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Government
Social Media
Presented by Kristy Fifelski
City of Reno Web Services Manager
Govloop – Microsoft Webinar
Oct. 14...
Reno’s current stats…

Fans on Facebook:     8,524
Followers on Twitter: 1,624
YouTube Video views: 51,979
Why do people like connecting
with Reno via social media?
         (we’re not even promoting it on our website…yet)




  ...
Our three recommendations

Customize
Integrate
Have a sense of humor
Customize
            Most social media sites allow
            for some level of branding
Customize
            To logo or not to logo?
Integrate
Integrate

Involver 
CMS
integration
the power
of the
share button
Please have a sense of humor
        When is it okay?
Additional thoughts…
        Deleting comments
        Facebook ads
        Metrics/reporting
Contact Me!

Kristy Fifelski
Web Services Manager
City of Reno, Nevada
fifelskik@reno.gov
775-785-5818

www.kristyfifelski...
Govt Social Media Tips
Govt Social Media Tips
Govt Social Media Tips
Govt Social Media Tips
Govt Social Media Tips
Govt Social Media Tips
Govt Social Media Tips
Govt Social Media Tips
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Govt Social Media Tips

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Govt Social Media Tips

  1. 1. Government Social Media Presented by Kristy Fifelski City of Reno Web Services Manager Govloop – Microsoft Webinar Oct. 14, 2010 Hands-on tips from the City of Reno, Nevada
  2. 2. Reno’s current stats… Fans on Facebook: 8,524 Followers on Twitter: 1,624 YouTube Video views: 51,979
  3. 3. Why do people like connecting with Reno via social media? (we’re not even promoting it on our website…yet)  New Reno.gov
  4. 4. Our three recommendations Customize Integrate Have a sense of humor
  5. 5. Customize Most social media sites allow for some level of branding
  6. 6. Customize To logo or not to logo?
  7. 7. Integrate
  8. 8. Integrate Involver 
  9. 9. CMS integration
  10. 10. the power of the share button
  11. 11. Please have a sense of humor When is it okay?
  12. 12. Additional thoughts… Deleting comments Facebook ads Metrics/reporting
  13. 13. Contact Me! Kristy Fifelski Web Services Manager City of Reno, Nevada fifelskik@reno.gov 775-785-5818 www.kristyfifelski.com

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