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Online travel, new travellers

What is the new travel behaviours, trends and digital travel numbers. Social media and mobile in travel industry.

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Online travel, new travellers

  1. 1. Online Travel New Travellers Numbers and Statistics Kamil Mehmet ÖZKAN www.kamilmehmetozkan.comFriday, July 27, 12
  2. 2. International tourism reach 1 billion arrivals in 2012Friday, July 27, 12
  3. 3. Us online travel revenues reach 162 billion $ in 2012Friday, July 27, 12
  4. 4. % 87 of travellers use internet for travel planning.Friday, July 27, 12
  5. 5. • %62 of travellers research upcoming trip. • %43 read reviews from other travellers. • %31 watch travel video. • %16 posted travel reviewFriday, July 27, 12
  6. 6. Social Media Influnces TravellersFriday, July 27, 12
  7. 7. %70 of travellers update Facebook status while on vacation.Friday, July 27, 12
  8. 8. • %52 of travallers have changed their original travel plans • %33 change their hotel • % 5 change their flight • % 7 travel different countries.Friday, July 27, 12
  9. 9. Social media activitesFriday, July 27, 12
  10. 10. • %76 post vacation photos to a social network. • %55 liked Facebook specific to a vacation • %46 post hotel related reviews • %40 post restaurant reviewsFriday, July 27, 12
  11. 11. Mobile is importantFriday, July 27, 12
  12. 12. • %85 of leisure travellers use their smartphone while travelling • %30 have use mobile apps to find hotel deals. • %29 have use mobile apps to find flight deals.Friday, July 27, 12
  13. 13. Thanks FunsherpaFriday, July 27, 12
  14. 14. Kamil Mehmet ÖZKAN www.kamilmehmetozkan.comFriday, July 27, 12

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