Personal Information
Organización/Lugar de trabajo
Raleigh-Durham, North Carolina Area, NC United States
Ocupación
Digital Marketing Leader - Building Agile Marketing Strategies, Teams & Content
Sector
Advertising / Marketing / PR
Sitio web
www.centerline.net
Acerca de
When I watched TV as a kid I used to run to the bathroom during the show so I could make it back for the commercials. Today, brand strategy, digital marketing and the consumer experience still captivate me. That’s why I do it for a living.
I believe marketing strategies must continually evolve to keep pace with the needs of brands’ audiences. So throughout my career, one of the biggest responsibilities has been to stay highly knowledgable about what content and experiences are most effective “now,” and what will be even more effective in the future. At Centerline, I helped some of the world’s most influential companies—like IBM, GE and Lowe’s Home Improvement—navigate the modern, rapidly...
Etiquetas
content marketing
b2b marketing
marketing
marketing examples
personas
content strategy
roi
market research
starbucks
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marriott
digital marketing
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Presentaciones
(1)Recomendaciones
(45)The Digital Marketer's Framework
Rand Fishkin
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Hace 6 años
Content Strategy for Everything
Kristina Halvorson
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Hace 8 años
Everything Is Marketing, Everyone Must Be Agile
Scott Brinker
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Hace 11 años
What is UX?
David Carr
•
Hace 11 años
The Power of Content Marketing - Chris Moody at Internet Summit
Chris Moody
•
Hace 9 años
Build. Better. Content!
Jonathon Colman
•
Hace 9 años
Orchestrating Content
Sara Wachter-Boettcher
•
Hace 9 años
The Role of PR in Content Development and Activation
Luca Penati
•
Hace 13 años
Social Media Engagement is Not a Strategy
Mark Schaefer
•
Hace 9 años
Buyersphere 2013
Hamlet B2B
•
Hace 10 años
Why Content Marketing Fails
Rand Fishkin
•
Hace 9 años
John Lane - Centerline Digital - DMFB Conference 2014 - How To Walk On The Sea Of Content
Centerline Digital
•
Hace 10 años
Scaling Quality v1.3
Michael King
•
Hace 10 años
The Brand Gap
coolstuff
•
Hace 17 años
Finding Your Web Content Balance
Lisa Maria Martin
•
Hace 10 años
Building Your Agency's Content Strategy Practice
Jeff Eaton
•
Hace 10 años
Digital Strategy 101
Bud Caddell
•
Hace 10 años
The Anatomy of Great Content (and the fire that refines it)
Elan Morgan
•
Hace 10 años
Solving Your Content Crises: Compendium #MBO13 Presentation
Clayton Stobbs
•
Hace 10 años
The Content Matrix: Quantitative and Qualitative Metrics for Better Decision Making
Sarah Beckley
•
Hace 11 años
Decision Makers: Stop thinking tactics, Start thinking campaigns.
Jon Barlow
•
Hace 10 años
UX Workshop Activity: Missions, Methods and Mindframes. Centerline Digital.
Centerline Digital
•
Hace 10 años
The 9 Most Horrifying Content Marketing Misunderstandings (Chris Moody + Jay Baer)
Chris Moody
•
Hace 10 años
Content Strategy for Slow Experiences MIMA Summit 2013
Margot Bloomstein
•
Hace 10 años
Content Marketing Art of War - Second Edition - John Lane - Centerline
Centerline Digital
•
Hace 10 años
Content Planning Guide - Centerline Digital - Content Marketing - 100713
Centerline Digital
•
Hace 10 años
IBM MobileFirst Datagrams Case Study - Centerline Digital
Centerline Digital
•
Hace 10 años
How to Build A Sustainable Content Marketing Strategy
G3 Communications
•
Hace 11 años
John Lane - Centerline - Content Marketing Art Of War - 04.13
Centerline Digital
•
Hace 11 años
Personal Information
Organización/Lugar de trabajo
Raleigh-Durham, North Carolina Area, NC United States
Ocupación
Digital Marketing Leader - Building Agile Marketing Strategies, Teams & Content
Sector
Advertising / Marketing / PR
Sitio web
www.centerline.net
Acerca de
When I watched TV as a kid I used to run to the bathroom during the show so I could make it back for the commercials. Today, brand strategy, digital marketing and the consumer experience still captivate me. That’s why I do it for a living.
I believe marketing strategies must continually evolve to keep pace with the needs of brands’ audiences. So throughout my career, one of the biggest responsibilities has been to stay highly knowledgable about what content and experiences are most effective “now,” and what will be even more effective in the future. At Centerline, I helped some of the world’s most influential companies—like IBM, GE and Lowe’s Home Improvement—navigate the modern, rapidly...
Etiquetas
content marketing
b2b marketing
marketing
marketing examples
personas
content strategy
roi
market research
starbucks
ikea
everlane
marriott
digital marketing
moments
b2c marketing
content
b2b
instagram
influencers
Ver más