Social Media Strategy for Nonprofits - case study on success in less than 2 weeks

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Lauren DeLong

Social media strategy for nonprofits and case study of successful results in less than 2 weeks.

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Listen | Learn | Launch Social Media Strategy for Nonprofits Success in Less Than 2 Weeks

What is Social Media Anyway? ,[object Object]

What is Social Media Anyway? Web 1.0 Web 2.0

What is Social Media Anyway? Web 2.0 Web 1.0 - What Can Happen

What is Social Media Anyway? Web 2.0 Web 1.0

1) Social Ecosystem Map Where are your stakeholders gathering to have conversations?

2. Learn: What do your stakeholders need? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

3. Your Social Media Launch Plan ,[object Object],[object Object],[object Object],[object Object]

3. Business Goal ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

3. Stakeholder Needs ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

3. Engagement Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

3. Engagement Plan Push Video Push Photos

3. Engagement Plan Push Video Push Photos ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

3. Engagement Plan Push Video Push Photos ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Automated ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

3. Success Metrics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Build an ROI set based on your dimensions of value. Include a mix of qualitative and quantitative metrics.

Takeaways ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Do you feel socially fatigued? Bring it back to the basics Listen | Learn | Launch

MAKE OUR CASE HEARD www.YorkCenterForWildlife.org THANK YOU! Fan us on Facebook Center for Wildlife Follow us on Twitter @sustainwildlife

THANK YOU! Lauren DeLong www.InnerCircleCommunities.com Private | Trusted | Relevant 207.752.7298 [email_address] @communityideas

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Social Media Strategy for Nonprofits - case study on success in less than 2 weeks

1. Listen | Learn | Launch Social Media Strategy for Nonprofits Success in Less Than 2 Weeks

3. What is Social Media Anyway? Web 1.0 Web 2.0

4. What is Social Media Anyway? Web 2.0 Web 1.0 - What Can Happen

5. What is Social Media Anyway? Web 2.0 Web 1.0

6. 1) Social Ecosystem Map Where are your stakeholders gathering to have conversations?

7. 1) Social Ecosystem Map Where are your stakeholders gathering to have conversations?

8. 1. LISTEN

9. 1. Listen

10. 1. Listen

11. 1. Listen

12. 1. Listen

13. 2. LEARN

14.

15. 3. LAUNCH

16.

17.

18.

19.

20. 3. Engagement Plan Push Video Push Photos

21.

22.

23.

24. 3. Engagement Plan

25. 3. Engagement Plan

26. 3. Engagement Plan

27. 3. Engagement Plan

28. 3. Engagement Plan

29.

30.

31.

32.

33. Do you feel socially fatigued? Bring it back to the basics Listen | Learn | Launch

34. 1. LISTEN

35. 2. LEARN

36. 3. LAUNCH

37. MAKE OUR CASE HEARD www.YorkCenterForWildlife.org THANK YOU! Fan us on Facebook Center for Wildlife Follow us on Twitter @sustainwildlife

38. THANK YOU! Lauren DeLong www.InnerCircleCommunities.com Private | Trusted | Relevant 207.752.7298 [email_address] @communityideas

Social Media Strategy for Nonprofits - case study on success in less than 2 weeks

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Social Media Strategy for Nonprofits - case study on success in less than 2 weeks