Enviar búsqueda
Cargar
ADVERTISING AND COPYWRITING
•
Descargar como PPT, PDF
•
1 recomendación
•
1,368 vistas
Vanene Mendoza
Seguir
mc0925-- here is the copy of the powerpoint presentaion of prof. Kernan..:)
Leer menos
Leer más
Empresariales
Educación
Denunciar
Compartir
Denunciar
Compartir
1 de 20
Descargar ahora
Recomendados
Copywriting
Copywriting
Gurjit
Copywriting
Copywriting
ibrar shahid
Copywriting
Copywriting
Wilderness Adventure Camp at Pulau Tuba, Langkawi by Halim Mazmin
AIDA
AIDA
Rohit Kumar
Copywriting
Copywriting
NEO NEWS NETWORK
Copywriting
Copywriting
Nyssa Razzak
Copywriting - Art of Advertising Writing
Copywriting - Art of Advertising Writing
Akram Badr
Advertising design
Advertising design
Kate Carlyle
Recomendados
Copywriting
Copywriting
Gurjit
Copywriting
Copywriting
ibrar shahid
Copywriting
Copywriting
Wilderness Adventure Camp at Pulau Tuba, Langkawi by Halim Mazmin
AIDA
AIDA
Rohit Kumar
Copywriting
Copywriting
NEO NEWS NETWORK
Copywriting
Copywriting
Nyssa Razzak
Copywriting - Art of Advertising Writing
Copywriting - Art of Advertising Writing
Akram Badr
Advertising design
Advertising design
Kate Carlyle
Presentation on television advertisements
Presentation on television advertisements
Priya Singh
Tv advertising
Tv advertising
Cheldy S, Elumba-Pableo
INTRODUCTION TO COPYWRITING
INTRODUCTION TO COPYWRITING
M.V.L.U. COLLEGE
Advertising Copy
Advertising Copy
sweet_vijay
TV advertisements
TV advertisements
Ysab Nacorda
Campaign Planning
Campaign Planning
Anubha Rastogi
Copywriting
Copywriting
Sajal Arora
Concept of Advertising
Concept of Advertising
Sunil Chichra
Advertising Theories
Advertising Theories
emmaknowles0203
Different Forms of TV Advertising
Different Forms of TV Advertising
Lucasjwarren
Television advertising
Television advertising
Punjab University Lahore
Radio documentary
Radio documentary
Chandigarh University, Mohali.
COPYWRITING STYLES IN ADVERTISING (5)
COPYWRITING STYLES IN ADVERTISING (5)
Ajeesh Mk
Functions of advertising and Objectives of advertising
Functions of advertising and Objectives of advertising
Rajlaxmi Bhosale
Introduction to advertisement - Basics of advertising
Introduction to advertisement - Basics of advertising
Rai University Ahmedabad
Television interview
Television interview
Arzoo Sahni
What is account planning
What is account planning
Rbk Asr
Advertising as a communication tool final
Advertising as a communication tool final
rainbowlink
Basic Copywriting Skills
Basic Copywriting Skills
IntelligentInk
Introduction to advertising
Introduction to advertising
Nijaz N
Copy writing
Copy writing
tksabarwal sabarwal
Copy writing
Copy writing
Bilal Shatnawi
Más contenido relacionado
La actualidad más candente
Presentation on television advertisements
Presentation on television advertisements
Priya Singh
Tv advertising
Tv advertising
Cheldy S, Elumba-Pableo
INTRODUCTION TO COPYWRITING
INTRODUCTION TO COPYWRITING
M.V.L.U. COLLEGE
Advertising Copy
Advertising Copy
sweet_vijay
TV advertisements
TV advertisements
Ysab Nacorda
Campaign Planning
Campaign Planning
Anubha Rastogi
Copywriting
Copywriting
Sajal Arora
Concept of Advertising
Concept of Advertising
Sunil Chichra
Advertising Theories
Advertising Theories
emmaknowles0203
Different Forms of TV Advertising
Different Forms of TV Advertising
Lucasjwarren
Television advertising
Television advertising
Punjab University Lahore
Radio documentary
Radio documentary
Chandigarh University, Mohali.
COPYWRITING STYLES IN ADVERTISING (5)
COPYWRITING STYLES IN ADVERTISING (5)
Ajeesh Mk
Functions of advertising and Objectives of advertising
Functions of advertising and Objectives of advertising
Rajlaxmi Bhosale
Introduction to advertisement - Basics of advertising
Introduction to advertisement - Basics of advertising
Rai University Ahmedabad
Television interview
Television interview
Arzoo Sahni
What is account planning
What is account planning
Rbk Asr
Advertising as a communication tool final
Advertising as a communication tool final
rainbowlink
Basic Copywriting Skills
Basic Copywriting Skills
IntelligentInk
Introduction to advertising
Introduction to advertising
Nijaz N
La actualidad más candente
(20)
Presentation on television advertisements
Presentation on television advertisements
Tv advertising
Tv advertising
INTRODUCTION TO COPYWRITING
INTRODUCTION TO COPYWRITING
Advertising Copy
Advertising Copy
TV advertisements
TV advertisements
Campaign Planning
Campaign Planning
Copywriting
Copywriting
Concept of Advertising
Concept of Advertising
Advertising Theories
Advertising Theories
Different Forms of TV Advertising
Different Forms of TV Advertising
Television advertising
Television advertising
Radio documentary
Radio documentary
COPYWRITING STYLES IN ADVERTISING (5)
COPYWRITING STYLES IN ADVERTISING (5)
Functions of advertising and Objectives of advertising
Functions of advertising and Objectives of advertising
Introduction to advertisement - Basics of advertising
Introduction to advertisement - Basics of advertising
Television interview
Television interview
What is account planning
What is account planning
Advertising as a communication tool final
Advertising as a communication tool final
Basic Copywriting Skills
Basic Copywriting Skills
Introduction to advertising
Introduction to advertising
Destacado
Copy writing
Copy writing
tksabarwal sabarwal
Copy writing
Copy writing
Bilal Shatnawi
Creativity and Copywriting - Print
Creativity and Copywriting - Print
Margery Lynn
Copywriting
Copywriting
Largest Catholic University
Role of Creativity in Advertising
Role of Creativity in Advertising
rose4samad
Advertising appeal
Advertising appeal
Bhumika Ratan
Creativity in advertising
Creativity in advertising
Ali Heydari
Advertising appeals
Advertising appeals
Nijaz N
The 10 Best Copywriting Formulas for Social Media Headlines
The 10 Best Copywriting Formulas for Social Media Headlines
Buffer
Slideshare ppt
Slideshare ppt
Mandy Suzanne
Destacado
(10)
Copy writing
Copy writing
Copy writing
Copy writing
Creativity and Copywriting - Print
Creativity and Copywriting - Print
Copywriting
Copywriting
Role of Creativity in Advertising
Role of Creativity in Advertising
Advertising appeal
Advertising appeal
Creativity in advertising
Creativity in advertising
Advertising appeals
Advertising appeals
The 10 Best Copywriting Formulas for Social Media Headlines
The 10 Best Copywriting Formulas for Social Media Headlines
Slideshare ppt
Slideshare ppt
Último
Excvation Safety for safety officers reference
Excvation Safety for safety officers reference
ssuser2c065e
Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.
Anamaria Contreras
Technical Leaders - Working with the Management Team
Technical Leaders - Working with the Management Team
Arik Fletcher
Planetary and Vedic Yagyas Bring Positive Impacts in Life
Planetary and Vedic Yagyas Bring Positive Impacts in Life
Bhavana Pujan Kendra
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03
DallasHaselhorst
Welding Electrode Making Machine By Deccan Dynamics
Welding Electrode Making Machine By Deccan Dynamics
IndiaMART InterMESH Limited
Darshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdf
Shashank Mehta
EUDR Info Meeting Ethiopian coffee exporters
EUDR Info Meeting Ethiopian coffee exporters
Peter Horsten
Effective Strategies for Maximizing Your Profit When Selling Gold Jewelry
Effective Strategies for Maximizing Your Profit When Selling Gold Jewelry
WhittensFineJewelry1
The Bizz Quiz-E-Summit-E-Cell-IITPatna.pptx
The Bizz Quiz-E-Summit-E-Cell-IITPatna.pptx
Quiz Club, Indian Institute of Technology, Patna
WSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdf
JamesConcepcion7
business environment micro environment macro environment.pptx
business environment micro environment macro environment.pptx
Shruti Mittal
trending-flavors-and-ingredients-in-salty-snacks-us-2024_Redacted-V2.pdf
trending-flavors-and-ingredients-in-salty-snacks-us-2024_Redacted-V2.pdf
Mintel Group
Cyber Security Training in Office Environment
Cyber Security Training in Office Environment
elijahj01012
WAM Corporate Presentation April 12 2024.pdf
WAM Corporate Presentation April 12 2024.pdf
Western Alaska Minerals Corp.
Send Files | Sendbig.comSend Files | Sendbig.com
Send Files | Sendbig.comSend Files | Sendbig.com
SendBig4
Entrepreneurship lessons in Philippines
Entrepreneurship lessons in Philippines
DavidSamuel525586
Horngren’s Financial & Managerial Accounting, 7th edition by Miller-Nobles so...
Horngren’s Financial & Managerial Accounting, 7th edition by Miller-Nobles so...
ssuserf63bd7
Lucia Ferretti, Lead Business Designer; Matteo Meschini, Business Designer @T...
Lucia Ferretti, Lead Business Designer; Matteo Meschini, Business Designer @T...
Associazione Digital Days
Jewish Resources in the Family Resource Centre
Jewish Resources in the Family Resource Centre
NZSG
Último
(20)
Excvation Safety for safety officers reference
Excvation Safety for safety officers reference
Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.
Technical Leaders - Working with the Management Team
Technical Leaders - Working with the Management Team
Planetary and Vedic Yagyas Bring Positive Impacts in Life
Planetary and Vedic Yagyas Bring Positive Impacts in Life
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03
Welding Electrode Making Machine By Deccan Dynamics
Welding Electrode Making Machine By Deccan Dynamics
Darshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdf
EUDR Info Meeting Ethiopian coffee exporters
EUDR Info Meeting Ethiopian coffee exporters
Effective Strategies for Maximizing Your Profit When Selling Gold Jewelry
Effective Strategies for Maximizing Your Profit When Selling Gold Jewelry
The Bizz Quiz-E-Summit-E-Cell-IITPatna.pptx
The Bizz Quiz-E-Summit-E-Cell-IITPatna.pptx
WSMM Technology February.March Newsletter_vF.pdf
WSMM Technology February.March Newsletter_vF.pdf
business environment micro environment macro environment.pptx
business environment micro environment macro environment.pptx
trending-flavors-and-ingredients-in-salty-snacks-us-2024_Redacted-V2.pdf
trending-flavors-and-ingredients-in-salty-snacks-us-2024_Redacted-V2.pdf
Cyber Security Training in Office Environment
Cyber Security Training in Office Environment
WAM Corporate Presentation April 12 2024.pdf
WAM Corporate Presentation April 12 2024.pdf
Send Files | Sendbig.comSend Files | Sendbig.com
Send Files | Sendbig.comSend Files | Sendbig.com
Entrepreneurship lessons in Philippines
Entrepreneurship lessons in Philippines
Horngren’s Financial & Managerial Accounting, 7th edition by Miller-Nobles so...
Horngren’s Financial & Managerial Accounting, 7th edition by Miller-Nobles so...
Lucia Ferretti, Lead Business Designer; Matteo Meschini, Business Designer @T...
Lucia Ferretti, Lead Business Designer; Matteo Meschini, Business Designer @T...
Jewish Resources in the Family Resource Centre
Jewish Resources in the Family Resource Centre
ADVERTISING AND COPYWRITING
1.
A refresher on
the importance of advertising and copywriting strategy
2.
PROMOTES, INFORMS, SELLS a PRODUCT or SERVICE
3.
HOW?
4.
STRATEGICALLY WRITINGWORDS that move the readerTOTAKE SOME
FORM OF ACTION
5.
6.
CATCHES your ATTENTION
7.
CATCHES your ATTENTION
8.
CONNECTS to your EMOTIONS
9.
CONVINCES you to TAKE
ACTION
10.
11.
1. MAKETHE FIRST SENTENCE
READ
12.
2. MAKETHE COPY SIMPLE
AND CLEAR
13.
3. CREATE A
COMPELLING HEADLINE
14.
4. REVIEWYOUR HEADLINE
15.
5. MAKEYOUR COPY PERSUASIVE
16.
6. HIGHLIGHT FEATURES OR
BENEFITS
17.
7. MAKE AN
IRRESISTIBLE OFFER
18.
8. MAKE A
STRONG AND SUBSTANTIVE GUARANTEE
19.
9.TARGETYOUR MARKET
20.
10. USE WORDSTHAT WORK
Descargar ahora