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Digital Pharma East: Through the looking glass

What is the near future of quantified self technologies migrating into mainstream healthcare?

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Digital Pharma East: Through the looking glass

  1. 1. THROUGH THE LOOKING GLASS: RETHINKING MOBILE IN THE AGE OF WEARABLES AND AUGMENTATION Michele Perras, Vice President Strategy / Klick Health Jay Goldman, Managing Director / Klick Health Keith Liu, Vice President Labs / Klick Health
  2. 2. SHAPING THE FUTURE OF DIGITAL HEALTH 35 WEEKS: THE MORNING ROUTINE The advent of mobile and wearable technologies promises to change the healthcare experience
  3. 3. SHAPING THE FUTURE OF DIGITAL HEALTH THE EARLY MORNING WAKE UP CALL Let’s observe how such devices and systems might augment the morning routine of our expectant mother Michele…
  4. 4. SHAPING THE FUTURE OF DIGITAL HEALTH THE MORNING ROUTINE: DIAGNOSTICS Using her Scanadu she records her body temp, heart rate and blood pressure then sends this data to the EHR shared with her OB
  5. 5. THE MORNING ROUTINE: WEIGH-IN SHAPING THE FUTURE OF DIGITAL HEALTH Michele weighs herself on her smart scale which has tracked her progress over the last 35 weeks and has sent this data to her mobile and her EHR
  6. 6. SHAPING THE FUTURE OF DIGITAL HEALTH At her last appointment, Michele complained of heart palpitations. Her doctor prescribed the Nuvant PiiX to track any arrhythmia THE MORNING ROUTINE: ARRHYTHMIA AND ECG
  7. 7. SHAPING THE FUTURE OF DIGITAL HEALTH THE MORNING ROUTINE: GLUCOSE MONITORING She was diagnosed with Gestational Diabetes at 27 wks. She measures her glucose using an app and smartphone accessory. This data along with her medication log is uploaded to her EHR
  8. 8. SHAPING THE FUTURE OF DIGITAL HEALTH A FRIENDLY REMINDER Michele’s smartwatch vibrates to let her know that she needs to leave to get to her doctor’s appointment
  9. 9. SHAPING THE FUTURE OF DIGITAL HEALTH THE CONSULTATION
  10. 10. SHAPING THE FUTURE OF DIGITAL HEALTH A NEW DAY Wearable technologies are also augmenting the healthcare practitioner's routine
  11. 11. SHAPING THE FUTURE OF DIGITAL HEALTH Dr. Jay walks to the teaching hospital for his day of appointments
  12. 12. SHAPING THE FUTURE OF DIGITAL HEALTH Great job Dr. Goldman. You’ve reached your daily NikeFuel goal. FUEL 2150 CALS 4750 STEPS 4750 TIME 9:30 am His Nike+ FuelBand alerts him to reaching his activity goal by displaying a notification on his Glass
  13. 13. SHAPING THE FUTURE OF DIGITAL HEALTH Wearing Glass, he reviews his first patient’s EHR prior to their consultation 9:25 “ok glass” PATIENT EHR REVIEW
  14. 14. SHAPING THE FUTURE OF DIGITAL HEALTH THE INTERACTIVE CONSULTATION
  15. 15. SHAPING THE FUTURE OF DIGITAL HEALTH Michele and Dr Jay review her data and discuss her progress through a transparent flexible display THE INTERACTIVE CONSULTATION
  16. 16. SHAPING THE FUTURE OF DIGITAL HEALTH CO-CONSULTATION WITH DR. GREG Dr Jay seeks the opinion of his cardiac specialist colleague Dr. Greg, who is currently located in another part of the clinic
  17. 17. SHAPING THE FUTURE OF DIGITAL HEALTH RECEIVING DATA Dr. Greg receives and reviews the data via his IMEC smart contact lens
  18. 18. SHAPING THE FUTURE OF DIGITAL HEALTH PROJECTING DATA AND RELAYING ANALYSIS Dr. Greg confirms that there are no issues based on the ECG and relays the good news
  19. 19. SHAPING THE FUTURE OF DIGITAL HEALTH CONSULTATION AND WRAPUP Having received Dr. Greg’s response, Dr. Jay immediately shares this with Michele and they wrap up
  20. 20. SHAPING THE FUTURE OF DIGITAL HEALTH CONSIDER THIS FUTURE Image: http://avatar.wikia.com/wiki/File:Future_city_final_high_resolution_desktop_2048x1103_hd-wallpaper-571096.jpg
  21. 21. THIS IS TODAY! (OR VERY CLOSE TO IT)
  22. 22. SHAPING THE FUTURE OF DIGITAL HEALTH ALL TECHNOLOGY AUGMENTS OUR EXPERIENCES If you have a smartphone, you are already augmented
  23. 23. Augmented reality (AR) was once envisioned as obtrusive and isolating. Today AR is focused on being intermediated by small screens…
  24. 24. Smartphones have enabled the proliferation of AR though apps that layer geolocation, search, social and other contextual data onto the handset
  25. 25. Glass merges the literal in-your-face approach of traditional AR with the data and network capabilities we now expect from phones and mobiles devices
  26. 26. These are quickly becoming normal experiences. Your daily reality augmented through technology
  27. 27. Beyond the handset, data interfaces layered on various surfaces will be the norm. Even today, many 3 yr olds use tablets through guestures A Day Made of Glass http://bit.ly/corning-future
  28. 28. Embodied Computing is here with ‘tattooed electronics’ that may usher in a new type of augmented experience tied directly to our bodies EPIDERMAL ELECTRONICS
  29. 29. STATE OF THE AUGMENTED NATION
  30. 30. PERIPHERALS
  31. 31. Wearables revolutionize the frequency of data collection: snapshots vs. continuous FREQUENCY
  32. 32. HEADS-UP
  33. 33. Head mounted devices revolutionize our interactions with data: Touch, Talk, Tilt & Target INTERACTION
  34. 34. ADHESIVES, INGESTABLES, INJECTABLES
  35. 35. Biotech and nanotech revolutionize the fidelity of data collection: we can measure at site FIDELITY
  36. 36. SHAPING THE FUTURE OF DIGITAL HEALTH CONSIDERATIONS What are the common themes to be considered with these technologies?
  37. 37. SHAPING THE FUTURE OF DIGITAL HEALTH DATA TRANSMISSION POWER SOURCE NETWORKING CONTEXT OF USE PURPOSE
  38. 38. We are still at the Innovator / Early Adopter stage
  39. 39. SHAPING THE FUTURE OF DIGITAL HEALTH BEHAVIORAL SPECTRUM OF AUGMENTED TECH PASSIVE TRACKING INTERACTIVITY SEMI-AUTONOMOUS INTEGRATION FULL AUTONOMY THE NEW NORMAL What is normal now and what will it be normalized in the next 5 years?
  40. 40. SHAPING THE FUTURE OF DIGITAL HEALTH PURSUING THE PLATFORM 69% 46% of US adults are currently tracking health indicators say this activity has changed their overall approach to managing their health
  41. 41. SHAPING THE FUTURE OF DIGITAL HEALTH BIG CHOICES: TO AUGMENT OR NOT? What will be deemed a necessity, http://bit.ly/dbs-parkinson a luxury, or a competitive (unfair?) advantage?
  42. 42. SHAPING THE FUTURE OF DIGITAL HEALTH PRIVACY Business and culture will continue to test the boundaries
  43. 43. SHAPING THE FUTURE OF DIGITAL HEALTH WHAT’S BIG DATA IN A WEARABLE, AUGMENTED WORLD? Who gets access to each person’s ‘data bubble’ as these bubbles grow exponentially? PROPRIETARY + CONFIDENTIAL
  44. 44. SHAPING THE FUTURE OF DIGITAL HEALTH WHAT’S MRL IN A WEARABLE, AUGMENTED WORLD? Regulatory bodies are slowly adapting
  45. 45. SHAPING THE FUTURE OF DIGITAL HEALTH SO WHAT? What are the opportunities to deliver healthcare innovations in the next 2 years? The next 5 year?
  46. 46. SHAPING THE FUTURE OF DIGITAL HEALTH EHR OPPORTUNITY: HCP ENGAGEMENT
  47. 47. SHAPING THE FUTURE OF DIGITAL HEALTH OPPORTUNITY: CO-DIAGNOSIS Patient driven tracking and real time HCP collaboration
  48. 48. SHAPING THE FUTURE OF DIGITAL HEALTH OPPORTUNITY: SURGICAL SUPPORT AND TEACHING
  49. 49. SHAPING THE FUTURE OF DIGITAL HEALTH OPPORTUNITY: EARLY DIAGNOSIS
  50. 50. SHAPING THE FUTURE OF DIGITAL HEALTH OPPORTUNITY: ADHERENCE AND SUPPORT
  51. 51. SHAPING THE FUTURE OF DIGITAL HEALTH CHALLENGE: VALUE BEYOND THE PILL Support tools and services which augment / enhance a treatment are becoming competitive differentiators but this will eventually become the norm
  52. 52. SHAPING THE FUTURE OF DIGITAL HEALTH CHALLENGE: COMPLIANCE AND REGULATORY How will regulatory bodies which are purposefully measured in their pace to adopt new trends going handle this?
  53. 53. SHAPING THE FUTURE OF DIGITAL HEALTH WHEN? NOW — SOME THINGS ARE ALREADY HERE
  54. 54. WELCOME TO THE FUTURE!

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