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KP INTERNET TRENDS 2017 | Internet Trends 2017 Report

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KP INTERNET TRENDS 2017 | PAGE 174
…# TV Channels Watched <10% of Channels Received…
Pay TV ARPU 10-15x > Netflix…
Source: Nielsen, Matthew Ball & Tal Shachar, REDEF Original 3/9/16, DirecTV, AT&T, Charter, Dish Network, Comcast
Note: TV channel data as of mid-year. DirecTV ARPU calculated by dividing the 2016 Video Entertainment revenue by the average number of Linear Video Connections
during 2016. Charter ARPU calculated by dividing 2016 Video revenue by average Video Residential Primary Service Units during 2016. Dish Network ARPU calculated
by multiplying the 2016 Pay-TV Average Monthly Revenue per Subscriber by 12. Comcast ARPU calculated by dividing the 2016 Residential Video revenue by the
average Video Customers in 2016. Netflix ARPU is based off the Global Streaming revenue and average subscribers in 2016. All estimates are global.
Average TV Channels Received vs.
Watched per Household, USA, 2008-2016
0%
5%
10%
15%
20%
25%
0
50
100
150
200
250
%Watched
TotalTVChannelsReceivedinUSA
TV Channels Received % Channels Watched
$103
$997
$1,064
$1,131
$1,439
Netflix
Comcast
Dish
Charter
DirecTV
Annual ARPU, Selected Platforms, 2016
Pay TV
Digital Platforms

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