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CDO - Chief Data Officer Momentum and Trends

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CDO - Chief Data Officer Momentum and Trends

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CDO - Chief Data Officer Momentum and Trends

  1. 1. The Chief Data Officer 2015 and Beyond Oracle Chief Data Officer Advisory Council Jeff Pollock, Vice President of Product
  2. 2. Copyright © 2015, Oracle and/or its affiliates. All rights reserved. | 2 DATA IS HAPPENING World’s largest taxi company owns no vehicles World’s most popular media firm creates no content World’s most valuable retailer has no inventory World’s largest hospitality provider owns no real estate
  3. 3. Copyright © 2015, Oracle and/or its affiliates. All rights reserved. | Oracle Confidential 3 50% of Banking and Insurance firms will have a Chief Data Officer by 2017 25% of all companies will have a CDO role $13.5m annual costs to the average organization due to poor data quality 33% By 2017, a third of Fortune 100 firms will experience an information crisis due to an inability to value, govern and trust their corporate data
  4. 4. Copyright © 2015, Oracle and/or its affiliates. All rights reserved. | Oracle Confidential 4 40%Most CDO’s say that the #1 thing they worry about how to ensure adoption and executive support 35% Say that their top priority in the next 2 years is building out an efficient data management framework … while only 10% Say their focus is on monetizing customer interactions 56%Of CDO’s will invest in predictive analytics in the next 18 months 72%Data Management software is a priority for
  5. 5. Copyright © 2015, Oracle and/or its affiliates. All rights reserved. | Oracle Confidential 5 CONGRATULATIONS! … you’ve got the hottest job of the 21st century!
  6. 6. Copyright © 2015, Oracle and/or its affiliates. All rights reserved. | Oracle Confidential 6 or…? … are businesses already back- tracking on the CDO role
  7. 7. Copyright © 2015, Oracle and/or its affiliates. All rights reserved. | Oracle Confidential 7 IT DATA
  8. 8. Copyright © 2015, Oracle and/or its affiliates. All rights reserved. | Oracle Confidential 8 33% Chief Digital Officers tend to be found in Advertising 44% Chief Data Officers come from a Business Services background – in Banking and Insurance firms
  9. 9. Copyright © 2015, Oracle and/or its affiliates. All rights reserved. | Oracle Confidential 9 CDO like an NBA Point Guard? “My job is to make sure that data is accessible and is used in the right way. We depend on this data to mitigate risks; adhere to rules and guidelines; and ultimately to help our customers succeed financially.” - A. Charles Thomas, CDO Wells Fargo http://www.bizjournals.com/sanantonio/blog/2015/05/wells-fargo- data-officer-distributes-information.html
  10. 10. Copyright © 2015, Oracle and/or its affiliates. All rights reserved. | Oracle Confidential 10 Board/ CEO CRO COO CIO BU-1 BU-2 CDO PROCESS-ORIENTED CDO Typically in Risk, Compliance or other Business Support function Board/ CEO CRO COO CIO BU-1 BU-2 CDO CDO REVENUE-ORIENTED CDO Aligned to Business Unit (eg; CMO), supporting revenue goals/SLAs Board/ CEO CRO COO CIO BU-1 BU-2 CDO ANALYTICS-ORIENTED CDO Typically leading from within IT, focus on efficient access to data Board/ CEO CDO CRO COO CIO BU-1… OPERATIONAL CDO Operating shared-services, with Board-level accountability Data Monetization Governance Process Decision Making
  11. 11. Copyright © 2015, Oracle and/or its affiliates. All rights reserved. | Oracle Confidential 11 Biggest Mistake: Don’t Try to be the Lone Ranger
  12. 12. Copyright © 2015, Oracle and/or its affiliates. All rights reserved. | Oracle Confidential 12 What Can Every CDO Do Right Now?  Monetize data by focusing on net-new services  Accelerate better decision making w/faster Analytics  Reduce vendor spend by encouraging Hadoop uses  Champion a Modern Data Architecture (polyglot etc)  Govern the Data Assets: Glossary, Metadata, Quality
  13. 13. Copyright © 2015, Oracle and/or its affiliates. All rights reserved. | 13 Data Monetization is Affecting Every Major Industry Financial Services RetailInsurance Utilities, Oil & Gas Healthcare Telecom Manufacturing Public Sector • Risk & Compliance Analytics • Auditing, Deep Data Storage • Fraud Detection / Predictive • Trading Risk Insight • Deposit Spread Maximization • Insurance Underwriting • Customer Behavior Monitoring • Next Best Product / Predictive • Loan Processing w/New Data • Litigation Propensity • Subrogation Win Rates • Call Detail Records (CDRs) • Infrastructure Investment • Next Product to Buy (NPTB) • Real-time Bandwidth Allocation • New Product Development • 360° View of Customer • Analyze Brand Sentiment • Localized, Personalized Promotions • Website Optimization • Optimal Store Layout • Monitor Recall Data • Supplier Consolidation • Supply Chain and Logistics • Assembly Line Quality • Predictive Maintenance • Crowdsource Product Quality • Smart Meter Stream Analysis • Slow Oil Well Decline Curves • Optimize Lease Bidding • Compliance Reporting • Proactive Equipment Repair • Seismic Image Processing • Genomic Data for Medical Trials • Monitor Patient Vitals • Reduce Re-admittance Rates • Store Medical Research Data • Recruit Cohorts for Pharmaceutical Trials • Analyze Public Sentiment • Protect Critical Networks • Prevent Fraud and Waste • Crowdsource Reporting for Repairs to Infrastructure • Fulfill Open Records Requests
  14. 14. Copyright © 2015, Oracle and/or its affiliates. All rights reserved. | Execution Innovation Oracle Confidential Accelerate Analytics and Apply Open Source Tech WarehouseData FactoryReservoir Data Streaming Data Platform Discovery Lab Analytics APIs Enterprise Data Other Data Sources Data Streams Business Data Social/Log Data Model First Analytics • Reporting-oriented • Often enterprise wide in scope, cross LoB • “you know the questions to ask” BI/Reports & Dashboards Data First Analytics • Data Exploration • Highly visual and/or interactive • “you don’t know the questions to ask” Data Discovery • Telematics • Industry Services • Internet of Things • Sentiment App/Data Services 14
  15. 15. Copyright © 2015, Oracle and/or its affiliates. All rights reserved. | Oracle Confidential Champion a Modern Data Architecture Polyglot Fit for Purpose Data Lambda Speed Layer Batch Layer Data Sources Data Services Kappa Data Services Data PipelineData Sources 15
  16. 16. Copyright © 2015, Oracle and/or its affiliates. All rights reserved. | Oracle Confidential Govern Data Assets: People & Process First Data Governance Metadata Management Business Glossary Data Profiling Data Cleansing Data Archiving Data Privacy PEOPLE PROCESS TECHNOLOGY …people and process first, …tools and capabilities next, …and, there is no magic! “…the overall impact of poor- quality data on the whole dataset remains the same. In addition, much of the data that organizations use in a big data context comes from outside, or is of unknown structure and origin. This means that the likelihood of data quality issues is even higher than before. So data quality is actually more important in the world of big data." - Ted Friedman, Gartner http://www.gartner.com/newsroom/id/2854917 16
  17. 17. Copyright © 2015, Oracle and/or its affiliates. All rights reserved. | Execution Innovation Oracle Confidential Comprehensive Oracle Tools for Data WarehouseFactoryReservoir Data Streaming Data Platform Discovery Lab Analytics APIs Enterprise Data Other Data Sources Data Streams Business Data Social/Log Data Model First Analytics • Reporting-oriented • Often enterprise wide in scope, cross LoB • “you know the questions to ask” Reports & Dashboards Data First Analytics • Data Exploration • Highly visual and/or interactive • “you don’t know the questions to ask” Discovery • Telematics • Industry Services • Internet of Things • Sentiment Data Services Apache Oracle NoSQL & SE Oracle WLS & Coherence Oracle Data Integration & Governance Oracle Database & Big Data SQL Oracle R Oracle Big Data Discovery Oracle Business Intelligence Oracle Big Data Discovery Apache 17
  18. 18. Copyright © 2015, Oracle and/or its affiliates. All rights reserved. | Oracle is the Only Vendor with a Complete Data Solution Oracle Confidential 18  Modern Open Source-based Data Architecture  Enterprise Integrated & Proven with Existing Technology  Open and Heterogeneous with Many Hadoop Distributions  Governed with Glossary, Metadata, and Data Quality  Engineered Systems Optimized and Simple to Deploy  Available by Subscription on the Public Cloud
  19. 19. Copyright © 2015, Oracle and/or its affiliates. All rights reserved. | Enterprise Productivity Disruptive Technology
  20. 20. Copyright © 2015, Oracle and/or its affiliates. All rights reserved. | Oracle Confidential 20 CDO’s ARE HAPPENING Oracle can help

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