on
Pinterest? fun (relevant) content!

6. Blue Bottle Coffee
Board Theme Suggestions
#1 coffee & the 5 senses

7. #2 the process for making the perfect cup
Blue Bottle Coffee
Board Theme Suggestions

8. Blue Bottle Coffee
Board Theme Suggestions
#3 enahncing the coffee experience

9. #4 ways coffee is consumed in different cultures
Blue Bottle Coffee
Board Theme Suggestions

10. Humphry Slocombe
Board Theme Suggestions
#1 different ways to enjoy ice cream

11. Humphry Slocombe
Board Theme Suggestions
#2 focus on flavor: ingredients & pairing

12. American Giant
Board Theme Suggestions
#1 focus on fitness & exercise

13. American Giant
Board Theme Suggestions
#2 #classicamerican

14. American Giant
Board Theme Suggestions
#3 tailgate party contest

15. American Giant
Board Theme Suggestions
#4 accessories & ways to wear

16. Thanks!