The world can be your shopping cart in the post digital era. The digital world has transformed the way we shop. Our Retail team focuses on enhancing the shopping experience in clients’ retail locations by using innovative mobile, signage, and touchscreen technologies to create fully integrated stores. We call it retail with substance.
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The Future of Retailing
1. The Future of Retail
Post-Digital Approach To Shopper Marketing
2. When the old ways begin to give
way to something yet to be
imagined, we have a choice.
Live in the past or get down to the
business of imaging the future.
The time has come to re-imagine the future of shopping.
3. The entire world can be a retail experience
Anything. Anytime, anywhere!
4. We’ve moved far beyond “the
medium is the message”; now, we
need new messages. We need
worthwhile tools. In a truly post-
digital world, the only survivors are
people, beauty, truth, and awareness.
The Post-Digital decade has arrived.
5. Best Buy Saw Growth In A Poor Economy
Source: joannapenabickley.net & Contagious Magazine
6. The introduction of connected
technologies into retail environments
is changing the ways that stores are
able to provide customer service.
Service Centered Tech
7. Best Buy + Twitter invented a new customer service platform
Source: Twiiter.com
12. Creating a flexible in-store environment
through design, product offerings and
promotions, ensures that each visit will
feel like a brand new experience.
In-Store Service Centered Tech
14. Increased access to the mobile web is
freeing the retail experience from the
confines of the physical and traditional
online environment, allowing shopping
to take place virtually anywhere.
Location-Based Services
16. Leveraging collaborations based on
aspects such as locale or cultural
touchstones, maintains a brand’s
relevancy in the eyes of the customer.
Democratic Consumerism
18. Introducing like-minded products
and services into standalone retail
environments shows customers that
a brand is confident in their core
offering and looking to further
enhance the in-store experience.
Whether physically or through
connected technologies, shopping is still
best experienced socially.
19. The Bike Shop Encourages A Community of Riders
Source: PSFK
21. Empower customers by providing them
with all of the tools needed to make an
informed purchase decision.
Physical stores still provide the best means to communicate
with customers and offer a brand experience.
23. In the new customer-centric
approach to retail, stores need to
continually find ways to lower
barriers to purchase and be
prepared to make a sale whenever
and wherever a customer is ready.
Take the store to the customer with mCommerce