SlideShare a Scribd company logo
1 of 7
Download to read offline
5 Facts about
Customer Satisfaction
A good customer       A bad customer
experience is told    experience is told
to 8 other people 
   to 22 other people
For every customer who bothers to
complain, there are 26 others who remain
silent.


    ¥√µç*!
It takes 10 good experiences to make up
for one bad one
Around 90% of unhappy customers will not
buy again from a company that
disappointed them
                                  EXIT
But there is hope!

70% of complaining customers will do
business with you again if you resolve the
complaint in their favour.
                     EXIT
www.konzeptwerkstatt.ch


           be nice to your customers




Statistics from:
The White House Office of Consumer Affairs
Eastbridge Consulting Group

More Related Content

What's hot

22 Immutable laws of marketing latest
22 Immutable laws of marketing latest22 Immutable laws of marketing latest
22 Immutable laws of marketing latestDarshana Chauhan
 
Right set of digital balance in b2b customer experience mckinsey 2017 review
Right set of digital balance in b2b customer experience mckinsey 2017 reviewRight set of digital balance in b2b customer experience mckinsey 2017 review
Right set of digital balance in b2b customer experience mckinsey 2017 reviewRohith Pushpa Raju Mastebhakthi
 
Omnichannel retail study
Omnichannel retail studyOmnichannel retail study
Omnichannel retail studyTrustRobin
 
Ikea presentation (Customer Behavior)
Ikea presentation (Customer Behavior)Ikea presentation (Customer Behavior)
Ikea presentation (Customer Behavior)PoojaShakari
 
Market research ppt @ mba bec doms
Market research ppt @ mba bec domsMarket research ppt @ mba bec doms
Market research ppt @ mba bec domsBabasab Patil
 
Sales and marketing strategies in indian market
Sales and marketing strategies in indian marketSales and marketing strategies in indian market
Sales and marketing strategies in indian marketANIL SHARMA
 
Multi channel marketing strategy - i
Multi channel marketing strategy - iMulti channel marketing strategy - i
Multi channel marketing strategy - iFullSurge
 
Managing brands over geographic boundaries
Managing brands over geographic boundariesManaging brands over geographic boundaries
Managing brands over geographic boundariesAqib Syed
 
Market segmentation, positioning and value proposition
Market segmentation, positioning and value propositionMarket segmentation, positioning and value proposition
Market segmentation, positioning and value propositionRohit Kumar
 
Apresentação 2_Planejamento_Diego Gervaes
Apresentação 2_Planejamento_Diego GervaesApresentação 2_Planejamento_Diego Gervaes
Apresentação 2_Planejamento_Diego GervaesDiego Gervaes
 
Siegel+Gale Credentials
Siegel+Gale CredentialsSiegel+Gale Credentials
Siegel+Gale Credentialssiegelgale
 
Colour Perception and Consumer Behaviour
Colour Perception and Consumer BehaviourColour Perception and Consumer Behaviour
Colour Perception and Consumer BehaviourK3 Hamilton
 
Distribution managment -channel_conflicts
Distribution managment -channel_conflictsDistribution managment -channel_conflicts
Distribution managment -channel_conflictsshashank30
 
Visual Identity
Visual IdentityVisual Identity
Visual IdentitySimeng Zhu
 

What's hot (20)

22 Immutable laws of marketing latest
22 Immutable laws of marketing latest22 Immutable laws of marketing latest
22 Immutable laws of marketing latest
 
Right set of digital balance in b2b customer experience mckinsey 2017 review
Right set of digital balance in b2b customer experience mckinsey 2017 reviewRight set of digital balance in b2b customer experience mckinsey 2017 review
Right set of digital balance in b2b customer experience mckinsey 2017 review
 
Judging Creative Advertising
Judging Creative AdvertisingJudging Creative Advertising
Judging Creative Advertising
 
Omnichannel retail study
Omnichannel retail studyOmnichannel retail study
Omnichannel retail study
 
Ikea presentation (Customer Behavior)
Ikea presentation (Customer Behavior)Ikea presentation (Customer Behavior)
Ikea presentation (Customer Behavior)
 
Market research ppt @ mba bec doms
Market research ppt @ mba bec domsMarket research ppt @ mba bec doms
Market research ppt @ mba bec doms
 
Sales and marketing strategies in indian market
Sales and marketing strategies in indian marketSales and marketing strategies in indian market
Sales and marketing strategies in indian market
 
Multi channel marketing strategy - i
Multi channel marketing strategy - iMulti channel marketing strategy - i
Multi channel marketing strategy - i
 
Managing brands over geographic boundaries
Managing brands over geographic boundariesManaging brands over geographic boundaries
Managing brands over geographic boundaries
 
Nielsen
NielsenNielsen
Nielsen
 
Market segmentation, positioning and value proposition
Market segmentation, positioning and value propositionMarket segmentation, positioning and value proposition
Market segmentation, positioning and value proposition
 
A Market Sizing Example: Toothbrushes
A Market Sizing Example: ToothbrushesA Market Sizing Example: Toothbrushes
A Market Sizing Example: Toothbrushes
 
Apresentação 2_Planejamento_Diego Gervaes
Apresentação 2_Planejamento_Diego GervaesApresentação 2_Planejamento_Diego Gervaes
Apresentação 2_Planejamento_Diego Gervaes
 
Siegel+Gale Credentials
Siegel+Gale CredentialsSiegel+Gale Credentials
Siegel+Gale Credentials
 
Colour Perception and Consumer Behaviour
Colour Perception and Consumer BehaviourColour Perception and Consumer Behaviour
Colour Perception and Consumer Behaviour
 
Branding in nepal
Branding in nepalBranding in nepal
Branding in nepal
 
Chapter 5 advertising-management
Chapter 5 advertising-managementChapter 5 advertising-management
Chapter 5 advertising-management
 
Distribution managment -channel_conflicts
Distribution managment -channel_conflictsDistribution managment -channel_conflicts
Distribution managment -channel_conflicts
 
Visual Identity
Visual IdentityVisual Identity
Visual Identity
 
Introduction to branding
Introduction to brandingIntroduction to branding
Introduction to branding
 

More from konzeptwerkstatt

More from konzeptwerkstatt (6)

Warum konzeptwerkstatt
Warum konzeptwerkstattWarum konzeptwerkstatt
Warum konzeptwerkstatt
 
Urban Scouts
Urban ScoutsUrban Scouts
Urban Scouts
 
Sieben tipps für ein besseres brainstorming
Sieben tipps für ein besseres brainstormingSieben tipps für ein besseres brainstorming
Sieben tipps für ein besseres brainstorming
 
Empathy map
Empathy mapEmpathy map
Empathy map
 
konzeptwerkstatt
konzeptwerkstattkonzeptwerkstatt
konzeptwerkstatt
 
Megatrends Booklet
Megatrends BookletMegatrends Booklet
Megatrends Booklet
 

Recently uploaded

👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...rajveerescorts2022
 
Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxAndy Lambert
 
Famous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st CenturyFamous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st Centuryrwgiffor
 
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...anilsa9823
 
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Delhi Call girls
 
Grateful 7 speech thanking everyone that has helped.pdf
Grateful 7 speech thanking everyone that has helped.pdfGrateful 7 speech thanking everyone that has helped.pdf
Grateful 7 speech thanking everyone that has helped.pdfPaul Menig
 
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...amitlee9823
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityEric T. Tung
 
Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...Roland Driesen
 
M.C Lodges -- Guest House in Jhang.
M.C Lodges --  Guest House in Jhang.M.C Lodges --  Guest House in Jhang.
M.C Lodges -- Guest House in Jhang.Aaiza Hassan
 
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...lizamodels9
 
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Dipal Arora
 
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableCall Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableDipal Arora
 
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756dollysharma2066
 
Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Roland Driesen
 
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesMysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesDipal Arora
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...Aggregage
 
Regression analysis: Simple Linear Regression Multiple Linear Regression
Regression analysis:  Simple Linear Regression Multiple Linear RegressionRegression analysis:  Simple Linear Regression Multiple Linear Regression
Regression analysis: Simple Linear Regression Multiple Linear RegressionRavindra Nath Shukla
 
Pharma Works Profile of Karan Communications
Pharma Works Profile of Karan CommunicationsPharma Works Profile of Karan Communications
Pharma Works Profile of Karan Communicationskarancommunications
 
HONOR Veterans Event Keynote by Michael Hawkins
HONOR Veterans Event Keynote by Michael HawkinsHONOR Veterans Event Keynote by Michael Hawkins
HONOR Veterans Event Keynote by Michael HawkinsMichael W. Hawkins
 

Recently uploaded (20)

👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
 
Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptx
 
Famous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st CenturyFamous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st Century
 
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
 
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
 
Grateful 7 speech thanking everyone that has helped.pdf
Grateful 7 speech thanking everyone that has helped.pdfGrateful 7 speech thanking everyone that has helped.pdf
Grateful 7 speech thanking everyone that has helped.pdf
 
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League City
 
Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...
 
M.C Lodges -- Guest House in Jhang.
M.C Lodges --  Guest House in Jhang.M.C Lodges --  Guest House in Jhang.
M.C Lodges -- Guest House in Jhang.
 
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
 
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
 
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableCall Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
 
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
 
Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...
 
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesMysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
 
Regression analysis: Simple Linear Regression Multiple Linear Regression
Regression analysis:  Simple Linear Regression Multiple Linear RegressionRegression analysis:  Simple Linear Regression Multiple Linear Regression
Regression analysis: Simple Linear Regression Multiple Linear Regression
 
Pharma Works Profile of Karan Communications
Pharma Works Profile of Karan CommunicationsPharma Works Profile of Karan Communications
Pharma Works Profile of Karan Communications
 
HONOR Veterans Event Keynote by Michael Hawkins
HONOR Veterans Event Keynote by Michael HawkinsHONOR Veterans Event Keynote by Michael Hawkins
HONOR Veterans Event Keynote by Michael Hawkins
 

5 Facts about Customer Satisfaction

  • 1. 5 Facts about Customer Satisfaction
  • 2. A good customer A bad customer experience is told experience is told to 8 other people to 22 other people
  • 3. For every customer who bothers to complain, there are 26 others who remain silent. ¥√µç*!
  • 4. It takes 10 good experiences to make up for one bad one
  • 5. Around 90% of unhappy customers will not buy again from a company that disappointed them EXIT
  • 6. But there is hope! 70% of complaining customers will do business with you again if you resolve the complaint in their favour. EXIT
  • 7. www.konzeptwerkstatt.ch be nice to your customers Statistics from: The White House Office of Consumer Affairs Eastbridge Consulting Group