The global media market was valued at around $2 trillion in 2017. North America was the largest region in the media market in 2017, accounting for around 35% market share.
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Media global market report 2018
1. Media
Global Market Report 2018
Including: TV And Radio Broadcasting; Film And Music; Information Services; Web Content, Search Portals And Social
Media; Print Media
Covering: Google, Walt Disney, Time Warner Inc., Facebook, Comcast Corporation
Feb 2018
2. Reasons to Purchase
• Outperform competitors using accurate up to date demand-side dynamics
information.
• Identify growth segments for investment.
• Facilitate decision making on the basis of historic and forecast data and the
drivers and restraints on the market.
• Create regional and country strategies on the basis of local data and analysis.
• Stay abreast of the latest customer and market research findings
• Benchmark performance against key competitors.
• Develop strategies based on likely future developments.
• Utilize the relationships between key data sets for superior strategizing.
• Suitable for supporting your internal and external presentations with reliable high
quality data and analysis
• Gain a global perspective on the development of the market.
• Report will be updated with the latest data and delivered to you within 3-5
working days of order.
Markets Covered: TV And Radio Broadcasting; Film And Music; Information Services; Web
Content, Search Portals And Social Media; Print Media
Companies Mentioned: Google, Walt Disney, Time Warner Inc., Facebook, Comcast
Corporation
Countries: Brazil, China, France, Germany, India, Italy, Japan, Spain, Russia, UK, USA and
Australia.
Regions: Asia-Pacific, Western Europe, Eastern Europe, North America, South America,
Middle East And Africa
Time series: Five years historic and forecast.
Data: Ratios of market size and growth to related markets, GDP, Expenditure Per Capita,
Media Indicators Comparison.
Data segmentations: Country and regional historic and forecast data, market share of
competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end
notes.
Scope
3. Media Market Characteristics
The word ‘media’ refers to the technology by which information is delivered to an
audience. The media industry consists of businesses that produce and distribute
television and radio programs, motion pictures, and commercials along with video
and audio recordings, games and publishing.
Media plays an important role in making the world a global village and reducing the
communication gaps. Media is considered as a source of/channel for information,
education, entertainment and advertising.
Media content is delivered to audiences through various means, particularly mass
media. Mass media include all technologies by which information is communicated
to large groups of people.
The media market can be broadly categorized as:
Web Content, Search Portals And Social Media – The web content, search
portals and social media market comprises establishments mainly engaged
in publishing and/or
TV and Radio Broadcasting – TV And Radio Broadcasting is defined as
production and distribution of audio and video content through different
modes of
Print Media – The print media industry consists of newspapers, magazines
and journals. Print media is now considered traditional and
Film And Music – The Film And Music industry mainly consists of
establishments engaged in the production and distribution of
Information Services –The information services industry includes news
syndicates, libraries and
In this report market value is defined as the revenues organizations earn by selling
their goods and services within the specified market, based on the price at which
they sell. Only goods and services traded between entities are included. The
revenues for a specified geography are consumption values – that is, they are
4. revenues generated by organizations in the specified geography within the
specified market, irrespective of where they are produced.
5. Media Market Historic Growth
The global media market grew from $X billion in 2013 to $X billion in 2017 at a
compound annual growth rate (CAGR) of X%.
The chart and table below shows the year-on-year growth of the global media
market during 2013 – 2017.
Drivers of the Market:
Restraints on the Market:
6. Media Market Forecast Growth
The global media market is expected to grow from $X billion in 2017 to $2504.8
billion in 2021 at a compound annual growth rate (CAGR) of X%.
The chart and table below shows the year-on-year growth of the global media
market during 2017 - 2021.
Drivers of the Market:
Restraints on the Market:
7. Media Market Segmentation
The chart and table below shows the split of the media market in 2017.
The total market value for media was $X billion in 2017. The markets that are
covered include TV And Radio Broadcasting; Film And Music; Information Services;
Web Content, Search Portals And Social Media; Print Media.
TV And Radio Broadcasting was the x largest segment in the media market with X%
share of the market. The market value for the TV and radio broadcasting was $x
billion in 2017.
Film And Music made up around X% share of the market. The market value for the
film and music was $x billion in 2017.
8. Media Market Regional And
Country Analysis
The Asia Pacific was the x largest region in the media market in 2017, B2B media
for $X billion or X% market share.
North America was the x largest region media for $X billion or X% market share.
Europe was the x largest region media for $X billion or X% market share.
9. Media Market Competitive
Landscape
The leading competitors in the global media market are Google, Walt Disney, Time
Warner Inc., Facebook, Comcast Corporation.
The chart and table below displays the percentage market share of the top players
in the media market industry.
Google generated revenues of $XX billion for the financial year 2016, an XX%
increase from the previous year.
Walt Disney generated revenues of $XX billion for the financial year 2017, an XX%
decrease from the previous year.
Time Warner Inc. generated revenues of $XX billion for the financial year 2016, an
XX% increase from the previous year.
Facebook.com generated revenues of $XX billion for the financial year 2016, an
XX% increase from the previous year.
10. Comcast Corporation generated revenues of $XX billion for the financial year
2016, an XX% increase from the previous year.
Tencent generated revenues of $XX billion for the financial year 2016, an XX%
increase from the previous year.
DISH Network Corporation generated revenues of $XX billion for the financial year
2016, an XX% increase from the previous year.
Sony generated revenues of $XX billion for the financial year 2016, an XX%
decrease from the previous year.
CBS Corporation generated revenues of $XX billion for the financial year 2016, an
XX% increase from the previous year.
Viacom Inc. generated revenues of $XX billion for the financial year 2017, an XX%
increase from the previous year.
Company Profile
Google
Overview
Google Inc. was the largest competitor in the media industry in 2017 with a
XX% share of the market. Google is an American multinational technology
company specializing in internet-related services and products.
Products and Services
Google provides products and services in more than 100 languages and in more
than 50 countries, regions, and territories. Google’s products include but are not
limited to Google Search, Android, Google Chrome, Google Classroom, Google
Contacts, Google Currents, Google Desktop, Google Directory, Google Docs, Google
Earth, Google Feed Burner, Google Glass, Google Groups, Google Hangouts,
11. Google Ideas, Google Mail (Gmail), Google Maps, Google Mobile, Google Music,
Google Nexus, Google Play, Google Reader, Google Talk, Google Toolbar, Google
Translate, Google TV, Orkut and Youtube.
Financial Performance
Google had revenues of $XX billion for the financial year 2016, a XX%
increase from the previous year. The company had a market
Walt Disney
Overview
Products and Services
Strategy
Financial Performance
Time Warner Inc.
Overview
Products and Services
Strategy
Financial Performance
Facebook
Overview
Products and Services
Strategy
Financial Performance