3. Insights Survey
We interviewed 35 Learning Managers:
• B&Q
• KPMG
• McDonald’s
• Unilever
• Xerox
• TUI Travel
• Barclays
• UK Ministry of Defence
4. Context & Challenges
• Doing more for less
• Dispersed workforce
• Digitisation of services
• Emerging new business models
• Digital skills gap
• Impact on L&D
5. Let’s Get Digital
Forget physical,
I wanna get digital!
Digital technologies are changing the way we
interact with our clients and consumers
10. Question
How is digital technology affecting the
services your business offers?
Do you feel you have the workforce skills to
meet the digital challenge?
11. The Need for Digital Skills
“There is a huge and growing need for new
employees with digital skills from all
backgrounds.”
“There is a particular shortage of talented
and experienced tech savvy people.”
12. Learning Has to Prove Value
Not about cutting costs, learning must:
• be based on real business needs
• make a difference
• change behaviour
• improve performance
“
There is money for
training but it has to
show that it improves
sales or performance
”
13. So, What Shall We Do About It?
Yes, but how are
we going to get
Oh Tron, it’s a over there?
brave new
world!
14. How is L&D Responding?
We asked L&D professionals…
• What is working?
• What advice and tips would you give
other L&D professionals?
15. 1. Work With the Business
• Consult with the business
• Involve them in design
• Root the learning in real business challenges
• Create realistic scenarios
16. “Be a consultant: get really close to the
beating heart of your business.”
“Walk in the shoes of your business people.
Don’t stay on the outside.”
“Make learning real and as authentic as possible.”
18. 2. Embed Learning in the Workflow
Make learning content more resource driven, shorter, more
focused, supportive and performance related.
“We made the information
shorter, sharper and easier to
access on a just-in-time
basis.”
“When the competition is
about the speed of product to
market then we need to take
the trainer out of the way.”
20. 3. Design Blends
Create mature blends
• Webinars
• Gamification
• Mobile
• Social learning
• Peer learning
The single modality
learning approach is
definitely going by the
wayside. It just reflects
changes in society and
technology in general.
“
”
23. 4. Communication
• Integrate learning with marketing
• Simple, focused messages
• Communicate relentlessly
24. Campaigns Create a learning brand, use every channel
I LOVED this training!
I was very engaged and didn't attempt
to multi-task at the same time.
Thanks for changing it up!
25. 5. Make it Open and Available
• Driven by consumer expectations
• Available when I need it
• On the device I am using
Over 60% of staff
said that they would
learn at home on their
own devices
“
”
26. Multi-Device Learning
Join the Adapt community and download Adapt for free
https://community.adaptlearning.org
27. Adapt – OS Responsive Design
Join the Adapt community and download Adapt for free
https://community.adaptlearning.org
28. 6. Tap Into the Power of Peers
• Embrace peer learning
• Involve them in delivery
• Colleagues as coaches
• Encourage sharing and social learning
• Provide local mentors/buddies
• Support user generated content
29. Many Examples
“I find out more from Yammer than any other
communication channel in our business”
“Stores have really embraced it – section managers love it,
people get back much more quickly e.g. anyone got a
fault with a zip on this jacket, yes this is how you fix it.”
“People respond much quicker on Yammer. No way you’d
get that response on email.”
31. 7. Leverage Managers
• Design in close consultation with managers
• Use managers to deliver and support learning
• Get managers to track the impact on performance
32. 8. Engage Leaders
• Get senior leaders to lead by example
• Provide ‘visible leadership’
• Get them to share their learning stories
• Demonstrate how they are developing themselves
33. 9. Get Tough with Assessment
• Post learning reviews with managers
• Identify real examples of behaviour change
• Valued recognition – certification and badges
“We are doing scenario-based assessments.
We are focusing on knowledge application
and impact on performance.”
34. Endorse, accredit and qualify
“You cannot underestimate the value that bringing in
qualifications brings.
There are many spin offs in terms of learning benefits
and the motivation it gives to staff.”
36. 10. Innovate
“Be nimble and agile and focus on new ideas.”
“Adopt a prototyping approach – test out new design
approaches very quickly, get end user feedback”
37. MOOC
Marks & Spencer and University of Leeds
Free business innovation course that
uses case studies from M&S’ 130 year
history, as well as examples of best
practice from the University of Leeds
38. Have You Got the Skills?
The range of knowledge, skills and
experience required in L&D is arguably
greater now than at any other time
39. “We are not growing L&D talent fast
enough, in the business, or in the UK
plc in general.”
40. The L&D Skills Challenge
Customer Service
• Business consultancy
• Knowledge mgt, content curation, performance support
• OD, change management, Compliance
performance solutions
• Blended designs – social, games, mobile, coaching, webinars
• Tech savvy, application of new learning technologies
• Communications and marketing
• Prepare and Sales
pitch business cases
• Measure real business impact
Leadership and Management
Onboarding
Technical Training
41. The L&D Skills Challenge
Performance Support
• Business consultancy
• Knowledge mgt, content curation, performance support
• OD, change management, Business performance Consultancy
solutions
• Blended designs – social, games, mobile, coaching, webinars
• Tech savvy, application of new learning technologies
• Communications and marketing
• Prepare Change and Management
pitch business cases
• Measure real business impact
Knowledge Management
Content Curation
42. The L&D Skills Challenge
Proposal
• Business consultancy
• Knowledge mgt, content curation, performance support
• OD, change management, Business performance Case
solutions
• Blended designs – social, games, mobile, coaching, webinars
• Tech savvy, application of new learning technologies
• Communications and marketing
• Measure Prepare and Business pitch business Impact
cases
• Measure real business impact
Return on Investment
Presentation
43. The L&D Skills Challenge
Gamification
• Business consultancy
• Knowledge mgt, content curation, performance support
• OD, change management, Blended performance Design
solutions
• Blended designs – social, games, mobile, coaching, webinars
• Tech savvy, application of new learning technologies
• Communications and marketing
• Prepare Peer and learning
pitch business cases
• Measure real business impact
Multi-device learning
Social learning
Assessment
Assessment
Coaching
Classroom design
Webinars
44. The L&D Skills Challenge
Posters
Branding
• Business consultancy
• Knowledge mgt, content curation, performance support
• OD, change management, Communication
performance solutions
• Blended designs – social, games, mobile, coaching, webinars
• Tech savvy, application of new learning technologies
• Communications and marketing
• Prepare and pitch business cases
• Measure real business impact
Campaigns
Marketing
Videos
Posters Road shows
45. 10 Tips/Insights
1. Be a business consultant
2. Embed the learning
3. Design blends
4. Communicate and market
5. Make it open & accessible
6. Embrace peer learning
7. Leverage managers
8. Engage leaders
9. Assess learning & impact
10. Innovate and prototype
46. Thank You
What advice would you share?
Share your tips #KineoInsights
Get your copy of the report: http://resources.kineo.com/learning-insights-
report-2014-download
Notas del editor
Full report out in November, sneak preview of some of the findings.
Part of C&G Group, with ILM, Totara LMS, Profiler
Full report will cover detailed findings including trends in specific areas such as compliance, onboarding, leadership etc. Today going to highlight some key challenges and 10 things that managers say are working for them.
Many challenges. One thing that stood out this year was discussion around new business models and how technology is reshaping organisations and services.
Many challenges. One thing that stood out this year was discussion around new business models and how technology is reshaping organisations and services.
We are all familiar with how digital is changing business models in areas like films, music and books. Also changing in other areas.
Can order my food to be delivered, even if I go to shop probably do self-checkout these days.
Self-service on finance including bill payments by phone
Complaints/support via twitter
There is a shortage of digital skills.
There is a shortage of digital skills.
Fundamentally it is not about cutting costs, though budgets are tight but about proving value.
How are L&D meeting the challenges. We asked what is working and what advice or tips they would like to share.
Applied learning is learning that:
> is based on real scenarios with resources that can be used on the job
> is designed in close consultation with staff in the field
> utilises managers to deliver and support learning
> is embedded, open and accessible
> embraces peer learning and colleagues as coaches
> tracks the impact on performance
Part of making learning applied and practical is embedding it in the workflow. Providing easy access resources on multi-devices.
Blended learning has matured. More sophisticated blend designs.
Communication is critical, you are competing for time and attention.
Learning has to work on multi-devices.
Use assessment to measure skills to identify mentors and those needing support
This year many real examples of social learning
Managers are critical to ensuring learning happens. Use them to design, deliver, support and track impact.
Leaders talk about importance of learning but often the first to drop out of courses or not complete learning. You need to engage with them.
Not about passing a test, it is about changing behaviour. Going beyond completion and scores. SCORM doesn’t track application.
You have to try things. New ideas and new technologies. Low cost pilots, fail quickly.
You have to try things. New ideas and new technologies. Low cost pilots, fail quickly.
Example of innovation
Identified ten things that are working for others. But even if you know what to do can you do it? Do you have the people and skills. One manager was very honest in his assessment.