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Fitnessblog Media

  1. 1. MISSION - WERTE - DATEN - NETZWERK
  2. 2. UNSERE MISSION Wir finden: Ein Leben in Bewegung macht glücklich, leistungsfähig, gesund und unbeschwert. Denn bei Fitness geht es nicht nur um eine schlanke Figur, sondern um ein rundum besseres Leben. Und genau zu diesem Leben wollen wir unsere Leser inspirieren. Wir möchten ihnen zeigen, wie man mit kleinen Schritten im Alltag etwas für Gesundheit und Fitness tun kann. WARUM WIR BLOGGEN
  3. 3. HANNA WER WIR SIND MICHAMIMI Leitung der Redaktion Online Marketing + Text bei machen.de Projektleitung CEO machen.de Medien und Marketing GmbH Redakteurin Physiotherapeutin + Personal Trainerin
  4. 4. UNSERE WERTE Fitness bedeutet für uns, morgens mit Energie und guter Laune in den Tag zu starten, sich fit, agil und leistungsfähig zu fühlen. Für uns heißt fit sein bessere Lebensqualität.  Zu unseren Werten gehören Natürlichkeit, Nachhaltigkeit und Authentizität. Wir möchten unsere Leser motivieren, ein gesünderes Leben in Balance mit Spaß und Genuss zu führen. Glücklich-Sein geht für uns vor Perfektion.
  5. 5. OUTDOOR-LIEBHABER UNSERE ZIELGRUPPE HOBBY-ATHLETENBEWUSST-LEBENDE und solche, die es werden wollen. die ohne Sport nicht leben können. die sich am Liebsten draußen auspowern.
  6. 6. WEN WIR ERREICHEN Männer 40% Frauen 60% 18-24      25-34     35-44 ALTER Durchschnittswerte
  7. 7. BLOG mimi.fitnessblog.de: 12,3 Tsd. Follower fitnessblog.de_; 3,5 Tsd. hanna.fitnessblog.de: 1,6 Tsd. Fitnessblog.de: 2,6 Tsd. Abonennten YOUTUBEFACEBOOK UNSERE KANÄLE Fitnessblog: 197 Abonennten INSTAGRAM Monatlich: ca. 2,5 Tsd. Unique User ca. 10 Tsd Seitenaufrufe Redaktionell qualitative Blogbeiträge zu den Themen Training, Ernährung, Lifestyle und Rezepte Fotos und Videos zum Fitness Lifestyle Regelmäßige Storys mit Link zum Blog Pflegen der Community Links zu Blogbeiträgen Videos Interessantes und Unterhaltsames aus dem Netz Workout-Videos, Interviews. Momentan primär dazu da, die Videos in den Blog einzubauen. Ausbaufähig.
  8. 8. “Engagement is the new impressions. It matters as much, if not more, than someone’s reach.” Kommentar von Kristy Sammis März 2016 im Podcast "Half Hour Intern"
  9. 9. EINDRÜCKE 2 JAHRE FITNESSBLOG.DE
  10. 10. UNSER NETZWERK Über unsere sozialen Kontakte online und offline haben wir ein großes Netzwerk im Bereich Fitness und Lifestyle.  Wir haben nicht nur Kontakt zu vielen Influencern, sondern auch zu Sportlern und Fitnessexperten. Werden Sie zu unseren Partnern und profitieren Sie von unserem Netzwerk! Mit unserem Influencer-Netzwerk können wir unsere Reichweite auf über 500.000 Personen erweitern.
  11. 11. PARTNER WERDEN Kooperieren Sie mit uns und profitieren Sie von unseren qualitativen, authentischen Inhalten und unserer guten Community. Von Produkttests, gesponserten Blogbeiträgen bis hin zu Videos oder Instagram Posts - wenn uns Ihr Produkt überzeugt, arbeiten wir gerne mit Ihnen zusammen und stärken das Image Ihrer Produkte.
  12. 12. KOOPERATIONS - MÖGLICHKEITEN BLOGBEITRAG      mit Fotos, ggf. Video, Empfehlung + Verlinkung. PRODUKTVORSTELLUNG IN SOCIAL MEDIA      Fotos im Profil / Story mit Verlinkung. BANNER       auf Startseite. AFFILIATE (z.B. über Webgains) Preise auf Anfrage.
  13. 13. KOMMEN SIE IN UNSER NETZWERK. Für Fragen und Angebote wenden Sie sich gerne an: Mirjam Zeitler / mirjam@fitnessblog.de / 0172 9176491 Michael Leibrecht / michael@fitnessblog.de / 0172 8263060 FITNESSBLOG.DE - EIN PROJEKT DER MACHEN.DE MEDIEN UND MARKETING GMBH

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