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LEILA JANAH
FOUNDER + CEO
email: leila@samasource.org
BUSINESS
&

SOCIAL IMPACT
THE WORLD, TODAY

1B people living under $2/day
300,000 avoidable maternal deaths
783M people without clean water
2.5B without sanitation/toilets
TRADITIONAL CHARITY
TRADITIONAL CHARITY
“I think it is very beautiful for
the poor to accept their lot, to
share it with the passion of
Christ.
I think the world is being much
helped by the suffering of the
poor people.”
Mother Teresa
TRADITIONAL CHARITY
TRADITIONAL CHARITY
TRADITIONAL CHARITY
U.S. Economic Assistance, Current $

1946 - 2012
$10,000,000,000
$20,000,000,000
$30,000,000,000
$40,000,000,000
FY1946 FY1956 FY1966 FY1976 FY1985 FY1995 FY2005
source: https://eads.usaid.gov/gbk/data/index.cfm
of development-related aid transferred
from rich countries to Africa alone in the
past 60 years
$1T
TRADITIONAL CHARITY
of the African population - still
live on less than a dollar a day
50%
TRADITIONAL CHARITY
TRADITIONAL CHARITY
“The trouble with the aid-
dependency model is, of course,
that Africa is fundamentally kept
in its perpetual childlike state” 

Dambisa Moyo
TRADITIONAL BUSINESS
TRADITIONAL BUSINESS
“It is not very unreasonable
that the rich should contribute
to the public expense, not only
in proportion to their revenue,
but something more than in
that proportion.”
Adam Smith
TRADITIONAL BUSINESS PROFIT
PROFIT
PROFIT
PROFIT
PROFIT
PROFIT
PROFIT
PROFIT
PROFIT
PROFIT
PROFIT
PROFIT
PROFIT
PROFIT
PROFIT
PROFIT
PROFIT
PROFIT
PROFIT
PROFIT
PROFIT
PROFIT
PROFIT
PROFIT
The Wolf of Wall Street

© 2013 Paramount Pictures

TRADITIONAL BUSINESS
PROFESSIONAL SOCIAL
personal development

pay bills

skills

career
family
children
PTA meetings
church
volunteering
TRADITIONAL BUSINESS
PROFESSIONAL SOCIAL
personal development

pay bills

skills

career
family
children
PTA meetings
church
volunteering
priority
nights &
weekends
BUSINESS
+

SOCIAL IMPACT
1794
First strike organized
by a union
Printers in NYC
1946
Fair trade supply chains
first developed
by the Mennonite Central Committee (MCC)
1960
Corporate Social
Responsibility
starts being widely used
BUSINESS & SOCIAL
TRADITIONAL BUSINESS
DEEPER
GREENWORKS
BUSINESS & SOCIAL
of consumers believe the singular
purpose of business is to 

make money for shareholders
6%
source: 2013 CONE COMMUNICATIONS/
ECHO GLOBAL CSR STUDY
BUSINESS & SOCIAL
of young workers want to work for a
company that care about how it impacts
and contributes to society
80%
source: 2013 CONE COMMUNICATIONS/
ECHO GLOBAL CSR STUDY
BUSINESS & SOCIAL
of consumers likely to switch brand with
one associated with a good cause
source: 2013 CONE COMMUNICATIONS/
ECHO GLOBAL CSR STUDY
B CORPORATIONS
3.5B in revenue
B CORPORATIONS
TRANSPARENCY FOR

‣ Employees
‣ Supply chain
‣ Beneficiaries
‣ Environment
TECHNOLOGY SOLUTIONS
TECHNOLOGY SOLUTIONS
TECHNOLOGY SOLUTIONS
Andrew Biraj/Reuters
BUSINESS
&

SOCIAL IMPACT
Donors should require
social & environmental return
TECHNOLOGY SOLUTIONS
Non-profits should develop
earned revenue strategies
TECHNOLOGY SOLUTIONS
credits : Canergie Science Center
members
3.3M
annual sales
700M
TRADITIONAL NONPROFITS
Source: Goodwill Industries - 2011
people employed,
training & support
services
4.2M
collective revenue
$4B
TRADITIONAL NONPROFITS
IMPACT SOURCING
IMPACT SOURCING
IMPACT SOURCING
6,397 

workers
“The advantages are clear in working with an
organization like Samasource. If you can get
the same quality and cost effectiveness that
other services provide but have the added
benefit of doing good in the world and
supporting an organization that does that, it’s a
no-brainer”
Steve Heck 

CTO, Getty Images
IMPACT SOURCING
IMPACT SOURCING
300+
students
IMPACT SOURCING
89%
of Samasource workers leave
program to attend higher education
or earn higher wage
IMPACT SOURCING
$1,500
average income
generated per person
BUSINESS & SOCIAL
$1 $1.55
IMPACT SOURCING
Rockefeller Foundation invested
$100M in Digital Jobs Africa
IMPACT SOURCING
Still a long way to go
‣ 100,000 workers

‣ potential to employ 3M people
and account for 25% of
outsourcing industry within 10
years
FASHION & LUXURY
Luxury Goods Market
240B global luxury goods market
65% gross margins
Impact Sourcing: Connecting the World's Poor to Economic Opportunity
THE IDEA
Laxmi is a new luxury
brand that delivers
beauty in action through
the creation of products
that transform our skin,
our planet, and people
for the better.
2
JaneChen,SocialEntrepreneur
BEAUTY IN ACTIONTM
BUSINESS MODEL
• RARE, 100% NATURAL AND
ORGANIC INGREDIENT BLENDS
• DESIGN EXCELLENCE AND
LUXURY BRAND EXPERIENCE
• UNCOMPROMISINGLY
TRANSPARENT VALUE CHAIN
• SOCIAL IMPACT + REPUTABLE
NGO PARTNERS
16
SUPPORT IMPACT SOURCING
ETHICAL SHOPPING
Maiyet, TOMS, PACT,
Raven + Lily, Laxmi,
Punjammies…
SUPPORT THE FUTURE
GIVE WORK
LEILA JANAH
FOUNDER + CEO
email: leila@samasource.org

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Impact Sourcing: Connecting the World's Poor to Economic Opportunity