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The Mobile Web How it could look like
HISTORY
How old is the mobile web?
The first mobile web
Why did it fail? ,[object Object],[object Object]
DEFINITION
What is mobile internet? Mobile internet = new usage model (the web is not the net)
Mobile usage models ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
fixed internet mobile internet search is key context is key finding being found email VoIP & IM the world is outside the world is around me web surfing web services PC & laptop many devices
“ I don’t believe people are going to browse the Web on their phone. I don’t believe people want to use Wikipedia from their phone.” (Brendan Eich, CTO Mozilla)
The mobile web will be: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
IDEAS
Game console evolution Nintendo Wii Making things simple again Microsoft XBOX 360 Bigger, better, more features Sony Playstation Controlling ecosystem Atari Pong 1 feature, “ appliance”
Mapping mobile evolution ,[object Object],Controlling ecosystem Bigger, better, more features Making things simple again ? Mobile Phones Voice calls only i-mode “ walled garden” Windows Mobile Carry-on computer
 
Orb
Nabaztag
 
STATEMENTS
 
afraid of disruption not IP ready OSS/BSS focussed not community based making still enough money today
 
[object Object],[object Object],[object Object],[object Object]
 
Mobile Web 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
What is attention management ? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
One size fits nobody ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
CONCLUSION
Mobile fits the web evolution ,[object Object],[object Object],[object Object]
So what’s the conclusion, hu ? ,[object Object],[object Object],[object Object],[object Object],Widgets Webpages Device API’s GLOWE ?
[object Object]

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