Opening keynote held by Nicola Previati, Italy Territory Manager AWS, during the AWSome Day held at PoliMi (Milan) on the 5th March 2015.

1.
Milano, 5 Marzo 2015

2.
Milano, 5 Marzo 2015
Nicola
Previa,
Territory
Manager
Italy

3. Thank
you
to
our
Global
Sponsor
Intel

4. Thank
you
to
our
Training
Partner
XPeppers

5. Agenda
8:30
–
9:15
Registrazione
9:15
–
10:00
Opening
Keynote
&
Training
Kickoff
10:00
–
10:30
Break
10:30
-­‐
11:15
Introduzione
a
AWS
11:15
–
12:00
AWS
Storage
12:00
–
13:00
Pranzo
13:00
-­‐
14:15
AWS
Compute
Services
&
Networking
14:15
–
15:00
AWS
Managed
Services
&
Database
15:00
–
15:30
Break
15:30
–
16:30
AWS
Deployment
&
Management
16:30
–
17:00
Keynote
di
chiusura
Seguirà
l’incontro
dell’AWS
User
Group

6. “Increasingly, organizations are asking what can’t go to the cloud,
rather than what can…”
“[Enterprise customers are] skipping the years of early getting-their-
feet-wet, and immediately jumping in with more significant projects,
with more ambitious goals…”
“As 2014 dawns, we’re moving into an era of truly
mainstream adoption of cloud…”

7. Why are companies adopting cloud
computing and AWS so quickly?!

8. The primary reason businesses are
moving so quickly to AWS and the
cloud
#1: Agility

9. Why does agility matter?!

10. 150,000
People hosted every night

11. Total Number of Guests
January 2013!
4 Million!
Sep
200
8!
Mar
2009!
Sep
2013!
Sep
2009!
Mar
2013!
Sep
2012!
Mar
2012!
Sep
2011!
Mar
2011!
Mar
2010!
Sep
2010!
3M!
Mar
2014!
Jun
2014!
6M!
9M!
12M!
15M!

12. Sep
200
8!
Mar
2009!
Sep
2013!
Sep
2009!
Mar
2013!
Sep
2012!
Mar
2012!
Sep
2011!
Mar
2011!
Mar
2010!
Sep
2010!
June 2014!
15 Million!
Up By Over 10 Million In One Year!
Total Number of Guests
3M!
Mar
2014!
Jun
2014!
6M!
9M!
12M!
15M!

13. 0
350
700
1,050
1,400
2010
2014
24! 48!
432!
1,300!
Total Number of EC2 instances

14. Old World:
Infrastructure
in weeks
Enterprises Can’t Afford to Be Slow

15. A Culture of Innovation: Experiment Often & Fail Without Risk

16. A broad and deep platform helps customers"
build sophisticated, scalable applications!
#2: Platform Breadth

17. Support
Certification
Training
Professional Services
Technology Partners
Consulting Partners
AWS Marketplace
Ecosystem
Elastic Beanstalk for Java, Node.js,
Python, Ruby, PHP and .Net
OpsWorks
CloudFormation
Containers & Deployment (PaaS)
Management &
Administration
IA
M
CloudWatch
CloudTrail
APIs and SDKs
Management Console
Cloud HSM
Command Line Interface
Direct Connect
Route 53
VP
C
Networking
Analytics
Data Pipeline
Redshift
EM
R
Kinesi
s
SW
F
SN
S
SQ
S
CloudSearch
SE
S
AppStream
CloudFront
Application Services
WorkSpaces
Regions
Availability Zones
Content Delivery POPs
Storage Gateway
S3
EBS
Glacier
Import/Export
DynamoDB
ElastiCache
Storage
Compute
Databases
RDS
MySQL, PostgreSQL
Oracle, SQL Server
Elastic Load Balancer
EC2
Auto Scaling

18. 11 regions
28 availability zones
52 edge locations
It’s Not Just Having Services in a Couple of Regions

19. #3: Continual Iteration and Innovation
AWS continuously upgrades
infrastructure, so you don’t have to

20. A RAPID PACE!
OF INNOVATION!
2009!
Amazon RDS!
Amazon VPC!
Auto Scaling!
Elastic Load!
!
Balancing!
+48!
2010!
Amazon SNS!
AWS Identity !
!
& Access !
!
Management!
Amazon Route 53!
+61!
2011!
Amazon !
!
ElastiCache!
Amazon SES!
AWS !
!
CloudFormation!
AWS Direct !
!
Connect!
AWS Elastic !
!
Beanstalk!
GovCloud!
+82!
Amazon !
!
CloudTrail!
Amazon !
!
CloudHSM!
Amazon !
!
WorkSpaces!
Amazon Kinesis!
Amazon Elastic!
!
Transcoder!
Amazon !
!
AppStream!
AWS OpsWorks!
+280!
2013!
Amazon SWF!
Amazon Redshift!
Amazon Glacier!
Amazon !
!
Dynamo DB!
Amazon !
!
CloudSearch!
AWS Storage!
!
Gateway!
AWS Data !
!
Pipeline!
+159!
2012!2008!
+24!
Amazon EBS!
Amazon!
!
CloudFront!
+500!
Amazon Cognito!
Amazon Zocalo!
Amazon Mobile!
!
Analytics!
AWS CodeCommit!
AWS CodePipeline!
AWS CodeDeploy!
Amazon RDS!
!
for Aurora!
AWS Key!
!
Management Service!
AWS Config!
Amazon EC2!
!
Container Service!
AWS Lambda!
AWS Service Catalog!
2014!

21. Trade Capex for
variable expense
1
Pricing model
choice to support
variable & stable
workloads
On-demand!
Reserved!
Spot
3
Save more
money as you
grow bigger
Tiered pricing!
Volume
discounts!
Custom pricing
4
Economies-of-scale
provide lower costs
than companies can
do on their own
2
47 price reductions
since 2006!
#4: Cost Savings and Flexibility

22. The AWS Price Reduction Philosophy
More AWS
Usage!
More
Infrastructure!
Economies!
of Scale!
Lower
Infrastructure
Costs!
Reduced
Prices!
More
Customers!
47 PRICE
REDUCTIONS
SINCE 2006
Infrastructure
innovation!
Ecosystem!
Global Footprint!
New Features!
New Services!

23. Recap : 4 reasons why AWS is adopted so fast
#1 Agility!
!
#2 Platform Capabilities!
!
#3 Continuous iteration and innovation!
!
#4 Cost savings!

25. Agile Innovation
Cloud
Soluzioni di automazione nella creazione
di ambienti di test e produzione
attraverso
l’utilizzo di strumenti di configuration
management (Puppet, Chef, Vagrant) e
dei servizi di deployment and
management di AWS (Cloudformation,
CodeDeploy, Elastic Beanstalk,
OpsWorks, ECS). Supporto nella
progettazione e sviluppo di applicazioni
cloud based.
Sviluppo Agile
Realizzare soluzioni software innovative
e di qualità è la nostra passione.
Utilizziamo Metodologie Agili per meglio
governare i progetti. Lavoriamo con il
cliente aiutandolo a definire il Product
Backlog e a gestire le priorità.
Produciamo software funzionante in cicli
brevi, pratichiamo il TDD, il pair
programming e la Continuous
Integration.
DevOps
Ci proponiamo come azienda in grado di
guidare l’adozione di pratiche di DevOps
il cui obiettivo ultimo è l’implementazione
della Continuous Delivery. Affianchiamo
sia i gruppi di sviluppo che i gruppi di
operations al fine di creare una “Delivery
Pipeline” che partendo dal configuration
management permette la creazione e
l’esecuzione di test (automatici o
manuali) nei vari ambienti.

26. Corsi di formazione AWS
Xpeppers è Authorized Training Partner per l’Italia
Architecting on AWS
31 Marzo – 2 Aprile 2015
Bologna
Developing on AWS
12 -14 Maggio 2015
Bologna
SysOps on AWS
9 – 11 Giugno 2015
Milano
Architecting on AWS
Advanced Concepts
15 -17 Aprile 2015
Milano

27. Thank you and Enjoy!