Quick hints, tips, hardware and apps for doing mobile media production.

1. [Something to watch while you eat lunch]

2. Getting the most from mobile tools
Judd Slivka
@juddslivka
Reynolds Journalism Institute
Mobile Multipliers
(prepared for the ASNE Reynolds Journalism Institute High School Journalism Institute)
July 17, 2014

3. [Less cost = more participation]
Canon 5d Mk III: $3,300
Manfrotto Tripod: $150
MacBookPro 15": $2,000
Sennheiser wireless mic: $600
BeachTek preamp: $439
1 year Adobe Creative Cloud:$600
Total cost: $7,089
5-year amortized cost: $1,898 per year
128GB iPad Mini: $700
iOgrapher mount: $70
Manfrotto tripod: $150
Sennheiser wireless mic: $600
Lens kit: $150
iRig Pro pre-amp: $150
Apps: $100
Total cost: $1,920
Traditional Kit Mobile Tools Kit
5-year amortized cost: $384 per year

4. [Kitting up]

5. [The things we carry: Hardware]
Sennheiser Evolution 112p
wireless mic w/ lav and
hand mic transmitter
Rode Reporter Mic iRig pre-amp
BeastGrip mount
2x telephoto, .45 macro/wide combo
iOgrapher mount
Manfrotto SuperClamp
w/ double-ball head
Mophie PowerStation XL
Genaray 36 LED light w/arm
TRSS Y-cable

6. [What our students use]
2x telephoto lens
.45 wide-angle/macro lens combo
30 watt-equivalent LED
Corded stick mic
Tablet frame
Pre-amp

7. [It’s a Swiss Army knife]
Easy to repurpose apps
Allows us to quickly generate touchless content

8. [Cotton Candy Content]
Mobile tools let us
extend the brand through
quickly generated content
Quick-to-social multimedia updates Unique content packages

9. [Width, not depth, wins the day]
[ThingLink] [Steller]
[Storehouse][360 Panorama]

10. [The 3sssss of mobile challenge]
Sound: The native mic is awful and susceptible
to both floor and handling noise
Sensor: The sensor handles light badly and
there’s an exaggerated exposure gap
Stability: The platform is too light
for the shooter to effectively self-stabilize

11. [Sound workarounds]
Good: Use an app like FiLMiC Pro ($4.99) that allows level
monitoring and a wired hand mic that connects to a TRRS
splitter and goes into the headphone jack.
Better: Use the app plus an iRig Pre ($40) that serves as a
pre-amp, providing power and an XLR input to the phone.
Best: Use the app plus the iRig Pro ($150), a pre-amp that
also converts the mic’s analog signal to digital.

12. [Light workarounds]
Good: Slavishly obey the 180-degree rule of lighting
(if the light is touching the videographer’s
shoulders, it’s all good)
Better: Use the phone’s LED or a phone-mounted
light to fill shadows (but be careful of it being too
strong)
Best: Use an accessory light or reflector to light
from the side

13. [Stability workarounds]
Good: Make the world your tripod. Use wall
leans, tables, shelves, etc., to stablize
Better: Use a phone frame with hand grips, such
as the BeastGrip or the iOgrapher
Best: Use a phone frame and a tripod

14. [The things we carry: Apps]
[Video] [Audio] [Photo] [Storytelling]
Shoot: FilMiC Pro
Edit:Pinnacle Studio
Enrich: GifferPro
Gather: VoiceRecorderPro
Edit: Twisted Wave
Mix: Voddio
Shoot: Camera+
Edit: SnapSeed
Enrich: 360 Panorama
iPhone: Steller iPad: Storehouse
ThingLink Type A
ChartMaker Pro

15. [Resources]
MobileVideoDIY app
Twitter personalities: @glenbmulcahy,
@marcsettle, @robbmontgomery
Book: A field guide to mobile journalism, Vol. 1
Teach-the-teacher training:
slivkaj@missouri.edu

16. [Questions?]