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Mobile Advertising Overview by Joyce Schwarz

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Joyce Schwarz
Joyce Schwarz

An overview of what's happening in mobile advertising prepared for client presentation by Joyce Schwaz, JCOM, www.joycecom.com For more info email: joyceschwarz@gmail.com

TechnologyBusiness
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Wireless Advertising Overview ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object]
Wireless Data Formats ,[object Object],[object Object],[object Object],[object Object]
Mobile Marketing Models ,[object Object],[object Object]
North America Ad Revenue Forecast ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Response & Measurement formats ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Branding Response ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Design of “M” ads ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Ad-Type Preferences ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Targeting methods ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What advertisers want ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
WindWire Trial ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
WindWire cont’d ,[object Object],[object Object],[object Object],[object Object]
Sky Go Trial ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sky Go Trial cont’d ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Razorfish Mobile SOlutions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
2ROAM ,[object Object],[object Object],[object Object],[object Object],[object Object]
“M” Ad campaign objectives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
“M” Advertisers (partial list) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Other M Commerce/ad relationships ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Wireless Portal Revenues ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Other “M” advertisers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Special Promotions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
NHL Carolina Huricanes study ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Go America campaign ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Revenue Models ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sponsorship ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Co-Op Advertising ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Mobile Advertising Overview by Joyce Schwarz

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