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WHAT ARE YOU DOING?
Twitter and Yammer demystified
Jim McCluskey
Photo by m5olly




                  a couple of my favorite tweets
King County News Blog
Changing our speed
March 13, 2009 ·
“The results were received in about an hour and are a validation of what
we thought: we need to be working at new speed to give you the
information you need and want.”




                 a couple of my favorite tweets
What is Twitter?
Twitter is
..one of the fastest growing phenomena on the
Internet

                             New York Times 4/22/2007
Twitter is
a complete waste of time.


                       Darren Rowse ProBlogger 6/6/2008
Twitter basics



   Brief messages 140 characters or less
   Twitter is not a chat
   It’s about people (followers and following)
   Don’t protect your tweets*



                                            *you can change your mind later
There are many ways to tweet
web, desktop, or smart phone
Twitter tips

Who’s on             Make a good first impression
Twitter?
                       Icons,   backgrounds, biographies
Movers &
shakers in your
community
                     Have a plan even if it’s a sketchy one
Corporations         Look for people to follow
Government             Bloggers,  WeFollow, your tweeps
officials &
agencies               Don’t follow spammers
Early adopters       Use a Twitter client on your desktop
Basically
                       Twhirl,   Tweetdeck, Twuffer many others
everyone
Power tips

Twitter is the       Get more from conferences
world’s largest
social mixer.          Go backstage with hashtags #sxsw
                       Tweetups



                     Use Twitter as a monitoring tool
                       RSS   feed
Yammer in less than a minute
   Sno-Isle employees only
   No message length limits
   Groups
   You can attach files
   Good way to build connections, share information &
    stay in touch
http://twitter.com /jpmccluskey

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March 2009 What Are You Doing Building Heads

  • 1. WHAT ARE YOU DOING? Twitter and Yammer demystified Jim McCluskey
  • 2. Photo by m5olly a couple of my favorite tweets
  • 3. King County News Blog Changing our speed March 13, 2009 · “The results were received in about an hour and are a validation of what we thought: we need to be working at new speed to give you the information you need and want.” a couple of my favorite tweets
  • 5. Twitter is ..one of the fastest growing phenomena on the Internet New York Times 4/22/2007
  • 6. Twitter is a complete waste of time. Darren Rowse ProBlogger 6/6/2008
  • 7. Twitter basics  Brief messages 140 characters or less  Twitter is not a chat  It’s about people (followers and following)  Don’t protect your tweets* *you can change your mind later
  • 8. There are many ways to tweet web, desktop, or smart phone
  • 9. Twitter tips Who’s on  Make a good first impression Twitter?  Icons, backgrounds, biographies Movers & shakers in your community  Have a plan even if it’s a sketchy one Corporations  Look for people to follow Government  Bloggers, WeFollow, your tweeps officials & agencies  Don’t follow spammers Early adopters  Use a Twitter client on your desktop Basically  Twhirl, Tweetdeck, Twuffer many others everyone
  • 10. Power tips Twitter is the  Get more from conferences world’s largest social mixer.  Go backstage with hashtags #sxsw  Tweetups  Use Twitter as a monitoring tool  RSS feed
  • 11. Yammer in less than a minute  Sno-Isle employees only  No message length limits  Groups  You can attach files  Good way to build connections, share information & stay in touch