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데이터 읽는 남자
김영웅
꿈꾸는 데이터 디자이너 디렉터
경영정보시스템 전공 박사과정
경영전문대학원 MBA
컴퓨터공학 전공
Ryan Kim | Convergence Business Designer
Facebook. https://www.facebook.com/keyassist
E-mail. youngwung.kim@gmail.com
Web. http://keyassist.tistory.com
데이터.읽는.남자
1.
2.
3.
4.
5.
Design thinking
Worth of coding
Data and Business
Computational Thinking
Data and Creativity
<source=http://althouse.biz>
Design vs 디자인
Unlike analytical thinking, design thinking is a process which includes
the "building up" of ideas, with few, or no, limits on breadth during a
"brainstorming" phase.
This helps reduce fear of failure in the participant(s) and encourages
input and participation from a wide variety of sources in the ideation
phases.
The phrase "thinking outside the box" has been coined to describe
one goal of the brainstorming phase and is encouraged, since this
can aid in the discovery of hidden elements and ambiguities in the
situation and discovering potentially faulty assumptions
<source=https://en.wikipedia.org/wiki/Design_thinking>
For design-led start-ups, innovation begins with the problem, unlike
previous high-tech start-ups, where innovation often began with
technology and only later began to look for a problem that the new
technology might solve in a way that held a business potential.
<source=http://www.qoobdesign.it>
디 자 인 씽 킹 이 란 분 석 적
사고의 숙련과 직관적 사고의
창 조 성 이 역 동 적 으 로
상호작용 하여 균형 을 이룬
방법이다
디자인적 사고란 소비자들이 가치 있
게 평가하고 시장의 기회를 이용할수
있으며 기술적으로 가능한 비즈니스
전략에 대한 요구를 충족시키기 위하
여 디자이너의 감수성과 작업방식을
이용하는 사고 방식이다
Design thinking as a process for
Problem-solving
디자인씽킹을
디자인 중심의
프로세스 디자인이라고 이해하고 있는데
이는 반은 맞고 반은 틀린 말
디자인씽킹은
디자인적 방법론을
경영 또는 워크 프로세스에
적용하는 것이 그 핵심
<source=http://www.fotbes.com>
20세기
제품기획 → 제품제작 → 고객영업
공급자 중심
21세기
제품기획 → 프로토타입 → 피봇(수정)
공급자 중심
Lean Startup
제품기획 → 프로토타입 → 피봇(수정)
Good enough data
공급자 중심
Design thinking
고객니즈 → 프로토타입 → 피봇(수정)
Extensive Data
수요자 중심
<source=http://www.fotbes.com>
Design Thinking &
Systematic Thinking
매우 유사
부분을 나누어 보는 것이 아니라
하나의 통합된 체계로
생각하고 구상
"Don't think of it as failure,
think of it as designing experiments
through which you’re going to learn.“
Tim Brown
CEO, IDEO
빠른실패
→ 객관적 평가(이른 시점)
→ 연속적인 경쟁우위(짧은 시점) Hyper Competition
Hyper CompetitionTraditional View
<source=ideo>
Design Thinking 의 핵심은
통합적 사고
이전의 프로세스나 혁신이
하나의 요소에 집중했다면
Design Thinking 은
틀과 사고방식의 전환을 요구
통합 또는 융합적 관점이라도
봐도 좋을 것
Types of Data
Qualitative and quantitative
<source=http://www.socialresearchmethods.net/kb/datatype.php>
Data and Business
Computational Thinking
<source=University of Oxford “The Future of Employment”>
<source=University of Oxford “The Future of Employment”>
Data and Creativity
Leading innovation is creating a space
where people are willing and able to do the
hard work of innovative problem solving
<source=http://www.tonicinsight.com/>
<source=http://wallblog.co.uk/2013/05/17/data-creative-friends-or-foes/>
Data & Creative: friends or foes?
Creativity is that which separates human beings from beasts. It is more than
just building a tool or expressing one’s “self” or drawing a picture. The ability to
be creative involves an understanding of nature that we then change and adapt
based on our needs or to solve a problem.
An educational process should involve encouraging the human mind to conceptualize
ideas, and then use our minds, our tools, and our free will to actually transform the
physical characteristics of our environment to adapt to our ideas. Animals adapt to
nature. Human beings change it. Human beings are the creative force of nature.
An effective educational system is one which encourages the students to be able to
use existing knowledge in order to make new challenges. It is tempting for a teacher to
dictate to a student what is already acknowledged to be true. But if this is the
accepted norm of education, then innovation is precluded. Instead, the wise teacher
will encourage the student, preferably a group of students, to discover among
themselves what can be independently shown to be true, so that they “own” the truth
in the same way that the acknowledged discoverer knows it.
<source=http://philmckinney.com/>
http://philmckinney.com/archives/2014/08/do-we-really-understand-what-it-means-to-be-creative.html
Creativity be maken?
How Pixar Fosters
Collective Creativity
The view that good ideas are
rarer and more valuable
than good people is
rooted in a misconception
of creativity.
<source=https://hbr.org/2008/09/how-pixar-fosters-collective-creativity>
"The art challenges the technology,
and the technology inspires the
art." - John Lasseter
Technology + Art = Magic
<source=https://hbr.org/2008/09/how-pixar-fosters-collective-creativity>
Data design is
connecting data
to discover
insight or creativity
Linked Open Data
The Next Agenda
Open Innovation
딜로이트 보고서
Open data_Driving growth, ingenuity and innovation
맥킨지 보고서
Open data: Unlocking innovation and performance with liquid information
OECD 보고서
Open Government Data Towards Empirical Analysis of Open Government Data Initiatives
Europeana Linked Open Data
http://labs.europeana.eu/api/linked-open-data-introduction
Reference
데이터 읽는 남자
8번째 순서

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Design approach thinking & coding

  • 2. 김영웅 꿈꾸는 데이터 디자이너 디렉터 경영정보시스템 전공 박사과정 경영전문대학원 MBA 컴퓨터공학 전공 Ryan Kim | Convergence Business Designer Facebook. https://www.facebook.com/keyassist E-mail. youngwung.kim@gmail.com Web. http://keyassist.tistory.com 데이터.읽는.남자
  • 3. 1. 2. 3. 4. 5. Design thinking Worth of coding Data and Business Computational Thinking Data and Creativity
  • 5.
  • 7. Unlike analytical thinking, design thinking is a process which includes the "building up" of ideas, with few, or no, limits on breadth during a "brainstorming" phase. This helps reduce fear of failure in the participant(s) and encourages input and participation from a wide variety of sources in the ideation phases. The phrase "thinking outside the box" has been coined to describe one goal of the brainstorming phase and is encouraged, since this can aid in the discovery of hidden elements and ambiguities in the situation and discovering potentially faulty assumptions <source=https://en.wikipedia.org/wiki/Design_thinking>
  • 8. For design-led start-ups, innovation begins with the problem, unlike previous high-tech start-ups, where innovation often began with technology and only later began to look for a problem that the new technology might solve in a way that held a business potential. <source=http://www.qoobdesign.it>
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17. 디 자 인 씽 킹 이 란 분 석 적 사고의 숙련과 직관적 사고의 창 조 성 이 역 동 적 으 로 상호작용 하여 균형 을 이룬 방법이다 디자인적 사고란 소비자들이 가치 있 게 평가하고 시장의 기회를 이용할수 있으며 기술적으로 가능한 비즈니스 전략에 대한 요구를 충족시키기 위하 여 디자이너의 감수성과 작업방식을 이용하는 사고 방식이다
  • 18. Design thinking as a process for Problem-solving
  • 19. 디자인씽킹을 디자인 중심의 프로세스 디자인이라고 이해하고 있는데 이는 반은 맞고 반은 틀린 말 디자인씽킹은 디자인적 방법론을 경영 또는 워크 프로세스에 적용하는 것이 그 핵심
  • 21. 20세기 제품기획 → 제품제작 → 고객영업 공급자 중심 21세기 제품기획 → 프로토타입 → 피봇(수정) 공급자 중심
  • 22. Lean Startup 제품기획 → 프로토타입 → 피봇(수정) Good enough data 공급자 중심 Design thinking 고객니즈 → 프로토타입 → 피봇(수정) Extensive Data 수요자 중심
  • 24. Design Thinking & Systematic Thinking 매우 유사 부분을 나누어 보는 것이 아니라 하나의 통합된 체계로 생각하고 구상
  • 25. "Don't think of it as failure, think of it as designing experiments through which you’re going to learn.“ Tim Brown CEO, IDEO
  • 26. 빠른실패 → 객관적 평가(이른 시점) → 연속적인 경쟁우위(짧은 시점) Hyper Competition
  • 27.
  • 30.
  • 31. Design Thinking 의 핵심은 통합적 사고 이전의 프로세스나 혁신이 하나의 요소에 집중했다면 Design Thinking 은 틀과 사고방식의 전환을 요구 통합 또는 융합적 관점이라도 봐도 좋을 것
  • 32.
  • 33. Types of Data Qualitative and quantitative
  • 36.
  • 37.
  • 39.
  • 40.
  • 41.
  • 42.
  • 43.
  • 44.
  • 45. <source=University of Oxford “The Future of Employment”>
  • 46. <source=University of Oxford “The Future of Employment”>
  • 48.
  • 49.
  • 50. Leading innovation is creating a space where people are willing and able to do the hard work of innovative problem solving
  • 52.
  • 54.
  • 55. Creativity is that which separates human beings from beasts. It is more than just building a tool or expressing one’s “self” or drawing a picture. The ability to be creative involves an understanding of nature that we then change and adapt based on our needs or to solve a problem. An educational process should involve encouraging the human mind to conceptualize ideas, and then use our minds, our tools, and our free will to actually transform the physical characteristics of our environment to adapt to our ideas. Animals adapt to nature. Human beings change it. Human beings are the creative force of nature. An effective educational system is one which encourages the students to be able to use existing knowledge in order to make new challenges. It is tempting for a teacher to dictate to a student what is already acknowledged to be true. But if this is the accepted norm of education, then innovation is precluded. Instead, the wise teacher will encourage the student, preferably a group of students, to discover among themselves what can be independently shown to be true, so that they “own” the truth in the same way that the acknowledged discoverer knows it. <source=http://philmckinney.com/> http://philmckinney.com/archives/2014/08/do-we-really-understand-what-it-means-to-be-creative.html
  • 57.
  • 59. The view that good ideas are rarer and more valuable than good people is rooted in a misconception of creativity. <source=https://hbr.org/2008/09/how-pixar-fosters-collective-creativity>
  • 60. "The art challenges the technology, and the technology inspires the art." - John Lasseter
  • 61. Technology + Art = Magic <source=https://hbr.org/2008/09/how-pixar-fosters-collective-creativity>
  • 62.
  • 63.
  • 64.
  • 65.
  • 66.
  • 67. Data design is connecting data to discover insight or creativity
  • 68.
  • 69. Linked Open Data The Next Agenda Open Innovation 딜로이트 보고서 Open data_Driving growth, ingenuity and innovation 맥킨지 보고서 Open data: Unlocking innovation and performance with liquid information OECD 보고서 Open Government Data Towards Empirical Analysis of Open Government Data Initiatives Europeana Linked Open Data http://labs.europeana.eu/api/linked-open-data-introduction Reference
  • 70.