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Michael Omelchuk
omelchuk@bright-box.eu 
oem.myremoto.com
Connected Car – new monetization trend for
operators
2
RESEARCH GARTNER:	

	

AS OF 2020, EVERY FIFTHVEHICLE IN THE WORLD WILL	

BE CONNECTED WITH THE INTERNET	

	

	

RESEARCH HEAVY READING:	

	

41%YEARLY INCREASE OF NETWORKEDVEHICLES
3
Connected cars are central to driver’s
lives
CITIES	

HOME	

 OFFICE	

CONNECTED CAR	

WEARABLES	

PHONE	

LIFESTYLE	

 RETAIL	

LEISURE
4
Yesterday	

•  remote start	

•  remote heater	

•  pre-cool	

•  push destination	

•  support 	

•  location	

•  driver log
5
Today	

•  cloud music	

•  food and package delivery	

•  parking	

•  individuals car sharing
by bright box
Remoto™
Connected Car
Platform
7
Bright box — an
international company
with offices in 7
countries
An international vendor of connected car technology
About bright box
CONNECTED
CAR PLATFORM
Software and hardware for
Connected Car
implementation and support
Dealer Mobility™ — a mobile
platform that connects
dealerships and customers
Custom software development
for car makers and dealerships
MOBILE SOLUTION FOR
OEMS AND DEALERSHIPS BIG DATA
SERVICES
250 K+DRIVERS
CONNECTED
400+ DEALERSHIPS
CONNECTED
5 Car makers among
clients
AZURE SERVICE
FOR BUSINESS
Partner of the year
About bright box
The industry standard on the market
of mobile solutions for car dealerships
5
out of top20
dealership
groups in
Russia
400+
+30%
every
quarter
400dealerships
000
9
Connected Car
in Russia
Connected Car - a competitive
benefit for all premium
automakers
Brands in Russia have already
launched or are about to launch a
similar service to their customers
Cars are provided with prepaid
Connected Car service for 3
years
70%
of new cars
included
All models (excluded
1er, 2er series)
Connected Drive
100%
sell
2015 entire car line-up,
2014 partially
Land Rover InControl
Launched in 2014
Infiniti
Launch in Q’2 2015
Launched in 2014
Mercedes Me
Launch in 2015
10
Connected Car
in Russia
Connected Car - a competitive
benefit for all premium
automakers
Mass-market brands in Russia
have already launched or are
about to launch a similar service
to their customers
Launched in 2013
Kia Remoto
30%
sell of new
cars will
include
Nissan SmartCar
Mitsubishi Connect
Launch in Q’4 2015
Ford Sync
Launch in 2015
Launch in Q’2 2015
All SUV
40%
of new cars
included
60%
of new cars
included
11
Microsoft Cloud Server
-Windows Azure
Mobile Apps
Smart car with
Remoto™
Hardware
Platform
Portals of car makers
and insurance
companies
White-label solution for the OEM business
Remoto™ platform
12
Infiniti authorized supplier
Launch in Q’2 2015
QX80, Q70, QX70, QX60, QX50
Special mobile apps
Infiniti authorized supplier
S t o r i e s o f
s u c c e s s
2 months
to launch
13
Accessories
at dealerships
S t o r i e s o f
s u c c e s s
3.5
months
to launch 80%
retention
in 7 days
97%recommend Remoto™
to their friends
Kia Motors certification
In-plant assembly checklist
preparation
Training of Assembly line workers
OEM component of KIA
factory Russia
14
Authorized supplier by the Renault-
Nissan Purchasing Organization
Supply Agreement № 1383/0215	
  
Approved by Nissan Technology
Center Europe (Cranfield)	
  
Special mobile apps
RNPO authorized supplier
S t o r i e s o f
s u c c e s s
15
A standard car
A car with
Remoto™
Remote control with
your Smartphone
Wi-Fi access
point*
Security and
Safety
Online music
streaming in the
car*
1 Importance for car makers
Added
value
* Next Remoto™ generation
Remote car
control
16
Lock/ unlock
doors and trunk
Doors and trunk locked/
unlocked status
Scheduled interior
warm-up/cool-down
Added value
17
Tracking
route, car speed,
search on the map
(ability to track the car
location if got stolen)
Alerts	

about collisions or
towing (provide
notifications and car's
location once an
accident occurred)
Statistics 	

and driving style
recommendations
Timeline
of car events
Added value
Security and
Safety
18
•  Able to integrate with any content provider
•  On-line music playback right after engine
start; manage music with Remoto™ app
•  Compatible with FM-transmitters and USB
input
All car owners listen to music in their cars, but online music
services are not available to car owners because of
technical limitations.
Remoto™ solves this problem by taking
the in-car audio system to the next level
without a complex upgrade :
Added value
Listening to online
music in a car
19
Remoto™ driving style
recommendations help
extend the useful life of a car
In case a car is used
inappropriately, Remoto ™
can provide a solid argument
for a dealership to refuse
warranty service.
Importance for car makers5
Warranty Protection
20
60%mileage
40%driving style
High cost of hull insurance is a barrier
for buying a certificate. Insurance
based on mileage and driving style
helps create competitive insurance
offers.
Importance for car makers6
Smart
insurance
21
Connected Cars
Based on Visiongain 2014 report
CommunicationSecurity 
Protection
Remote
Control
Infotainment
in the car
Music and online service
control
Videos, movies, TV,
games
Social networks
Web search,
customization of in-
vehicle services
Vehicle tracking
(carjacking included)
Car problems and error
alerts
Speeding notifications
Automatic call for rescue
in case of an accident
(eCall, Era Glonass)
Horn and headlamp
activation
Car pre-cooling / pre-
ventilation / pre-heating
Driving style and fuel
economy
recommendations
Remote door locking/
unlocking
Wi-Fi
access point
Real time
navigation, turn-by-
turn navigation,
traffic, route
information
Route information,
dangers on the road
POI’s, weather
forecast
Parking assistance
22
Remoto Connected Cars
Based on Visiongain 2014
CommunicationSecurity 
Protection
Remote
Control
Infotainment
in the car
Music and online service
control
Videos, movies, TV,
games
Social networks
Web search,
customization of vehicle
services
Vehicle tracking
(carjacking included)
Car problems and error
alerts
Speeding notification
Automatic call for rescue
in case of an accident
(eCall, Era Glonass)
Horn and headlamp
activation
Car pre-cooling / pre-
ventilation / pre-
heating
Driving style and fuel
economy
recommendations
Remote door locking/
unlocking
Wi-Fi
access point
Real time
navigation, turn-by-
turn navigation,
traffic, route
information
Route information,
dangers on the road
POI’s, weather
forecast
Parking assistance
23
by bright box
Thank you!
Michael Omelchuk
omelchuk@bright-box.eu 
oem.myremoto.com

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16 omelchuk

  • 1. 1 Michael Omelchuk omelchuk@bright-box.eu oem.myremoto.com Connected Car – new monetization trend for operators
  • 2. 2 RESEARCH GARTNER: AS OF 2020, EVERY FIFTHVEHICLE IN THE WORLD WILL BE CONNECTED WITH THE INTERNET RESEARCH HEAVY READING: 41%YEARLY INCREASE OF NETWORKEDVEHICLES
  • 3. 3 Connected cars are central to driver’s lives CITIES HOME OFFICE CONNECTED CAR WEARABLES PHONE LIFESTYLE RETAIL LEISURE
  • 4. 4 Yesterday •  remote start •  remote heater •  pre-cool •  push destination •  support •  location •  driver log
  • 5. 5 Today •  cloud music •  food and package delivery •  parking •  individuals car sharing
  • 7. 7 Bright box — an international company with offices in 7 countries An international vendor of connected car technology About bright box CONNECTED CAR PLATFORM Software and hardware for Connected Car implementation and support Dealer Mobility™ — a mobile platform that connects dealerships and customers Custom software development for car makers and dealerships MOBILE SOLUTION FOR OEMS AND DEALERSHIPS BIG DATA SERVICES 250 K+DRIVERS CONNECTED 400+ DEALERSHIPS CONNECTED 5 Car makers among clients AZURE SERVICE FOR BUSINESS Partner of the year
  • 8. About bright box The industry standard on the market of mobile solutions for car dealerships 5 out of top20 dealership groups in Russia 400+ +30% every quarter 400dealerships 000
  • 9. 9 Connected Car in Russia Connected Car - a competitive benefit for all premium automakers Brands in Russia have already launched or are about to launch a similar service to their customers Cars are provided with prepaid Connected Car service for 3 years 70% of new cars included All models (excluded 1er, 2er series) Connected Drive 100% sell 2015 entire car line-up, 2014 partially Land Rover InControl Launched in 2014 Infiniti Launch in Q’2 2015 Launched in 2014 Mercedes Me Launch in 2015
  • 10. 10 Connected Car in Russia Connected Car - a competitive benefit for all premium automakers Mass-market brands in Russia have already launched or are about to launch a similar service to their customers Launched in 2013 Kia Remoto 30% sell of new cars will include Nissan SmartCar Mitsubishi Connect Launch in Q’4 2015 Ford Sync Launch in 2015 Launch in Q’2 2015 All SUV 40% of new cars included 60% of new cars included
  • 11. 11 Microsoft Cloud Server -Windows Azure Mobile Apps Smart car with Remoto™ Hardware Platform Portals of car makers and insurance companies White-label solution for the OEM business Remoto™ platform
  • 12. 12 Infiniti authorized supplier Launch in Q’2 2015 QX80, Q70, QX70, QX60, QX50 Special mobile apps Infiniti authorized supplier S t o r i e s o f s u c c e s s 2 months to launch
  • 13. 13 Accessories at dealerships S t o r i e s o f s u c c e s s 3.5 months to launch 80% retention in 7 days 97%recommend Remoto™ to their friends Kia Motors certification In-plant assembly checklist preparation Training of Assembly line workers OEM component of KIA factory Russia
  • 14. 14 Authorized supplier by the Renault- Nissan Purchasing Organization Supply Agreement № 1383/0215   Approved by Nissan Technology Center Europe (Cranfield)   Special mobile apps RNPO authorized supplier S t o r i e s o f s u c c e s s
  • 15. 15 A standard car A car with Remoto™ Remote control with your Smartphone Wi-Fi access point* Security and Safety Online music streaming in the car* 1 Importance for car makers Added value * Next Remoto™ generation
  • 16. Remote car control 16 Lock/ unlock doors and trunk Doors and trunk locked/ unlocked status Scheduled interior warm-up/cool-down Added value
  • 17. 17 Tracking route, car speed, search on the map (ability to track the car location if got stolen) Alerts about collisions or towing (provide notifications and car's location once an accident occurred) Statistics and driving style recommendations Timeline of car events Added value Security and Safety
  • 18. 18 •  Able to integrate with any content provider •  On-line music playback right after engine start; manage music with Remoto™ app •  Compatible with FM-transmitters and USB input All car owners listen to music in their cars, but online music services are not available to car owners because of technical limitations. Remoto™ solves this problem by taking the in-car audio system to the next level without a complex upgrade : Added value Listening to online music in a car
  • 19. 19 Remoto™ driving style recommendations help extend the useful life of a car In case a car is used inappropriately, Remoto ™ can provide a solid argument for a dealership to refuse warranty service. Importance for car makers5 Warranty Protection
  • 20. 20 60%mileage 40%driving style High cost of hull insurance is a barrier for buying a certificate. Insurance based on mileage and driving style helps create competitive insurance offers. Importance for car makers6 Smart insurance
  • 21. 21 Connected Cars Based on Visiongain 2014 report CommunicationSecurity Protection Remote Control Infotainment in the car Music and online service control Videos, movies, TV, games Social networks Web search, customization of in- vehicle services Vehicle tracking (carjacking included) Car problems and error alerts Speeding notifications Automatic call for rescue in case of an accident (eCall, Era Glonass) Horn and headlamp activation Car pre-cooling / pre- ventilation / pre-heating Driving style and fuel economy recommendations Remote door locking/ unlocking Wi-Fi access point Real time navigation, turn-by- turn navigation, traffic, route information Route information, dangers on the road POI’s, weather forecast Parking assistance
  • 22. 22 Remoto Connected Cars Based on Visiongain 2014 CommunicationSecurity Protection Remote Control Infotainment in the car Music and online service control Videos, movies, TV, games Social networks Web search, customization of vehicle services Vehicle tracking (carjacking included) Car problems and error alerts Speeding notification Automatic call for rescue in case of an accident (eCall, Era Glonass) Horn and headlamp activation Car pre-cooling / pre- ventilation / pre- heating Driving style and fuel economy recommendations Remote door locking/ unlocking Wi-Fi access point Real time navigation, turn-by- turn navigation, traffic, route information Route information, dangers on the road POI’s, weather forecast Parking assistance
  • 23. 23 by bright box Thank you! Michael Omelchuk omelchuk@bright-box.eu oem.myremoto.com