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John Sing
650-868-9404 john@johnsing.us
http://www.linkedin.com/in/johnsing
QUALIFICATIONS SUMMARY
Analytical Executive IT Architect and IT Systems Engineer with extensive worldwide
experience in all phases of technical sales, support, sales enablement, and product development.
Effectively evangelizes, analyzes, educates, and designs enterprise IT and storage within multi-
tier client server cloud architectures, encompassing distributed and mainframe computers,
spanning traditional IT, Big Data, and next-gen Cloud computing. Proven success in customer
C-level relationships, world-class public speaking, worldwide sales training and enablement,
building and enhancing existing business models and products, accelerating revenue through
deep market insights, portfolio functional improvements, and direct customer engagement.
Startup and enterprise experience. Core strengths:
• Strategic planning, industry, market,
client analysis, implementation
• Deep technical capability
• Extensive international experience
• Sales enablement and support creation,
training on worldwide basis
• Experienced in-demand world class
public speaker on technology
PROFESSIONAL EXPERIENCE HIGHLIGHTS
4cube – Infrastructure for Tomorrow / xByte Technologies 2014-2015
Director of Technology Bradenton, Florida - technology VAR startup arm of xByte
Responsible for all technical aspects of 4cube’s IT infrastructure technology VAR go-to-market
business model, product portfolio mix, technical support and expertise capabilities, staffing of
technical personnel. Defined, built, and laid foundation for required ramp-up timeframes and
milestones, business and process infrastructure, minimum viable product portfolio, business
development, customer relationship management, digital marketing business execution and metrics.
IBM: San Jose, California - worldwide responsibility 2008-2014
Executive IT Architect, Consulting Systems Engineer
Delivered IBM hardware and software revenue contribution averaging $79.2M per year during 2008 –
2014, by performing worldwide technical marketing support, consulting, and sales enablement.
Performed portfolio and solution content development in SONAS, GPFS, Enterprise Storage, Storage
Virtualization, Petascale Big Data Storage, Modern Analytics, Internet Scale Architectures Workloads
Data Center Design, Cloud Computing, and Disruptive Innovation. Business model industry analysis,
strategy, influencing product direction, functions, and portfolio. Differentiating value as experienced
conference speaker, executive briefer, and implementation workshop leader.
• Enabled worldwide IBM sales teams to make sales quota by performing product
strategist, competitive analysis, sales enablement role:
o IBM SONAS, GPFS: Worldwide Technical Support, Product Requirements
o IBM Servers, Storage, Data Center: DS8000, XIV, Storwize, FlashSystems, Big Data
Storage, Cloud Storage, Data Protection, High Availability, Business Continuity
o Examples: http://xfin.tv/1wsAKPQ
• Authored 100+ sales and marketing deliverable presentations, in use by 2,000 storage
sellers and 5,000 business partner personnel. 20+ SONAS/GPFS WW presentations.
• 2008-2014: averaged 62 briefings per year, average annual total attendees 1,898,
enabling storage division to make annual revenue targets of $1B.
• Speaker / facilitator at 32 international conferences, delivering 124 sessions with
speaker rating 91%. Presentation examples: http://xfin.tv/1wsAKPQ
• Author of 6 IBM Redbooks and 9 IBM Redpapers, including SONAS, GPFS, Cloud.
Greater than 20,000 downloads by worldwide customers: http://ibm.co/188JbLI
IBM Silicon Valley; Hong Kong; China; Americas; Europe; Asia Previous 15+ yrs Experience
Marketing Manager, Senior Consultant, IT Architect, Systems Engineer, Sales
Multiple roles as marketing manager, consultant, senior certified IT architect, senior systems engineer,
senior sales specialist, at the worldwide, international growth market, and regional USA level.
• Marketing Manager for IBM STG Business Continuity / Disaster Recovery marketing messaging for
Enterprise Storage portfolio, enabling direct software licensed revenue averaging over $100M per year.
• Enabled worldwide sales teams by architecting, delivering Business Continuity Top Gun
classes and implementation workshops worldwide, delivering 30 sessions in Americas, Europe,
and Asia over 10 year period, averaging 50 seller engineers per session, enabling attainment of
storage sales quota in Americas, Europe, Asia, and world trade growth markets
• Architected Fortune 100 data replication technology and data center migration across 14 IBM
mainframes, resulting in overall project to achieve $90M in storage revenue.
PUBLICATIONS, INTERVIEWS (hyperlinks)
• Disruptive Innovation: Hyper-Change in Modern IT World
• Internet Scale Architectures, Workloads, Data Center Design, Cloud
• Building 21st
Century Cloud Storage: Best Practices
• Big Data Analytics, Hadoop – It’s Not Just Internal Storage
• Six IBM Redbooks and nine IBM Redpapers
• Video - formal keynote presentation, “Today, IBM Changes Cloud Storage”
• Video - casual interview about Internet Scale Cloud Computing
• My Slideshare.net Daily IT industry research blog, ranked in top 3% at Delicious.com
EDUCATION, AWARDS
• Bachelor of Science (B.S.), Design Science, Arizona State University, Tempe, Arizona
• Toastmasters Public Speaking Contest 1st
Place, State of Arizona, out of 50 contestants
• IBM “Race for Success” award, for 25 years of top-level contribution
PRODUCT, TECHNICAL, SOCIAL MEDIA SKILLS
• IBM Cloud Computing, Big Data, Information Management, Softlayer portfolio
• IBM Enterprise Storage: DS8000, XIV, Storwize, FlashSystems, SONAS, GPFS, Data Protection
• Chaired Social Media campaign for 2,000 attendee, $1M budget international convention
• Advanced Microsoft PowerPoint, Excel, Word. See my animated Prezume

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Resume john sing_2015_01_29_executive_it_architect_pre-sales_engineer

  • 1. John Sing 650-868-9404 john@johnsing.us http://www.linkedin.com/in/johnsing QUALIFICATIONS SUMMARY Analytical Executive IT Architect and IT Systems Engineer with extensive worldwide experience in all phases of technical sales, support, sales enablement, and product development. Effectively evangelizes, analyzes, educates, and designs enterprise IT and storage within multi- tier client server cloud architectures, encompassing distributed and mainframe computers, spanning traditional IT, Big Data, and next-gen Cloud computing. Proven success in customer C-level relationships, world-class public speaking, worldwide sales training and enablement, building and enhancing existing business models and products, accelerating revenue through deep market insights, portfolio functional improvements, and direct customer engagement. Startup and enterprise experience. Core strengths: • Strategic planning, industry, market, client analysis, implementation • Deep technical capability • Extensive international experience • Sales enablement and support creation, training on worldwide basis • Experienced in-demand world class public speaker on technology PROFESSIONAL EXPERIENCE HIGHLIGHTS 4cube – Infrastructure for Tomorrow / xByte Technologies 2014-2015 Director of Technology Bradenton, Florida - technology VAR startup arm of xByte Responsible for all technical aspects of 4cube’s IT infrastructure technology VAR go-to-market business model, product portfolio mix, technical support and expertise capabilities, staffing of technical personnel. Defined, built, and laid foundation for required ramp-up timeframes and milestones, business and process infrastructure, minimum viable product portfolio, business development, customer relationship management, digital marketing business execution and metrics. IBM: San Jose, California - worldwide responsibility 2008-2014 Executive IT Architect, Consulting Systems Engineer Delivered IBM hardware and software revenue contribution averaging $79.2M per year during 2008 – 2014, by performing worldwide technical marketing support, consulting, and sales enablement. Performed portfolio and solution content development in SONAS, GPFS, Enterprise Storage, Storage Virtualization, Petascale Big Data Storage, Modern Analytics, Internet Scale Architectures Workloads Data Center Design, Cloud Computing, and Disruptive Innovation. Business model industry analysis, strategy, influencing product direction, functions, and portfolio. Differentiating value as experienced conference speaker, executive briefer, and implementation workshop leader.
  • 2. • Enabled worldwide IBM sales teams to make sales quota by performing product strategist, competitive analysis, sales enablement role: o IBM SONAS, GPFS: Worldwide Technical Support, Product Requirements o IBM Servers, Storage, Data Center: DS8000, XIV, Storwize, FlashSystems, Big Data Storage, Cloud Storage, Data Protection, High Availability, Business Continuity o Examples: http://xfin.tv/1wsAKPQ • Authored 100+ sales and marketing deliverable presentations, in use by 2,000 storage sellers and 5,000 business partner personnel. 20+ SONAS/GPFS WW presentations. • 2008-2014: averaged 62 briefings per year, average annual total attendees 1,898, enabling storage division to make annual revenue targets of $1B. • Speaker / facilitator at 32 international conferences, delivering 124 sessions with speaker rating 91%. Presentation examples: http://xfin.tv/1wsAKPQ • Author of 6 IBM Redbooks and 9 IBM Redpapers, including SONAS, GPFS, Cloud. Greater than 20,000 downloads by worldwide customers: http://ibm.co/188JbLI IBM Silicon Valley; Hong Kong; China; Americas; Europe; Asia Previous 15+ yrs Experience Marketing Manager, Senior Consultant, IT Architect, Systems Engineer, Sales Multiple roles as marketing manager, consultant, senior certified IT architect, senior systems engineer, senior sales specialist, at the worldwide, international growth market, and regional USA level. • Marketing Manager for IBM STG Business Continuity / Disaster Recovery marketing messaging for Enterprise Storage portfolio, enabling direct software licensed revenue averaging over $100M per year. • Enabled worldwide sales teams by architecting, delivering Business Continuity Top Gun classes and implementation workshops worldwide, delivering 30 sessions in Americas, Europe, and Asia over 10 year period, averaging 50 seller engineers per session, enabling attainment of storage sales quota in Americas, Europe, Asia, and world trade growth markets • Architected Fortune 100 data replication technology and data center migration across 14 IBM mainframes, resulting in overall project to achieve $90M in storage revenue. PUBLICATIONS, INTERVIEWS (hyperlinks) • Disruptive Innovation: Hyper-Change in Modern IT World • Internet Scale Architectures, Workloads, Data Center Design, Cloud • Building 21st Century Cloud Storage: Best Practices • Big Data Analytics, Hadoop – It’s Not Just Internal Storage • Six IBM Redbooks and nine IBM Redpapers • Video - formal keynote presentation, “Today, IBM Changes Cloud Storage” • Video - casual interview about Internet Scale Cloud Computing • My Slideshare.net Daily IT industry research blog, ranked in top 3% at Delicious.com EDUCATION, AWARDS • Bachelor of Science (B.S.), Design Science, Arizona State University, Tempe, Arizona • Toastmasters Public Speaking Contest 1st Place, State of Arizona, out of 50 contestants • IBM “Race for Success” award, for 25 years of top-level contribution
  • 3. PRODUCT, TECHNICAL, SOCIAL MEDIA SKILLS • IBM Cloud Computing, Big Data, Information Management, Softlayer portfolio • IBM Enterprise Storage: DS8000, XIV, Storwize, FlashSystems, SONAS, GPFS, Data Protection • Chaired Social Media campaign for 2,000 attendee, $1M budget international convention • Advanced Microsoft PowerPoint, Excel, Word. See my animated Prezume