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A study into the  Impact of Business Coaching,[object Object],Research Report in conjunction with,[object Object],Cogent Research & Analysis Ltd,[object Object],13th June 2011,[object Object]
Research Objectives,[object Object],Research Objectives,[object Object],“To understand and quantify the effect of business coaching on SME’s in order to build a credible story to be used for PR and Sales”,[object Object],Methodology,[object Object],The research was carried out completely independently,[object Object],Talked to 66 coached clients (provided by ActionCOACH),[object Object],Spoke to 100 Non coached business owners  – sourced independently ,[object Object],Interviews by phone and took approx 15 mins,[object Object],- coahc,[object Object]
In the last 12 months, have your companies sales increased, remained the same, or decreased?,[object Object],Three quarters of Coached companies have increased their sales in the last year vs 42% for non coached companies.,[object Object]
Approximately what was the % increase in sales during the last year?,[object Object],[object Object],Mean Increase,[object Object],30%,[object Object],1-10%,[object Object],13% ,[object Object],11-22%,[object Object]
Do you expect a growth in sales in the coming 12 months? ,[object Object],The majority of coached clients (82%) expected to increase sales in the next 12 months compared to only 54% of non coached businesses,[object Object]
In the last 12 months have your profits increased, remained the same or decreased?,[object Object],Over half of coached businesses have increased their profits  in the last 12 month compared to only a third of non coached businesses,[object Object]
Do you forecast  your profit will  increase, stay the same or decrease in the next 12 months?,[object Object],[object Object],[object Object]
By how much have your staffing levels changed?,[object Object],On average a coached business has employed 3 more people in the last year vs a non coached business,[object Object]
Do you expect your workforce to increase, remain the same  or decrease, in the next 12 months?,[object Object],[object Object],[object Object]
Does your organisation have goals and targets set for the next quarter?,[object Object],Coached clients are crystal clear on setting 90 days goals ,[object Object]
Do you have a written business plan?,[object Object],Coached clients are more likely to have a written business plan than non coached businesses,[object Object]
Do you have a 12 month budget in place?,[object Object],And therefore also are more likely to have a 12 month budget in place!,[object Object]
To what extent do you feel you and the business have benefited from business coaching?97% of clients reported to have benefited from their business coaching experiences.97% said they would recommend coaching,[object Object]
SUMMARY COACHING WORKS BECAUSE…,[object Object],Coached businesses outperform non coached companies by significant margins in every area especially in sales and profits.,[object Object],ActionCOACH clients have recruited more employees, made fewer redundancies and are more optimistic about future increases in their workforce,[object Object],Coached businesses were more likely to have enjoyed increases in sales and these increases have grown by greater percentages than non coached businesses,[object Object],Coached business owners are absolutely clear about their plans for the next quarter.,[object Object],They are less clear about their budgets, plans and vision for the future.,[object Object],However, coached business owners are more confident about the future of their company.,[object Object],97% of coached businesses would recommend business coaching,[object Object]
Sc Research Presentation
Sc Research Presentation

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